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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Branding: The Creative Journey

    Skills you'll gain: Brand Strategy, Customer experience strategy (CX), Branding, Storytelling, Production Planning, Brand Awareness, Logo Design, Content Marketing, Target Audience, Advertising Campaigns, Target Market, Content Creation, Customer experience improvement, Advertising, Marketing Design, Creative Design, Brand Management, Journalism, Creativity, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Automate Financial Insights with AI Tools & Dashboards

    Skills you'll gain: Dashboard, Real Time Data, Power BI, Extract, Transform, Load, Tableau Software, Financial Data, Financial Forecasting, Data Pipelines, Business Intelligence, Cloud Deployment, Large Language Modeling, Governance, Automation, Cloud Computing, Workflow Management, Application Programming Interface (API), Applied Machine Learning

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Policy Analysis, Behavioral Economics, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Resource Allocation, Decision Making, Market Analysis, Cost Benefit Analysis, Environmental Issue, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.4K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft Public Relations and Communications Associate

    Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Content Strategy, Social Media Content, Marketing Effectiveness, Communication Strategies, Campaign Management, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    224 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    Edureka

    Columnar Storage and Query Optimization

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Supplier, Inventory, and Spend Management

    Skills you'll gain: Supplier Management, Inventory Control, Procurement, Vendor Management, Inventory Management System, Cost Reduction, Performance Measurement, Purchasing, Supplier Relationship Management, Accounts Payable, Document Control, Data Integrity, Data Management, Reconciliation, Record Keeping, Financial Analysis, Spreadsheet Software

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Strategic Brand Design and Storytelling Systems

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Essentials of Entrepreneurship: Thinking & Action

    Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Business Management, Innovation, New Business Development, Business Strategies, Ideation, Business Process, Operational Analysis, Business Operations, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Unlock Business Insights with Microsoft Excel and Power BI

    Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Data Literacy, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Business Intelligence, Data Processing, Data Collection, Interactive Data Visualization, Business Metrics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    795 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Regression Analysis: Simplify Complex Data Relationships

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Logistic Regression, Statistical Analysis, Analytics, Correlation Analysis, Predictive Modeling, Supervised Learning, Analysis, Statistical Modeling, Machine Learning, Model Evaluation, Variance Analysis, Classification Algorithms, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    591 reviews

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Unify, Reconcile, and Tune Data Systems

    Skills you'll gain: Performance Tuning, Data Governance, Data Pipelines, SQL, Data Integrity, Data Quality, Data Integration, Stored Procedure, Operational Databases, Database Design, Consolidation, Data Cleansing, Data Validation, Data Manipulation, Systems Integration, Performance Testing, Performance Improvement, Application Performance Management, Performance Metric, Performance Measurement

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    SQL Window Functions for Data

    Skills you'll gain: Time Series Analysis and Forecasting, SQL, Statistical Analysis, Analytics, Analytical Skills, Advanced Analytics

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Branding: The Creative Journey: IE Business School
  • Automate Financial Insights with AI Tools & Dashboards: Board Infinity
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Microsoft Public Relations and Communications Associate: Microsoft
  • Columnar Storage and Query Optimization: Edureka
  • Supplier, Inventory, and Spend Management: Coursera
  • Strategic Brand Design and Storytelling Systems: Board Infinity
  • Essentials of Entrepreneurship: Thinking & Action: University of California, Irvine
  • Unlock Business Insights with Microsoft Excel and Power BI: Microsoft
  • Regression Analysis: Simplify Complex Data Relationships: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

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145 courses
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Professional Certificates

  • Google AI Certificate
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