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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Ideation, Design, and Management

    Skills you'll gain: Product Management, Product Development, Financial Statements, Product Design, Financial Statement Analysis, Prototyping, Competitive Analysis, Agile Product Development, Value Propositions, Financial Reporting, Proposal Development, Proposal Writing, Team Performance Management, Innovation, Financial Accounting, Corporate Finance, Financial Acumen, Target Market, Ideation, Entrepreneurship

    4.5
    Rating, 4.5 out of 5 stars
    ·
    733 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Introduction to Business Analytics and Information Economics

    Skills you'll gain: Data Visualization, Business Analytics, Data Presentation, Analytics, Data Analysis, Big Data, Asset Management, Feasibility Studies, Business Modeling, Intellectual Property, Data Quality, Information Management, Network Model, Predictive Analytics, Data Strategy, Digital Assets, Data-Driven Decision-Making, Data Warehousing, Business Intelligence, Data Science

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    420 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Цифровий маркетинг і електронна комерція від Google

    Skills you'll gain: Email Marketing, Paid media, Order Fulfillment, Media Planning, Social Media Campaigns, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Order Processing, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Order Management, Content Creation, Marketing Planning, Customer Relationship Management, Journey Mapping, Customer Retention, Content Performance Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Cybersecurity: Developing a Program for Your Business

    Skills you'll gain: Cyber Threat Intelligence, Security Management, Internet Of Things, Incident Response, Risk Management, Computer Security Incident Management, Cyber Security Policies, IT Management, Cyber Security Strategy, Cyber Governance, Risk Management Framework, Human Factors (Security), Business Risk Management, Cybersecurity, Incident Management, Threat Management, Security Awareness, Mobile Security, Cyber Attacks, Information Systems Security

    4.5
    Rating, 4.5 out of 5 stars
    ·
    2.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Cybersecurity for Business

    Skills you'll gain: Intrusion Detection and Prevention, Threat Detection, Open Web Application Security Project (OWASP), Incident Response, Penetration Testing, Risk Analysis, Metasploit, Distributed Denial-Of-Service (DDoS) Attacks, Cybersecurity, Data Security, Authentications, Security Testing, Cloud Security, Security Strategy, Threat Management, Incident Management, Risk Management, Cyber Attacks, Security Awareness, Vulnerability Assessments

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Operations Management: Organization and Analysis

    Skills you'll gain: Operations Management, Organizational Strategy, Operations, Manufacturing Operations, Operational Analysis, Business Operations, Inventory Control, Supply Chain, Operations Research, Process Analysis, Inventory and Warehousing, Operational Efficiency, Decision Making, Strategic Decision-Making, Business Strategies, Process Management, Cost Benefit Analysis, Demand Planning, Service Level, Performance Analysis

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    AI Ethics and Policy

    Skills you'll gain: Governance, Data Ethics, Data Governance, AI Security, Artificial Intelligence, Law, Regulation, and Compliance, Policy Analysis, Research, and Development, Regulatory Compliance, General Data Protection Regulation (GDPR), Environmental Policy, Business Ethics, Information Privacy, Intellectual Property, Generative AI, Information Technology, Professionalism, Automation, Risk Management Framework, Social Justice, Auditing

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Aptly

    Getting Started with TikTok

    Skills you'll gain: TikTok, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Social Media Marketing, Content Marketing, Drive Engagement, Driving engagement, Target Audience, Business Marketing, Customer Engagement, Culture, User Accounts, Demography

    4.8
    Rating, 4.8 out of 5 stars
    ·
    73 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agents and Agentic AI with Python & Generative AI

    Skills you'll gain: Agentic systems, Generative AI Agents, Agentic Workflows, LLM Application, OpenAI API, AI Workflows, Tool Calling, Prompt Engineering, Prompt Patterns, Software Documentation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    469 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    J

    Johns Hopkins University

    Introduction to Implementation Science

    Skills you'll gain: Research Design, Program Evaluation, Science and Research, Health Policy, Clinical Research, Experimentation, Research Methodologies, Qualitative Research, Clinical Trials, Research, Quantitative Research, Public Health, Case Studies, Performance Measurement, Health Systems, Data Collection, Decision Making, Community Health, Stakeholder Engagement

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Foundations of Planning

    Skills you'll gain: Business Planning, Organizational Strategy, Goal Setting, Decision Making, Resource Planning, Plan Execution, Risk Management, Strategic Decision-Making, Resource Allocation, Prioritization

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Total Rewards & the Role of Compensation & Benefits

    Skills you'll gain: Compensation and Benefits, Compensation Analysis, Compensation Strategy, Compensation Management, Human Resource Strategy, Benefits Administration, Human Resources, Organizational Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    79 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Product Ideation, Design, and Management: University of Maryland, College Park
  • Introduction to Business Analytics and Information Economics: University of Illinois Urbana-Champaign
  • Цифровий маркетинг і електронна комерція від Google: Google
  • Cybersecurity: Developing a Program for Your Business: Kennesaw State University
  • Cybersecurity for Business: University of Colorado System
  • Operations Management: Organization and Analysis: University of Illinois Urbana-Champaign
  • AI Ethics and Policy: University of Colorado Boulder
  • Getting Started with TikTok: Aptly
  • AI Agents and Agentic AI with Python & Generative AI: Vanderbilt University
  • Introduction to Implementation Science: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

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Professional Certificates

  • Google AI Certificate
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