• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Operations Management: Organization and Analysis

    Skills you'll gain: Operations Management, Organizational Strategy, Operations, Manufacturing Operations, Operational Analysis, Business Operations, Inventory Control, Supply Chain, Operations Research, Process Analysis, Inventory and Warehousing, Operational Efficiency, Decision Making, Strategic Decision-Making, Business Strategies, Process Management, Cost Benefit Analysis, Demand Planning, Service Level, Performance Analysis

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Gen AI Agents: Transform Your Organization

    Skills you'll gain: Generative AI Agents, Retrieval-Augmented Generation, Prompt Engineering, Generative AI, Google Gemini, Prompt Patterns, AI Enablement, AI Product Strategy, Agentic Workflows, Prompt Engineering Tools, Agentic systems, Strategic Planning, LLM Application, Google Cloud Platform, AI Workflows, Customer experience improvement, Organizational Strategy, Tool Calling, Innovation, Organizational Change

    4.7
    Rating, 4.7 out of 5 stars
    ·
    488 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Google SEO Capstone Project

    Skills you'll gain: Keyword Research, Search Engine Optimization, Competitive Analysis, Stakeholder Management, Content Optimization, Stakeholder Communications, Client Services, Content Strategy, Content Performance Analysis, Competitive Intelligence, Strategic Planning, Web Analytics, Business Planning, Sales Presentations, Presentations, Technical Communication, Gap Analysis, Prioritization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    495 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Chris Croft Training

    Cognitive Bias at Work: Make Better Decisions

    Skills you'll gain: Decision Making, Decision Intelligence, Business Leadership, Strategic Decision-Making, Decisiveness, Organizational Leadership, Critical Thinking and Problem Solving, Data-Driven Decision-Making, Leadership and Management, Strategic Leadership, Leadership, Strategic Thinking, Critical Thinking, Cognitive Behavioral Therapy, Team Leadership, Independent Thinking, Cognitive flexibility, Initiative and Leadership, Thought Leadership, Creative Thinking

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Scrum Alliance

    Accelerating Collaboration with AI

    Skills you'll gain: Prompt Engineering, Meeting Facilitation, Project Coordination, Prompt Patterns, Scrum (Software Development), Project Management Software, Workflow Management, Collaborative Software, Prompt Engineering Tools, Project Management, Slack (Software), Taking Meeting Minutes, Dashboard, Knowledge Transfer, Management Reporting, Dashboard Creation, Virtual Teams, Discussion Facilitation, AI literacy, Document Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Social Entrepreneurship

    Skills you'll gain: Social Impact, Growth Strategies, Marketing Communications, Business Modeling, Business Planning, Sustainable Development, Team Collaboration, Organizational Structure, Entrepreneurship, Market Opportunities, Entrepreneurial Finance, Needs Assessment, Communication Strategies, Marketing and Public Relations, Business Strategies, Community Development, Sustainable Business, Performance Measurement, Fundraising, Community and Social Work

    4.6
    Rating, 4.6 out of 5 stars
    ·
    425 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Forex Platform Training for Beginners

    Skills you'll gain: Technical Analysis, Market Trend, Market Data, Financial Trading, Risk Control, Risk Management, Order Entry, Securities Trading, Order Management, Market Analysis, Plan Execution, Workflow Management, Trend Analysis, Technical Support, Analysis, Profit and Loss (P&L) Management, Risk Analysis, Planning, Technical Management, Environment

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Front-End Developer Capstone

    Skills you'll gain: Responsive Web Design, Front-End Web Development, Git (Version Control System), Web Content Accessibility Guidelines, User Interface and User Experience (UI/UX) Design, HTML and CSS, Cascading Style Sheets (CSS), UI/UX Strategy, React.js, Code Review, Version Control, Usability, User Interface (UI), Usability Testing, User Interface (UI) Design, Software Technical Review, Web Applications, Hypertext Markup Language (HTML), Semantic Web, Javascript

    4.6
    Rating, 4.6 out of 5 stars
    ·
    466 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Securing Accounts and Preventing Attacks in Business

    Skills you'll gain: Human Factors (Security), Incident Response, Cyber Attacks, Security Management, Cybersecurity, Cyber Security Strategy, Governance, Disaster Recovery, Computer Security Incident Management, Threat Detection, Enterprise Security, Data Security, Cyber Governance, Intrusion Detection and Prevention, Governance Risk Management and Compliance, Computer Security Awareness Training, Network Security, Risk Management, Social Skills, Business Strategies

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Price Action Trading for Beginners

    Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Market Dynamics, Market Data, Trend Analysis, Financial Market, Market Analysis, Securities Trading, Market Opportunities, Analysis, Decision Making, Applied Behavior Analysis, Psychology, Consolidation

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    Leadership Communication for Maximum Impact: Storytelling

    Skills you'll gain: Leadership, Strategic Communication, Storytelling, Visual Storytelling, Media Relations, Stakeholder Communications, Persuasive Communication, Brand Strategy, Thought Leadership, Innovation, Crisis Management, Communication, Branding, Brand Awareness

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.4K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Talent Management

    Skills you'll gain: Talent Recruitment, Workforce Planning, Recruitment, Talent Acquisition, Full Cycle Recruitment, Recruitment Strategies, Talent Sourcing, Talent Management, Human Resources Management and Planning, Interviewing Skills, Advertising, Process Design, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

1…125126127…539

In summary, here are 10 of our most popular marketing strategy courses

  • Operations Management: Organization and Analysis: University of Illinois Urbana-Champaign
  • Gen AI Agents: Transform Your Organization: Google Cloud
  • Google SEO Capstone Project: University of California, Davis
  • Cognitive Bias at Work: Make Better Decisions: Chris Croft Training
  • Accelerating Collaboration with AI: Scrum Alliance
  • Social Entrepreneurship: Copenhagen Business School
  • Forex Platform Training for Beginners: EDUCBA
  • Front-End Developer Capstone: Meta
  • Securing Accounts and Preventing Attacks in Business: John Wiley & Sons
  • Price Action Trading for Beginners: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok