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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Brand Strategy, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Value Propositions, Market Dynamics, Economics, Economic Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.1K reviews

    Beginner · Specialization · 1 - 3 Months

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    C

    Coursera

    Master Agentic AI: Core Principles & Real-World PC

    Skills you'll gain: Threat Modeling, Feature Engineering, Anomaly Detection, Data Visualization, MLOps (Machine Learning Operations), Agentic Workflows, AI Security, A/B Testing, Open Web Application Security Project (OWASP), Software Engineering, Data Ethics, Responsible AI, Technical Communication, Secure Coding, Agentic systems, AI Orchestration, DevSecOps, Continuous Monitoring, CI/CD, Reinforcement Learning

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
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    Coursera

    Start Neural Networks Advanced Model Architectures

    Skills you'll gain: Model Evaluation, Keras (Neural Network Library), Technical Documentation, Artificial Neural Networks, PyTorch (Machine Learning Library), Deep Learning, Data Analysis, Applied Machine Learning, Network Architecture, Supervised Learning

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    University of Huddersfield

    Integral Calculus & The Fundamental Theorem

    Skills you'll gain: Integral Calculus, Differential Equations, Calculus, Analytical Skills, Advanced Mathematics, Mathematical Theory & Analysis, Engineering Calculations, Engineering Analysis, Trigonometry, General Mathematics, Applied Mathematics, Mathematical Modeling, Derivatives

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Free Trial
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    Coursera

    Operations & Closing Skills

    Intermediate · Course · 3 - 6 Months

  • Status: New
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    U

    University of California, Santa Barbara

    Economics of Markets, Government, and Nonprofits

    Skills you'll gain: Generally Accepted Auditing Standards, Financial Auditing, Auditing, Ethical Standards And Conduct, Governmental Accounting, Internal Auditing, External Auditing, Economics, Business Economics, Non-Profit Accounting, Sarbanes Oxley Act (SOX) Compliance, Supply And Demand, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    U

    University of California, Santa Barbara

    How Audits Work

    Skills you'll gain: Audit Planning, Auditing, Financial Auditing, Generally Accepted Auditing Standards, Risk Analysis, Risk Management, Internal Controls, Analysis, Strategic Planning, Financial Statement Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    Coursera

    Monitor KPIs Live Task & Time Management

    Skills you'll gain: Trend Analysis, Analysis, Project Risk Management, Project Controls, Project Performance, Risk Management, Dashboard, Key Performance Indicators (KPIs), Project Management, Continuous Monitoring, Cost Management, Timelines, Scope Management, Performance Measurement, Real Time Data, Budget Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Exploratory Data Analysis for Machine Learning

    Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Statistical Methods, Data Preprocessing, Statistical Inference, Statistical Hypothesis Testing, Applied Machine Learning, Data Access, Anomaly Detection, Statistical Analysis, Data Analysis, Data Cleansing, Data Manipulation, Data Science, Machine Learning, Probability & Statistics, Data Import/Export

    4.6
    Rating, 4.6 out of 5 stars
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    2.6K reviews

    Intermediate · Course · 1 - 3 Months

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    Coursera

    Orchestrate, Analyze, and Evaluate ML Pipelines

    Skills you'll gain: Feature Engineering, Data Pipelines, Apache Airflow, MLOps (Machine Learning Operations), Data Preprocessing, Service Level, Model Evaluation, Real Time Data, Data Store, Data Transformation, Data Validation, Key Performance Indicators (KPIs)

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Cloud Computing

    Skills you'll gain: Distributed Computing, Cloud Infrastructure, Cloud Services, Big Data, Apache Spark, Cloud Computing, Cloud Storage, Cloud Platforms, Network Architecture, Computer Networking, File Systems, Apache Hadoop, Cloud Applications, Apache Mahout, Cloud Computing Architecture, Infrastructure As A Service (IaaS), Data Storage, Middleware, Software-Defined Networking, NoSQL

    4.3
    Rating, 4.3 out of 5 stars
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    2.1K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Essentials of Entrepreneurship: Thinking & Action

    Skills you'll gain: Business Planning, Feasibility Studies, Entrepreneurship, Market Opportunities, Business Management, Innovation, New Business Development, Business Strategies, Ideation, Business Process, Operational Analysis, Business Operations, Marketing

    4.6
    Rating, 4.6 out of 5 stars
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    3.1K reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Dirección y Gestión de Negocios: Universidad de Palermo
  • Master Agentic AI: Core Principles & Real-World PC: Coursera
  • Start Neural Networks Advanced Model Architectures: Coursera
  • Integral Calculus & The Fundamental Theorem: University of Huddersfield
  • Operations & Closing Skills: Coursera
  • Economics of Markets, Government, and Nonprofits: University of California, Santa Barbara
  • How Audits Work: University of California, Santa Barbara
  • Monitor KPIs Live Task & Time Management: Coursera
  • Exploratory Data Analysis for Machine Learning: IBM
  • Orchestrate, Analyze, and Evaluate ML Pipelines: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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425 courses
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145 courses
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70 courses
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137 courses
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401 courses
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