• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Business Plan

Business Plan Courses

Business plan courses can help you learn market analysis, financial forecasting, operational planning, and effective pitching techniques. You can build skills in identifying target audiences, crafting value propositions, and developing marketing strategies. Many courses introduce tools like SWOT analysis, business model canvases, and financial modeling software, which can enhance your ability to create comprehensive and persuasive business plans.

Popular Business Plan Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Project Delivery in Business Analysis and Capstone Project

    Skills you'll gain: Software Development Life Cycle, Quality Management, Project Management Life Cycle, Scrum (Software Development), Business Analysis, Risk Management Framework, Business Process, Risk Analysis, Requirements Management, Risk Management, Solution Delivery, Project Management, Project Risk Management, Business Process Improvement, Project Planning, Business Planning, Quality Control, Quality Monitoring, Agile Methodology, Agile Software Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    104 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Sales Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, ChatGPT, Sales Development, Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Personalized Campaigns, LLM Application, AI literacy, Lead Generation, Sales Prospecting, LinkedIn, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Marketing Collateral

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Strategic Leader

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, ChatGPT, Agentic Workflows, Prompt Patterns, Generative AI Agents, Generative AI, AI Workflows, AI Enablement, Agentic systems, Strategic Decision-Making, Business Intelligence, Business Leadership, Data-Driven Decision-Making, Automation, Organizational Leadership, Strategic Planning, Planning, Talent Acquisition, Procurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I
    S

    Multiple educators

    Generative AI for Growth Marketing

    Skills you'll gain: Prompt Patterns, Personalized Campaigns, Data-Driven Marketing, MarTech, Strategic Marketing, AI Enablement, LLM Application, AI literacy, Email Automation, Driving engagement, Model Evaluation, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Augmented and Virtual Reality (AR/VR), Content Creation, Image Quality, Machine Learning, Data Synthesis, Image Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Digital Marketing

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative Engine Optimization (GEO), Prompt Patterns, Generative AI, Digital Advertising, Email Automation, Email Marketing, ChatGPT, Content Performance Analysis, Data Ethics, Digital Marketing, Search Engine Optimization, Personalized Campaigns, Marketing Automation, Content Optimization, Digital Marketing Tools, AI Personalization, AI literacy, Artificial Intelligence and Machine Learning (AI/ML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I
    I

    Multiple educators

    IBM and ISC2 Cybersecurity Specialist

    Skills you'll gain: Email Security, Digital Forensics, Network Security, Cloud Infrastructure, Incident Response, Incident Management, Cloud Platforms, Business Continuity Planning, Penetration Testing, Business Continuity, Cloud Computing, Security Controls, System Configuration, Generative AI, Data Storage, Peripheral Devices, Cybersecurity, Application Security, Information Technology, Cryptography

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for IT Systems Analysts and Architects

    Skills you'll gain: Prompt Engineering, Process Modeling, Prompt Patterns, Generative AI, Business Workflow Analysis, Systems Analysis, AI Workflows, LLM Application, AI literacy, Process Optimization, Miro AI, Systems Architecture, Solution Architecture, Responsible AI, Software Architecture, Systems Thinking, Project Documentation, Machine Learning, Stakeholder Communications, Technical Consulting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Human Resources (HR) Professionals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, HR Tech, ChatGPT, Human Resources Software, Human Resources Management and Planning, Human Resources, Workforce Planning, Human Resource Strategy, Data Ethics, AI Enablement, LLM Application, AI literacy, Model Evaluation, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Augmented and Virtual Reality (AR/VR), Developing Training Materials

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI Fundamentals

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Generative Model Architectures, Generative Adversarial Networks (GANs), Responsible AI, OpenAI, ChatGPT, Data Ethics, LLM Application, AI literacy, Large Language Modeling, Leadership and Management, AI Enablement, Business Leadership, Strategic Leadership, Model Evaluation, Business Ethics, Hugging Face, Legal Risk

    4.7
    Rating, 4.7 out of 5 stars
    ·
    13K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Product Managers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, Generative AI, Commercialization, Product Management, AI Enablement, ChatGPT, Google Gemini, Product Lifecycle Management, Stakeholder Communications, Technical Product Management, LLM Application, Prompt Engineering Tools, AI literacy, Customer experience improvement, Team Building, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML), Creativity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business School Online

    Introduction to Business Strategy

    Skills you'll gain: Value Propositions, Customer experience strategy (CX), Business Strategy, Strategic Thinking, Customer Retention, Business Strategies, Customer Analysis, Strategic Marketing, Corporate Strategy, Customer Insights, Cost Benefit Analysis, Revenue Management, Strategic Partnership, Return On Investment, Product Strategy, Competitive Analysis, Consumer Behaviour, Business, Branding, Customer experience improvement

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Generative AI for Project Managers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, ChatGPT, Google Gemini, LLM Application, AI literacy, Project Management, AI Enablement, Project Management Life Cycle, Data Ethics, Case Studies, Model Evaluation, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Project Documentation, Augmented and Virtual Reality (AR/VR), Image Quality, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Intermediate · Specialization · 1 - 3 Months

1…121314…834

In summary, here are 10 of our most popular business plan courses

  • Project Delivery in Business Analysis and Capstone Project: Microsoft
  • Generative AI for Sales Professionals: IBM
  • Generative AI Strategic Leader: Vanderbilt University
  • Generative AI for Growth Marketing: IBM
  • Generative AI for Digital Marketing: IBM
  • IBM and ISC2 Cybersecurity Specialist: IBM
  • Generative AI for IT Systems Analysts and Architects: IBM
  • Generative AI for Human Resources (HR) Professionals: IBM
  • Generative AI Fundamentals: IBM
  • Generative AI for Product Managers: IBM

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok