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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rice University

    Investment Strategies and Portfolio Analysis

    Skills you'll gain: Portfolio Management, Investment Management, Performance Measurement, Performance Analysis, Return On Investment, Investments, Financial Market, Financial Analysis, Risk Analysis, Benchmarking, Statistical Analysis

    4.2
    Rating, 4.2 out of 5 stars
    ·
    280 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Experimental Design Basics

    Skills you'll gain: Experimentation, Sample Size Determination, Research Design, Statistical Analysis, Statistical Methods, Data Analysis Software, Statistical Hypothesis Testing, Design Strategies, Probability & Statistics, Statistical Modeling, Descriptive Statistics, Quality Control, Variance Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    312 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Regulation and Legal Compliance, Data Ethics, Generative AI, Responsible AI, Data Governance, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Business Process Automation, Compliance Management, AI Security, Customer Service, Information Privacy, Microsoft Office, Artificial Intelligence and Machine Learning (AI/ML), Productivity Software, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    173 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yonsei University

    Marketing Internacional en Asia

    Skills you'll gain: Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Strategy and Techniques, Cultural Sensitivity, Marketing Effectiveness, Market Research, Brand Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    194 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create an Advertising Concept Testing Study in Qualtrics

    Skills you'll gain: Advertising Campaigns, Advertising, User Feedback, Marketing Materials, Online Advertising, Business Research, Marketing, Promotional Materials, Market Research, Branding

    4.2
    Rating, 4.2 out of 5 stars
    ·
    6 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Philosophy, Science and Religion: Religion and Science

    Skills you'll gain: Discussion Facilitation, Culture, Research, Diversity Awareness, Science and Research, Systems Thinking, Anthropology, Biology, Physical Science, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    207 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Biology Everywhere Foundations

    Skills you'll gain: Biochemistry, Chemistry, Biology, General Science and Research, Life Sciences, Molecular Biology, Scientific Methods, Water Quality, Nutrition and Diet

    4.5
    Rating, 4.5 out of 5 stars
    ·
    241 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    J

    Johns Hopkins University

    Systems Thinking In Public Health

    Skills you'll gain: Systems Thinking, Health Systems, Health Policy, Public Health, Policy Analysis, Policy Development, Simulations, Data Analysis Software

    4.6
    Rating, 4.6 out of 5 stars
    ·
    966 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Sustainability of Social-Ecological Systems: the Nexus between Water, Energy and Food

    Skills you'll gain: Data Storytelling, Data Literacy, Systems Thinking, Case Studies, Sustainable Development, Quantitative Research, Sustainability Standards, Water Resource Management, Energy and Utilities, Social Impact, Analysis, Environmental Science, Complex Problem Solving, Policy Analysis, Environment and Resource Management, Dealing With Ambiguity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    108 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introducción al Marketing

    Skills you'll gain: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce

    4.8
    Rating, 4.8 out of 5 stars
    ·
    272 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Leeds

    Fundamental Skills in Engineering Design

    Skills you'll gain: Engineering Design Process, Engineering Management, Requirements Elicitation, Product Lifecycle Management, Problem Solving, Product Design, Product Development, Engineering Practices, New Product Development, Product Requirements, Brainstorming, Conceptual Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    230 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    PMP Exam Prep Certification Training

    Skills you'll gain: Project Management, Compliance Management, Strategic Decision-Making, Expectation Management, Milestones (Project Management), Project Schedules, Stakeholder Analysis, Resource Management, Relationship Management, Project Planning, Project Documentation, Project Implementation, Risk Management, Engineering Documentation, Technical Documentation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    234 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular market research courses

  • Investment Strategies and Portfolio Analysis: Rice University
  • Experimental Design Basics: Arizona State University
  • Microsoft Copilot: Your Everyday AI Companion: Microsoft
  • Marketing Internacional en Asia: Yonsei University
  • Create an Advertising Concept Testing Study in Qualtrics: Coursera
  • Philosophy, Science and Religion: Religion and Science: The University of Edinburgh
  • Biology Everywhere Foundations: University of Colorado Boulder
  • Systems Thinking In Public Health: Johns Hopkins University
  • Sustainability of Social-Ecological Systems: the Nexus between Water, Energy and Food: Universitat Autònoma de Barcelona
  • Introducción al Marketing: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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