• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    McMaster University

    Finance for Everyone: Decisions

    Skills you'll gain: Finance, Financial Market, General Finance, Peer Review, Financial Systems, International Finance, Business Mathematics, Financial Management, Market Dynamics, Financial Analysis, Financial Planning, Economics, Cash Flows, Economic Development, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    917 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    Risk Management

    Skills you'll gain: Securities (Finance), Corporate Finance, Risk Management, Business Risk Management, Securities Trading, Finance, Financial Management, Risk Management Framework, Financial Regulations, General Finance, Risk Mitigation, Financial Planning, Equities, Cash Management, Investments, Financial Market, Investment Management, Capital Expenditure, Operating Expense, Wealth Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Generative AI for Business Leaders & Executives

    Skills you'll gain: AI Product Strategy, AI Enablement, Responsible AI, Culture Transformation, Organizational Change, Generative AI, Technology Roadmaps, Business Leadership, Business Transformation, Governance, Governance Risk Management and Compliance, Operational Efficiency, Decision Intelligence, Change Management, Business Process Automation, Risking, Market Opportunities, Innovation, Organizational Structure, Risk Management

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Foundations of Probability and Statistics

    Skills you'll gain: Probability, Statistical Inference, Estimation, Probability & Statistics, Statistical Methods, Probability Distribution, Statistics, Bayesian Statistics, Markov Model, Statistical Analysis, Sampling (Statistics), Applied Mathematics, Artificial Intelligence, Generative AI, Data Analysis, Correlation Analysis, Data Science, Decision Intelligence, Machine Learning Algorithms, Mathematical Theory & Analysis

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    364 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Scrum Master (PSM I) Certification Preparation

    Skills you'll gain: Risk Analysis, Risk Management, Project Management Institute (PMI) Methodology, Project Management, Employee Coaching, Discussion Facilitation, Kanban Principles, Change Management, Project Documentation, Portfolio Management, Stakeholder Analysis, Product Improvement, Project Planning, Conflict Management, Performance Analysis, Leadership, Analysis, Registration, Market Opportunities

    4.6
    Rating, 4.6 out of 5 stars
    ·
    552 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Tax Filing & Compliance

    Skills you'll gain: Tax Preparation, Tax Compliance, Income Tax, Corporate Tax, Tax Returns, Tax Laws, Corporate Accounting, Audit Working Papers, General Accounting, Compliance Management, Regulatory Compliance, Ledgers (Accounting), Data Mapping, Reconciliation, General Ledger, Responsible AI, Verification And Validation, Excel Formulas, Microsoft Excel, ChatGPT

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Pearson

    General Psychology

    Skills you'll gain: Clinical Psychology, Mental Health Diseases and Disorders, Human Development, Mental Health, Psychology, Sensory Systems Analysis, Problem Solving, Self-Awareness, Psychotherapy, Learning Strategies, Decision Making, Stress Management, Mental Health Therapies, Human Learning, Child Development, Personal Development, Learning Theory, Social Sciences, Sociology, Scientific Methods

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Edinburgh

    Philosophy and the Sciences: Introduction to the Philosophy of Physical Sciences

    Skills you'll gain: Research, Science and Research, Liberal Arts, General Science and Research, Scientific Methods, Physical Science, Physics, Research Methodologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    963 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Establish Clear Value Propositions

    Skills you'll gain: Copywriting, Content Marketing, User Feedback, Marketing Materials, Target Audience, Product Knowledge, Persona Development, Campaign Planning, Marketing Collateral, Concision, Communication Planning, Sales Presentation, Writing and Editing, Customer Insights, Editing, Usability Testing, Customer Analysis, Content Optimization, Communication Strategies, Sales

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    ETL and Data Pipelines with Shell, Airflow and Kafka

    Skills you'll gain: Data Pipelines, Apache Kafka, Apache Airflow, Data Transformation, Extract, Transform, Load, Data Processing, Data Integration, Data Warehousing, Data Cleansing, Data Lakes, Data Mart, Performance Tuning, Shell Script, Bash (Scripting Language), Command-Line Interface

    4.5
    Rating, 4.5 out of 5 stars
    ·
    463 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The University of Sydney

    Problem-Solving Skills for University Success

    Skills you'll gain: Creative Problem-Solving, Problem Solving, Critical Thinking and Problem Solving, Creative Thinking, Analytical Skills, Creativity, Critical Thinking, Research, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.7K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Generative Adversarial Networks (GANs)

    Skills you'll gain: Generative Adversarial Networks (GANs), Generative AI, Generative Model Architectures, PyTorch (Machine Learning Library), Image Analysis, Deep Learning, Convolutional Neural Networks, Model Training, Model Evaluation, Responsible AI, Data Ethics, Machine Learning, Image Quality, Information Privacy, Data Synthesis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.4K reviews

    Intermediate · Specialization · 1 - 3 Months

1…119120121…460

In summary, here are 10 of our most popular market research courses

  • Finance for Everyone: Decisions: McMaster University
  • Risk Management: Pearson
  • Generative AI for Business Leaders & Executives: Packt
  • Foundations of Probability and Statistics: University of Colorado Boulder
  • Scrum Master (PSM I) Certification Preparation: SkillUp
  • Tax Filing & Compliance: Coursera
  • General Psychology: Pearson
  • Philosophy and the Sciences: Introduction to the Philosophy of Physical Sciences: The University of Edinburgh
  • Establish Clear Value Propositions: Coursera
  • ETL and Data Pipelines with Shell, Airflow and Kafka: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok