Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Pittsburgh
Skills you'll gain: Law, Regulation, and Compliance, Court Systems, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Legal Research, Compliance Management, Human Resource Policies, Arbitration, Legal Proceedings, Business Ethics, Governance, Lawsuits, Disabilities, Mediation, Diversity and Inclusion
Beginner · Course · 1 - 3 Months

University of Cambridge
Skills you'll gain: Intellectual Property, Law, Regulation, and Compliance, Medical Privacy, Biotechnology, Regulation and Legal Compliance, Legal Research, Life Sciences, Healthcare Ethics, Emerging Technologies
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Data Synthesis, Data Storytelling, Presentations, Marketing, Data Visualization Software, Market Research, Social Media Marketing, Microsoft PowerPoint, Advertising, Customer Insights, Data Analysis, Verbal Communication Skills, Target Audience, Strategic Marketing, Market Analysis, Digital Marketing
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Student Engagement, Teaching, Empowerment, Instructional Strategies, Writing, Mentorship, Case Studies, Literacy, Constructive Feedback
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Automation, Stakeholder Analysis, Socioeconomics, Environmental Science, Electrical Systems, Economics, Policy, and Social Studies, Emerging Technologies, Technology Roadmaps, Sustainable Technologies, Policy Analysis, Transportation Operations, Social Sciences, Electric Power Systems, Environment, Energy and Utilities, Sustainable Development, Information Privacy, Safety Assurance
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Education Software and Technology, Supervised Learning, Machine Learning, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Learning Management Systems, Digital pedagogy, Artificial Intelligence, AI Enablement, Data Mining, Learning Theory, Human Computer Interaction, Natural Language Processing
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Social Media Strategy, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Strategic Thinking, Search Engine Marketing, Digital Marketing, Target Audience, Market Research
Beginner · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Sustainable Development, Social Sciences, Social Justice, Political Sciences, International Relations, Governance, Innovation, Sociology, Policy Analysis, Cultural Diversity, Economics, Case Studies
Build toward a degree
Beginner · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Lesson Planning, Peer Review, Syllabus Development, Writing, Course Development, Developing Training Materials
Beginner · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Continuous Improvement Process, Education and Training, Process Improvement, Program Evaluation, Community Development, Systems Thinking, Collaboration, Professional Development, Diversity Equity and Inclusion Initiatives, Design, Research
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Target Audience, Advertising Campaigns, Marketing Budgets, Advertising, Social Media Management, Social Media, Budget Management, Social Media Marketing, Digital Advertising, Social Media Campaigns
Beginner · Guided Project · Less Than 2 Hours
University of Pennsylvania
Skills you'll gain: Demography, International Relations, Political Sciences, Market Trend, Socioeconomics, Trend Analysis, Economics, Policy, and Social Studies, World History, Social Sciences, Cultural Diversity, Economic Development, Sociology, Consumer Behaviour, Financial Systems, Economics, Business, Business Economics, Analysis, Governance
Mixed · Course · 1 - 4 Weeks