• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Preview
    Preview
    S

    SkillsBooster Academy

    Claude Code for Marketers

    Skills you'll gain: Marketing Automation, Marketing Analytics, Campaign Management, Prompt Patterns, Data-Driven Marketing, Prompt Engineering, Scripting, Personalized Campaigns, Marketing Operations, Email Automation, Cross-Channel Marketing, A/B Testing, Marketing, Email Marketing, AI Security, Content Marketing, Search Engine Marketing, Web Analytics and SEO, Artificial Intelligence, Generative AI

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Comercio, Inmigración y Tipos de Cambio en un Mundo Globalizado

    Skills you'll gain: Economics, International Finance, International Relations, Socioeconomics, Financial Trading, Economics, Policy, and Social Studies, Payment Systems, Political Sciences, Supply And Demand, Policy Analysis, Research, and Development, Market Dynamics, Social Sciences, Demography

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    186 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    La alfabetización temprana en contextos rurales

    Skills you'll gain: Oral Comprehension, Oral Expression, Literacy, Language Competency, Childhood Education and Development, Working With Children, Writing, Vocabulary, Child Development, Parent Communication, Family Support, Language Learning, Teaching, Interactive Learning, Instructional Strategies

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    242 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    Innovation, mƩdias et transformation digitale

    Skills you'll gain: Innovation, Media and Communications, Digital Transformation, Journalism, Electronic Media, digital literacy, Ethical Standards And Conduct, Social Sciences, Economics, Emerging Technologies, Telecommunications, Communication, Public Policies, Financial Statement Analysis, Supply And Demand, Balance Sheet, Financial Statements

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    10 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    Ɖ

    Ɖcole Polytechnique FĆ©dĆ©rale de Lausanne

    Villes africaines: MobilitƩs et transports urbains

    Skills you'll gain: Transportation Operations, Transportation Management, Demography, Socioeconomics, Social Sciences, Economic Development, Economics, Policy, and Social Studies, Sociology, Policy Development, Public Policies, Policy Analysis, Case Studies

    4.4
    Rating, 4.4 out of 5 stars
    Ā·
    25 reviews

    Mixed Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Seguridad hĆ­drica

    Skills you'll gain: Water Sustainability, Water Resources, Water Resource Management, Natural Resource Management, Hydrology, Water Quality, Environment and Resource Management, Climate Change Adaptation, Sanitation, Sustainable Development, Sustainable Systems, Environmental Science, Risk Management, Mitigation

    4.9
    Rating, 4.9 out of 5 stars
    Ā·
    501 reviews

    Beginner Ā· Course Ā· 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    Refugee & Asylum Advocacy: Legal Frameworks for Protection

    Skills you'll gain: Advocacy, Immigration Law, Community and Social Work, Human Services, Social and Human Services, Social Justice, Legal Support, Family Support, Community Mental Health Services, Appeals, Court Systems, World History, Legal Proceedings, International Relations, Legal Hearings, Mental Health Diseases and Disorders, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    12 reviews

    Mixed Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Exploring Generative AI for Learning Design

    Skills you'll gain: AI Personalization, Generative AI, AI powered creativity, Education Software and Technology, AI literacy, Instructional Design, AI Integrations, Design Strategies, Content Creation, Emerging Technologies, Professional Development

    4.5
    Rating, 4.5 out of 5 stars
    Ā·
    54 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Cursos en lĆ­nea: modelo para armar

    Skills you'll gain: Learning Management Systems, Education Software and Technology, Interactive Design, Digital pedagogy, Content Management, Quality Assurance, Collaborative Software

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    248 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Learn English: Intermediate Grammar

    Skills you'll gain: Grammar, Vocabulary, English Language, Multimedia, Language Learning, Content Creation, Language Competency, Photo/Video Production and Technology, Writing, Electronic Media, Oral Comprehension, Digital Publishing

    4.8
    Rating, 4.8 out of 5 stars
    Ā·
    5.4K reviews

    Intermediate Ā· Specialization Ā· 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Designing Effective Science Communication

    Skills you'll gain: Oral Expression, Non-Verbal Communication, Learning Theory, Storytelling, Education Software and Technology, Human Learning, Motivational Interviewing, Conflict Management, Interpersonal Communications, Technical Communication, Education and Training, Pedagogy, Media and Communications, Driving engagement, Writing, Scientific Methods, Rapport Building, Diversity Awareness, Workplace inclusivity, Cultural Responsiveness

    4.3
    Rating, 4.3 out of 5 stars
    Ā·
    22 reviews

    Beginner Ā· Specialization Ā· 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Marketing Strategies, Digital Brand Strategy, Digital Media Strategy, Target Audience, Social Media Strategy, Social Media Marketing, Customer Analysis, Digital Marketing, Marketing Planning, Customer Acquisition Management, Customer experience improvement, Customer Engagement, Customer Retention, Social Media, Marketing, Target Market, Brand Management, E-Commerce, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    Ā·
    305 reviews

    Beginner Ā· Course Ā· 1 - 4 Weeks

1…116117118…600

In summary, here are 10 of our most popular social media marketing courses

  • Claude Code for Marketers:Ā SkillsBooster Academy
  • Comercio, Inmigración y Tipos de Cambio en un Mundo Globalizado:Ā IE Business School
  • La alfabetización temprana en contextos rurales:Ā Universidad Austral
  • Innovation, mĆ©dias et transformation digitale:Ā University of Geneva
  • Villes africaines: MobilitĆ©s et transports urbains: École Polytechnique FĆ©dĆ©rale de Lausanne
  • Seguridad hĆ­drica:Ā Universidad Nacional Autónoma de MĆ©xico
  • Refugee & Asylum Advocacy: Legal Frameworks for Protection:Ā University of Pennsylvania
  • Exploring Generative AI for Learning Design:Ā University of Michigan
  • Cursos en lĆ­nea: modelo para armar:Ā Universidad Nacional Autónoma de MĆ©xico
  • Learn English: Intermediate Grammar:Ā University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrackĀ® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
Ā© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok