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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Chegg Skills

    Business Data Visualization

    Skills you'll gain: Data Visualization, Data Presentation, Statistical Visualization, Business Reporting, Data Visualization Software, Data Literacy, Data Storytelling, Plot (Graphics), Business Analytics, Histogram, Scatter Plots, Microsoft Excel, Data-Driven Decision-Making, Trend Analysis, Graphing, Descriptive Statistics, Data Analysis, Business Communication, Decision Making, Problem Solving

    Beginner · Course · 1 - 4 Weeks

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    John Wiley & Sons

    Facebook For Dummies

    Skills you'll gain: Facebook, digital literacy, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Social Media Strategy, Shared Media, Safety and Security, Communication, Security Awareness, Personally Identifiable Information, Event Management, Group Policy, Relationship Building, Content Scheduling, Web Presence, Information Privacy

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introduction to Programming with Python and Java

    Skills you'll gain: File I/O, Matplotlib, Object Oriented Design, Java, Object Oriented Programming (OOP), Data Analysis, Unit Testing, Pandas (Python Package), Java Programming, Plot (Graphics), Eclipse (Software), Application Development, Data Visualization, Data Structures, Data Science, Data Cleansing, Programming Principles, Computer Programming Tools, Python Programming, Computer Programming

    4.5
    Rating, 4.5 out of 5 stars
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    1.9K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
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    Tecnológico de Monterrey

    Introducción a las redes sociales. Sus objetivos y métricas.

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Social Media Management, Social Network Analysis, Social Media Analytics, Digital Media Strategy, Media and Communications, Marketing, Global Marketing, Media Strategy, Customer Engagement, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
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    2.6K reviews

    Beginner · Course · 1 - 3 Months

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    Microsoft

    Launch Your Customer Engagement Career

    Skills you'll gain: Storytelling, Customer Engagement, Customer Success Management, Verbal Communication Skills, Professional Development, Professionalism, Data Presentation, Interviewing Skills, Customer Relationship Management, Customer Relationship Building, Customer experience strategy (CX), LinkedIn, Communication, Professional Networking, Portfolio Management, Interactive Data Visualization, Communication Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Michigan

    User Experience Research and Design

    Skills you'll gain: UI/UX Research, Surveys, Qualitative Research, User Experience Design, User Experience, Usability Testing, User Research, Design Research, User Story, Prototyping, Wireframing, User Centered Design, Survey Creation, User Interface and User Experience (UI/UX) Design, Interaction Design, Interactive Design, Ideation, A/B Testing, Conceptual Design, Persona (User Experience)

    4.7
    Rating, 4.7 out of 5 stars
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    2.3K reviews

    Beginner · Specialization · 3 - 6 Months

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    Pearson

    Demand and Supply

    Skills you'll gain: Supply And Demand, Market Dynamics, Consumer Behaviour, Market Trend, Market Analysis, Economics, Business Economics, Trend Analysis, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Northwestern University

    The Business of Social

    Skills you'll gain: Social Media Marketing, Social Media Management, Social Media Strategy, Social Media, Social Media Analytics, Marketing Effectiveness, Marketing, Social Media Campaigns, Performance Measurement, Performance Analysis, Performance Metric, Business Metrics, Customer Engagement, Business-To-Consumer, Driving engagement, Legal Risk, Key Performance Indicators (KPIs), Sales Enablement, Integrated Marketing Communications, A/B Testing

    4.7
    Rating, 4.7 out of 5 stars
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    826 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    DeepLearning.AI

    AI for Medicine

    Skills you'll gain: Model Evaluation, Deep Learning, Statistical Analysis, Clinical Trials, Feature Engineering, Data Preprocessing, Classification And Regression Tree (CART), Risk Modeling, Statistical Methods, Treatment Planning, Data Analysis, Precision Medicine, Convolutional Neural Networks, Decision Tree Learning, Predictive Modeling, Applied Machine Learning, Image Analysis, Statistical Machine Learning, Diagnostic Radiology, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
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    2.5K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
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    Coursera

    Technology & Software Sales Fundamentals

    Skills you'll gain: Account Strategy, Account Management, Selling Techniques, Technical Sales, Sales Territory Management, Cold Calling, Sales Process, Sales Strategy, Closing (Sales), Customer Relationship Building, Customer Engagement, B2B Sales, Consultative Selling, Customer Relationship Management, Solution Selling, Generative AI Agents, Lead Generation, Overcoming Objections, Return On Investment, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
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    527 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Packt

    Introduction to Data Analysis with Python and Polars

    Skills you'll gain: Data Cleansing, Data Integration, Data Quality, Data Analysis Software, Data Manipulation, Data Wrangling, Data Transformation, Data Validation, Jupyter, Data Analysis, Programming Principles, Data Processing, Data Import/Export, Exploratory Data Analysis, Analytics, Development Environment, Python Programming, Command-Line Interface, Code Reusability

    Intermediate · Course · 1 - 3 Months

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    U

    University of Michigan

    Personal and Professional Development

    Skills you'll gain: Relationship Building, Professional Networking, Brand Awareness, Relationship Management, Goal-Oriented, Growth Mindedness, Brand Management, Personal Development, Self-Motivation, Goal Setting, Organizational Leadership, Professional Development, Personal Attributes, Self-Awareness, Strategic Leadership, Team Building, Workforce Development, Value Propositions, Culture Transformation, Case Studies

    4.8
    Rating, 4.8 out of 5 stars
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    3.1K reviews

    Beginner · Specialization · 3 - 6 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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