• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Supply Chain Management: A Learning Perspective

    Skills you'll gain: New Product Development, Supply Chain, Supply Chain Management, Supply Chain Planning, Quality Management, Logistics Management, Supplier Management, Inventory Management System, Corporate Sustainability, Coordination, Value Propositions, Operational Efficiency, Continuous Improvement Process, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N
    G
    N
    G

    Multiple educators

    Machine Learning for Trading

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Machine Learning Methods, Model Evaluation, Machine Learning, Google Cloud Platform, Machine Learning Algorithms, Applied Machine Learning, Financial Trading, Reinforcement Learning, Recurrent Neural Networks (RNNs), Supervised Learning, Data Pipelines, Time Series Analysis and Forecasting, Statistical Machine Learning, Technical Analysis, Deep Learning, Securities Trading, Portfolio Management, Artificial Intelligence and Machine Learning (AI/ML)

    3.8
    Rating, 3.8 out of 5 stars
    ·
    1.2K reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Meta

    What is the Metaverse?

    Skills you'll gain: Augmented and Virtual Reality (AR/VR), Virtual Reality, Augmented Reality, Virtual Environment, Digital Assets, Healthcare Ethics, Virtual Teams, E-Commerce, Collaborative Software, Blockchain, Diversity and Inclusion, Emerging Technologies, Research and Design, Education and Training, New Product Development, Content Creation, Communication, Economics, Safety and Security

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Rochester

    The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Resource Allocation, Cost Benefit Analysis, Market Analysis, Policy Analysis, Decision Making, Investment Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    272 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Application of AI, InsurTech, and Real Estate Technology

    Skills you'll gain: FinTech, Emerging Technologies, Fraud detection, Market Analysis, Real Estate, Real Time Data, Insurance, Property and Real Estate, Artificial Intelligence, Market Trend, Machine Learning, Commercial Real Estate, Financial Sales, Case Studies, Customer experience improvement, Automation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    589 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    DeepLearning.AI

    Calculus for Machine Learning and Data Science

    Skills you'll gain: Applied Mathematics, Calculus, Numerical Analysis, Mathematical Modeling, Machine Learning, Python Programming, Artificial Neural Networks, Deep Learning, Visualization (Computer Graphics), Derivatives

    4.8
    Rating, 4.8 out of 5 stars
    ·
    951 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Build a Professional Resume using Canva

    Skills you'll gain: Applicant Tracking Systems, Professional Development, Graphic Design, Keyword Research, Business Writing, Content Creation, Personal Development, Detail Oriented, Recruitment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    934 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Gender Analytics: Gender Equity through Inclusive Design

    Skills you'll gain: Human Centered Design, Organizational Change, User Research, Design Thinking, Change Management, Design Research, Product Design, Data Ethics, Data Collection, Quantitative Research, Prototyping, Influencing, Qualitative Research, Storytelling, Leadership, Data Analysis, Analytics, Diversity Awareness, Diversity and Inclusion, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    633 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Influencer Marketing Strategy

    Skills you'll gain: Social Media Strategy, Content Marketing, Social Media, Marketing Effectiveness, Marketing Strategies, Campaign Management, Return On Investment, Key Performance Indicators (KPIs), Brand Awareness, Influencing, Customer Engagement, Marketing Analytics, Presentations, Target Audience

    4.3
    Rating, 4.3 out of 5 stars
    ·
    195 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Customer Centric Innovation

    Skills you'll gain: Design Thinking, Innovation, New Product Development, Product Development, Customer Insights, Service Design, Customer experience strategy (CX), Customer Analysis, User Feedback, Consumer Behaviour, Market Research, Business Strategies, Customer Relationship Management, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Korea Advanced Institute of Science and Technology(KAIST)

    Electrodynamics

    Skills you'll gain: electromagnetics, Electrical Engineering, Electrical Systems, Differential Equations, Physics, Materials science, Engineering Analysis, Applied Mathematics, Electronic Components, Advanced Mathematics, Scientific Visualization, Visualization (Computer Graphics), Engineering Calculations, Mechanics, Energy and Utilities, Electronics, Mathematical Modeling, Calculus

    4.7
    Rating, 4.7 out of 5 stars
    ·
    971 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Market Opportunities, Retail Sales, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Promotional Strategies, Company, Product, and Service Knowledge, Strategic Partnership, Consumer Behaviour, Customer experience strategy (CX)

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.1K reviews

    Beginner · Course · 1 - 4 Weeks

1…101102103…382

In summary, here are 10 of our most popular market research courses

  • Supply Chain Management: A Learning Perspective : Korea Advanced Institute of Science and Technology(KAIST)
  • Machine Learning for Trading: New York Institute of Finance
  • What is the Metaverse?: Meta
  • The Power of Markets I: The Basics of Supply and Demand and Consumer Behavior : University of Rochester
  • Application of AI, InsurTech, and Real Estate Technology: University of Pennsylvania
  • Calculus for Machine Learning and Data Science: DeepLearning.AI
  • Build a Professional Resume using Canva: Coursera
  • Gender Analytics: Gender Equity through Inclusive Design: University of Toronto
  • Influencer Marketing Strategy: Rutgers the State University of New Jersey
  • Customer Centric Innovation: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok