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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


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    Coursera

    Introduction to Merchandising

    Skills you'll gain: Merchandising, Merchandise Displays, Inventory Management System, Retail Management, Consumer Behaviour, Visual Merchandising, Planogram, Retail Store Operations, Retail Sales, Marketing Psychology, Selling Techniques, Customer Insights, Analysis, Design

    4.6
    Rating, 4.6 out of 5 stars
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    66 reviews

    Intermediate · Course · 1 - 4 Weeks

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    LearnQuest

    Foundations of B2B Tech Sales

    Skills you'll gain: Sales Pipelines, B2B Sales, Prospecting and Qualification, Consultative Selling, Selling Techniques, Sales Process, Persuasive Communication, Communication, Stakeholder Engagement, Enterprise Sales, Value Propositions, Performance Metric, Upselling, Technical Sales, Sales, Cross Selling, Overcoming Objections, Sales Presentations, Negotiation, Analytics

    Beginner · Specialization · 1 - 3 Months

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    LearnQuest

    Consultative Selling and Buyer Engagement

    Skills you'll gain: B2B Sales, Consultative Selling, Stakeholder Engagement, Enterprise Sales, Performance Metric, Sales Presentations, Verbal Communication Skills, Oral Expression, Sales, Specialized Sales, Executive Presence, Sales Process, Sales Pipelines, Solution Sales Engineering, Sales Strategy, Technical Sales, Performance Analysis, Proposal Development, Customer Relationship Management (CRM) Software, Active Listening

    Beginner · Course · 1 - 4 Weeks

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    University of Minnesota

    Preparing to Manage Human Resources

    Skills you'll gain: Human Resource Strategy, Human Resources, Human Capital, Compensation Management, Resource Management, People Management, Employee Performance Management, Industrial and Organizational Psychology, Labor Law, Employee Engagement

    4.8
    Rating, 4.8 out of 5 stars
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    10K reviews

    Mixed · Course · 1 - 4 Weeks

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    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Search Engine Optimization, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Customer Acquisition Management, Customer experience strategy (CX), Cash Flows, Web Analytics, Market Research

    4.9
    Rating, 4.9 out of 5 stars
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    138 reviews

    Beginner · Course · 1 - 4 Weeks

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    Alex Genadinik

    2026 AI And ChatGPT At Work: Productive AI Use For Beginners

    Skills you'll gain: Prompt Engineering, ChatGPT, AI Enablement, Presentations, Generative AI, AI Personalization, AI Workflows, Multimedia, OpenAI, Artificial Intelligence, Productivity Software, Content Creation, Brainstorming, Proofreading

    Mixed · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    مبادئ الإعلام والتسويق الرقمي

    Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Analytics: Uncover Web Traffic Secrets

    Skills you'll gain: Web Analytics, Web Analytics and SEO, Marketing Analytics, Analytics, Technical Documentation, Technical Communication, Performance Metric, Data Analysis, Data-Driven Decision-Making, Team Oriented, Data Presentation, Workflow Management

    Beginner · Course · 1 - 4 Weeks

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    University of Michigan

    Model Thinking

    Skills you'll gain: Mathematical Modeling, Systems Thinking, Strategic Decision-Making, Innovation, Social Sciences, Strategic Thinking, Decision Making, Complex Problem Solving, Critical Thinking, Network Analysis, Economics, Probability, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
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    2.3K reviews

    Intermediate · Course · 1 - 3 Months

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    Alex Genadinik

    AI For Business

    Skills you'll gain: Prompt Engineering, Overcoming Objections, Closing (Sales), Rapport Building, Business Ethics, Prompt Patterns, B2B Sales, Data Ethics, Multimodal Prompts, Price Negotiation, Vibe coding, Negotiation, ChatGPT, AI Personalization, Generative AI Agents, Content Performance Analysis, Video Production, Artificial Intelligence, Generative AI, Content Creation

    Beginner · Specialization · 3 - 6 Months

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    Starweaver

    Cyber Espionage and Counterintelligence

    Skills you'll gain: Endpoint Detection and Response, Threat Detection, MITRE ATT&CK Framework, Cyber Threat Hunting, Cyber Threat Intelligence, Intrusion Detection and Prevention, Threat Modeling, Security Information and Event Management (SIEM), Cyber Security Strategy, Cybersecurity, Malware Protection, Data Loss Prevention, Cyber Attacks, Data Security, Encryption, System Implementation, Open Source Technology

    Intermediate · Course · 1 - 3 Months

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    Creo Incubator

    Entrepreneuriat : Idéation et exploration des fondamentaux

    Skills you'll gain: Entrepreneurship, Design Thinking, Problem Solving, Business Modeling, Value Propositions, Ideation, Market Opportunities, Customer Insights, Critical Thinking, Lean Methodologies, Business Development, Business Strategy, Persistence, Growth Strategies, Adaptability, Data-Driven Decision-Making

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to Merchandising: Coursera
  • Foundations of B2B Tech Sales: LearnQuest
  • Consultative Selling and Buyer Engagement: LearnQuest
  • Preparing to Manage Human Resources: University of Minnesota
  • ¿Qué hacer con tu estrategia digital en tiempos de cambio?: Tecnológico de Monterrey
  • 2026 AI And ChatGPT At Work: Productive AI Use For Beginners: Alex Genadinik
  • مبادئ الإعلام والتسويق الرقمي : University of Illinois Urbana-Champaign
  • Analytics: Uncover Web Traffic Secrets: Coursera
  • Model Thinking: University of Michigan
  • AI For Business: Alex Genadinik

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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