• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Public Health in Humanitarian Crises 1

    Skills you'll gain: Sanitation, Crisis Intervention, Public Health, Public Health and Disease Prevention, Water Resources, Chronic Diseases, Emergency Response, Nutrition and Diet, Community Health, Health Systems, Environmental Resource Management, Epidemiology, Health Care, Infectious Diseases

    4.8
    Rating, 4.8 out of 5 stars
    ·
    571 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Chemerinsky on Constitutional Law - The Structure of Government

    Skills you'll gain: Social Studies, Political Sciences, Case Law, Legal Research, Policty Analysis, Research, and Development, Governance, World History

    4.8
    Rating, 4.8 out of 5 stars
    ·
    98 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Michigan State University

    Photography Basics and Beyond: From Smartphone to DSLR

    Skills you'll gain: Design Elements And Principles, Photography, Photo Editing, Peer Review, Creative Design, Graphic and Visual Design, Photo/Video Production and Technology, Image Quality, File Management, Creativity, Storytelling, Digital Publishing, Social Media, Content Creation, Copywriting, Information Privacy, Writing, Web Design and Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6.7K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track & Grow Brand Mentions

    Skills you'll gain: Brand Awareness, Marketing Analytics, Data Analysis, Social Media Marketing, Brand Management, Statistical Reporting, Google Analytics, Web Analytics and SEO, Performance Reporting, Key Performance Indicators (KPIs), Campaign Management, Digital Marketing, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    É

    École Polytechnique Fédérale de Lausanne

    Economie du sol et de l'immobilier I

    Skills you'll gain: Real Estate, Property and Real Estate, Feasibility Studies, Commercial Real Estate, Financial Analysis, Capital Budgeting, Market Dynamics, Finance, Real Estate Transactions, Return On Investment, Financial Modeling, Investments, Economics, Business Valuation, Price Negotiation, Market Analysis, Property Management, Competitive Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    265 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Basic Information Literacy

    Skills you'll gain: digital literacy, Brainstorming, Planning, Data Ethics, Information Management, Research, Critical Thinking, Investigation, Literacy, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    196 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    U

    University of Copenhagen

    After the Arab Spring – Democratic Aspirations and State Failure

    Skills you'll gain: Demography, Social Sciences, Cultural Diversity, Political Sciences, International Relations, Sociology, World History, Governance, Socioeconomics, Policy Analysis, Economic Development, Economics, Education and Training

    4.7
    Rating, 4.7 out of 5 stars
    ·
    539 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Cape Town

    Educating Deaf Children: Becoming an Empowered Teacher

    Skills you'll gain: Disabilities, Special Education, Cultural Responsiveness, Child Development, Teaching, Differentiated Instruction, Parent Communication, Advocacy, Non-Verbal Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    420 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Digital Governance

    Skills you'll gain: Law, Regulation, and Compliance, Legal Technology, Regulation and Legal Compliance, Emerging Technologies, Cyber Governance, Market Dynamics, Court Systems, E-Commerce, Political Sciences, Automation, Digital Transformation, Economics, Policy, and Social Studies, Public Administration, Data Governance, Complex Problem Solving, Governance, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    175 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI in Law: Research, Risk, and Legal Drafting

    Skills you'll gain: Legal Technology, Legal Strategy, Legal Risk, Responsible AI, Data Ethics, Legal Research, Compliance Management, Document Management, Regulation and Legal Compliance, Generative AI, Litigation Support, Client Services, Mediation, Anthropic Claude, AI Security, Case Law, AI Enablement, Law, Regulation, and Compliance, Artificial Intelligence, Risk Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    78 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Violencias por razones de género

    Skills you'll gain: Social Justice, Sociology, Conflict Management, Diversity Equity and Inclusion Initiatives, Cultural Diversity, Family Law, Community and Social Work

    4.8
    Rating, 4.8 out of 5 stars
    ·
    240 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidade de São Paulo

    Introdução à Análise Macroeconômica

    Skills you'll gain: Economics, Financial Market, Financial Policy, International Finance, Policy Analysis, Capital Markets, Supply And Demand, Market Dynamics, Fiscal Management, Consumer Behaviour, Expectation Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    345 reviews

    Intermediate · Course · 1 - 3 Months

1…828384…510

In summary, here are 10 of our most popular social media marketing courses

  • Public Health in Humanitarian Crises 1: Johns Hopkins University
  • Chemerinsky on Constitutional Law - The Structure of Government: University of California, Irvine
  • Photography Basics and Beyond: From Smartphone to DSLR: Michigan State University
  • Track & Grow Brand Mentions: Coursera
  • Economie du sol et de l'immobilier I: École Polytechnique Fédérale de Lausanne
  • Basic Information Literacy: The State University of New York
  • After the Arab Spring – Democratic Aspirations and State Failure: University of Copenhagen
  • Educating Deaf Children: Becoming an Empowered Teacher: University of Cape Town
  • Digital Governance: Erasmus University Rotterdam
  • AI in Law: Research, Risk, and Legal Drafting: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok