Content marketing courses can help you learn SEO strategies, audience engagement techniques, content creation, and analytics. You can build skills in crafting compelling narratives, optimizing content for search engines, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, HubSpot, and social media management platforms, showing how these resources can enhance your content strategy and track performance.

IE Business School
Skills you'll gain: Price Negotiation, Strategic Marketing, Product Strategy, Revenue Management, Market Dynamics, Marketing Psychology, Consumer Behaviour, Business Marketing, Customer Analysis, Cost Accounting, Profit and Loss (P&L) Management, Customer Insights, Market Research, Sales, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

The University of Edinburgh
Skills you'll gain: Educational Materials, Learning Strategies, Instructional Design, Web Content Accessibility Guidelines, Learning Management Systems, Web Content, Digital pedagogy, Education Software and Technology, Diversity Awareness, User Centered Design, Creative Thinking, Content Management, Cultural Responsiveness
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Prompt Engineering, Anthropic Claude, Generative AI, Artificial Intelligence, Application Development, Application Programming Interface (API), Authentications, Context Management, User Interface and User Experience (UI/UX) Design, Content Creation, Customer Service
Intermediate · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Persuasive Communication, Enterprise Sales, Stakeholder Communications, Global Marketing, Value Propositions, Milestones (Project Management)
Intermediate · Course · 1 - 4 Weeks
University of Maryland, College Park
Skills you'll gain: AI Personalization, Responsible AI, Deep Learning, Forecasting, Business Leadership, Risk Management, Business Analytics, Machine Learning, Analytics, Artificial Intelligence, Marketing Analytics, Applied Machine Learning, Customer Analysis, Supply Chain Management, Data-Driven Decision-Making, Big Data, People Analytics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Business Correspondence, Email Marketing, Content Creation, Graphic Design, Marketing Design, Marketing Communications, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Glasgow
Skills you'll gain: Business Administration, Leadership Studies, Supply Chain, Marketing Strategies, Digital Transformation, Supply Chain Management, Marketing, Financial Data, Innovation, Corporate Sustainability, Accounting, Business Modeling, Change Management, Business Economics, Project Management, Business Strategies, Global Marketing, B2B Sales
Intermediate · Course · 1 - 4 Weeks
University of Virginia
Skills you'll gain: Usability Testing, Agile Product Development, User Story, Continuous Delivery, Persona Development, Agile Software Development, Sprint Planning, Peer Review, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Customer Analysis, Analytics, Product Development, Business Analytics, Persona (User Experience)
Beginner · Specialization · 3 - 6 Months

Universidad de Palermo
Skills you'll gain: Online Advertising, E-Commerce, Digital Marketing, Business Strategy, Social Media Strategy, Google Ads, Digital Transformation, Email Marketing, Search Engine Optimization, Business Modeling, Branding
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI Agents, Presentations, Product Demonstration, Prompt Engineering Tools, Generative AI, Storytelling, Brand Strategy, Responsible AI, Branding, Proposal Development, Brand Management, Visual Design, Content Creation, Creative Design, Graphic Design
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: ChatGPT, Responsible AI, Prompt Engineering, Data Ethics, Artificial Intelligence, Productivity, Generative AI, LLM Application, Digital pedagogy, Natural Language Processing, Content Creation
Beginner · Course · 1 - 4 Weeks

Michigan State University
Skills you'll gain: Journalism, Media and Communications, Driving engagement, Electronic Media, Content Creation, Storytelling, Multimedia, Blogs, Photo/Video Production and Technology, Ethical Standards And Conduct
Mixed · Course · 1 - 3 Months