Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Northeastern University
Skills you'll gain: Database Management Systems, Data Modeling, Database Design, Database Systems, Big Data, Unified Modeling Language, Database Architecture and Administration, Data Storage Technologies, Data Management, Apache Hadoop, Apache Spark, Conceptual Design
Mixed · Course · 1 - 4 Weeks

LearnKartS
Skills you'll gain: AWS Kinesis, Amazon Redshift, Real Time Data, Data Pipelines, Serverless Computing, Amazon Web Services, Extract, Transform, Load, Apache Spark, Data Processing, Data Integration, Data Warehousing, Interactive Data Visualization, Amazon S3, Data Transformation, Scalability
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Campaigns, AI Personalization, Social Media Marketing, Generative AI, Trend Analysis, Social Media, Canva (Software), Digital Media Strategy, Market Trend, Content Creation, Drive Engagement, ChatGPT, Prompt Engineering, Automation, Creativity, Content Strategy, Target Audience, Analytics
Intermediate · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Growth Strategies, Advertising Campaigns, Marketing Strategies, Search Engine Marketing, Advertising, Marketing, Facebook, Instagram, Online Advertising, Digital Advertising, Lead Generation, Customer Engagement
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Azure Synapse Analytics, Data Migration, Microsoft Azure, Data Warehousing, SQL Server Integration Services (SSIS), Microsoft SQL Servers, Cloud Security, Performance Tuning, System Configuration, Cloud Storage, Cloud Computing Architecture, Data Security, Apache Spark, Data Integration
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Content, Customer Service, Customer experience improvement, Marketing, Business Marketing, ChatGPT, Customer Communications Management, User Accounts
Beginner · Guided Project · Less Than 2 Hours
University of Illinois at Urbana-Champaign
Skills you'll gain: Business Strategy, Data Visualization, Data Storytelling, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Organizational Change, Mergers & Acquisitions, Financial Statement Analysis, Project Closure, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

Skills you'll gain: Apache Hive, Big Data, Database Design, Extensible Markup Language (XML), Databases, Apache Hadoop, Analytics, Social Media, Data Processing, Social Media Content, Data Management, Data Analysis, Data Integration, Data Transformation
Mixed · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Matplotlib, Data Preprocessing, Pandas (Python Package), Scatter Plots, Data Cleansing, Data Integration, Data Transformation, Big Data, Programming Principles, Python Programming
Build toward a degree
Mixed · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Drive Engagement, Product Promotion, Brand Awareness, Product Marketing, Social Media Marketing, Social Media, Social Media Strategy, Content Creation, Promotional Strategies, Marketing, Branding, User Feedback
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Budgets, Marketing Effectiveness, Marketing Planning, Brand Management, Campaign Management, Competitive Analysis, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Marketing Analytics, Brand Loyalty, Customer experience strategy (CX), Performance Measurement, Digital Marketing
Mixed · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Facebook, Copywriting, Social Media Marketing, Social Media Strategy, Instagram, Social Media Campaigns, Digital Advertising, Drive Engagement, Content Creation, Advertising, Customer Engagement, Target Audience
Mixed · Course · 1 - 3 Months