Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Focus Group, Prompt Engineering, Qualitative Research, Market Research, Discussion Facilitation, Data Synthesis, Customer Insights, Business Research, Real Time Data, User Feedback, Analysis, Design Research, Data Analysis, Artificial Intelligence, AI Integrations, Generative AI
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Text Mining
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Information Architecture, Collaborative Software, Content Management Systems, Scalability, Responsive Web Design, Web Analytics and SEO, Web Development Tools, Front-End Web Development, Web Development
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Team Oriented, Information Architecture, Organizational Skills, Content Optimization, Content Management, Document Management, Content Strategy, Cross-Functional Collaboration, Coordination, Data Visualization, Verification And Validation, Vocabulary, Data Management, Data Mining, Trend Analysis, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Cleansing, Data Manipulation, Data Transformation, SQL, Looker (Software), Query Languages, Data Processing, Big Data, Extract, Transform, Load, Data Integrity, Business Intelligence, Data Analysis, Data Pipelines, Data Presentation, Google Sheets, Dashboard Creation, Data Import/Export, Analytics, Data Visualization Software, Data Storage Technologies
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Gemini, Google Gemini, Generative AI, Google Cloud Platform, Customer Relationship Management, Predictive Modeling, SQL, Big Data, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Deployment, Apache Spark, Time Series Analysis and Forecasting, MLOps (Machine Learning Operations), Big Data, Feature Engineering, Statistical Analysis, Distributed Computing, Forecasting, Anomaly Detection, Generative AI, Predictive Modeling, Model Training, Exploratory Data Analysis, Data Pipelines, Model Evaluation, Data Cleansing, Data Transformation, Data Quality, Statistical Modeling
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Generative AI, Customer Relationship Management, Large Language Modeling, Google Cloud Platform, Big Data, Jupyter, Customer Analysis, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), SQL
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Analytics, Data Analysis, Applied Machine Learning, Google Cloud Platform, Model Training, Machine Learning, Machine Learning Algorithms, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Exploratory Data Analysis, Data Wrangling, Data Preprocessing, AI Integrations, Big Data, Google Cloud Platform, Interactive Data Visualization, Generative AI Agents, Prompt Engineering, Query Languages, Debugging, SQL
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Google Cloud Platform, Analytics, Data Storytelling, Data Presentation, Data Analysis, Big Data, Data Lakes, Dashboard Creation, Data Wrangling, Data Transformation, Data Manipulation, Data Cleansing, Data Visualization Software, Data Processing, Cloud Storage, Data Warehousing, Data Storage, SQL
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Mapping, Extract, Transform, Load, Data Validation, Workflow Management, JSON, Fraud detection, Extensible Languages and XML, Extensible Markup Language (XML), Metadata Management, Process Design, Data Integration, Data Transformation, Data Pipelines, Data Import/Export, Data Processing, Data Integrity, Data Analysis
Mixed · Course · 1 - 4 Weeks