Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Business Intelligence, Excel Macros, Pandas (Python Package), Prompt Engineering, Forecasting, Data Storytelling, Time Series Analysis and Forecasting, Regression Analysis, Data Quality, Responsible AI, ChatGPT, Microsoft Excel, Data Analysis, Report Writing, Interactive Data Visualization, Data Modeling, Generative AI, Data Visualization, Exploratory Data Analysis, Statistical Analysis
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Campaign Management, Social Media, Digital Marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Marketing Effectiveness, Marketing Planning, Marketing Strategy and Techniques, Performance Analysis, Advertising Campaigns, Target Audience, Global Marketing, Business
Beginner · Specialization · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Visualization, Google Cloud Platform, Big Data, SQL, Analytics, Analysis, Data Warehousing
Beginner · Project · Less Than 2 Hours

IE Business School
Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Opportunities, Market Analysis, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Customer Insights, Cross-Channel Marketing, Integrated Marketing Communications
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Transformation, Power BI, Data-Driven Decision-Making, Data Integration, Data Cleansing, Data Wrangling, Extract, Transform, Load, Data Preprocessing, Data Modeling, Business Intelligence, Data Visualization Software, Data Quality, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Governance, Database Management, Database Systems, Databases, NoSQL, SQL, MongoDB, Relational Databases, Big Data, Graph Theory, Data Storage, Apache Hadoop, Data Manipulation
Build toward a degree
Mixed · Course · 1 - 3 Months

IE Business School
Skills you'll gain: Integrated Marketing Communications, Marketing Management, Marketing Communications, Peer Review, Presentations, Marketing, Brand Management, Marketing Strategies, Marketing Planning, Product Management, Go To Market Strategy, Product Marketing, Strategic Decision-Making, Price Negotiation, Case Studies
Intermediate · Course · 1 - 3 Months

Skills you'll gain: CI/CD, Microsoft Azure, Data Lakes, Microsoft Power Platform, Azure Synapse Analytics, Data Pipelines, Analytics, Data Governance, Advanced Analytics, Data Security, Data Management, Data Analysis Expressions (DAX), Power BI, Microsoft Excel, Exploratory Data Analysis, Apache Spark, Application Deployment, SQL, Governance, Version Control
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Portfolio Management, Risk Analysis, Investment Management, Time Series Analysis and Forecasting, Financial Modeling, Object Oriented Programming (OOP), Statistical Analysis, Simulations, Regression Analysis, Jupyter, Python Programming, Programming Principles, Pandas (Python Package), NumPy, Matplotlib, Data Manipulation
Intermediate · Course · 3 - 6 Months

Northeastern University
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Data Structures, Time Series Analysis and Forecasting, Pandas (Python Package), Unsupervised Learning, Data Analysis, Machine Learning Algorithms, Computational Thinking, Data Preprocessing, Data Cleansing, Data Visualization, Python Programming, Algorithms
Beginner · Course · 1 - 3 Months

Skills you'll gain: SAP Analytics Cloud, Data Access, Data Modeling, Real Time Data, Stored Procedure, Data Warehousing, Database Development, Data Security, Data Integration, SAP Applications, SQL, Predictive Analytics, Business Reporting, Scripting
Intermediate · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Target Audience, Digital Marketing, Performance Analysis, Content Creation, Marketing, Campaign Management, Marketing Strategies, Customer Engagement, Instagram, Performance Metric, Brand Management, Facebook, Trend Analysis, LinkedIn, Business Metrics, Crisis Management
Beginner · Course · 1 - 3 Months