Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Marketing Analytics, Dashboard, Data Presentation, Data Visualization, Predictive Modeling, Data-Driven Decision-Making, Marketing Strategies, Marketing, Data Visualization Software, Analytics, Customer Insights, Market Research, Data Analysis, Forecasting, Data Collection, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Promotional Materials, Marketing Materials, Advertising Mail, Copywriting, Direct Marketing, Marketing Effectiveness, Promotional Strategies, Marketing Design, Product Promotion, Drive Engagement, Customer Acquisition Management, Target Audience, Graphic and Visual Design, Color Theory
Mixed · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Web Analytics and SEO, Technical Support, Extensible Markup Language (XML)
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Paid media, Data Storytelling, Email Marketing, Social Media Strategy, Google Ads, Social Media, Digital Advertising, Social Media Marketing, Search Engine Optimization, Content Creation, Google Analytics, Customer Retention, Digital Marketing, Marketing Budgets, Loyalty Programs, Order Fulfillment, Online Advertising, Email Automation, Marketing, E-Commerce
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Web Analytics, Google Analytics, Content Performance Analysis, Customer Analysis, E-Commerce, Marketing Analytics, Performance Analysis, Performance Reporting, Marketing Effectiveness
Beginner · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Transformation, Digital Marketing, Marketing, Marketing Strategies, Consumer Behaviour, Customer Engagement, Promotional Strategies, Product Development, Content Creation, Innovation, Business Strategies
Beginner · Course · 1 - 4 Weeks

ESSEC Business School
Skills you'll gain: Revenue Management, Forecasting, Budgeting, Hospitality, Financial Forecasting, Hotel Operations, Strategic Marketing, Target Market, Market Dynamics, Consumer Behaviour, Competitive Analysis, Data-Driven Decision-Making
Mixed · Course · 1 - 4 Weeks
O.P. Jindal Global University
Skills you'll gain: Diplomacy, Intelligence Collection and Analysis, Surveys, Survey Creation, Quantitative Research, Qualitative Research, Environmental Laws, Sampling (Statistics), Political Sciences, Economic Development, International Relations, Cybersecurity, Policy Development, Socioeconomics, Governance, Ancient History, Climate Change Adaptation, Social Sciences, Security Strategy, Conflict Management
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Prompt Engineering, Canva (Software), Social Media Campaigns, Instagram, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, ChatGPT, Brand Management, Digital Content, AI Enablement, Data Import/Export
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Business Strategy, Strategic Thinking, Value Propositions, Competitive Analysis, Entrepreneurship, New Business Development, Market Research, Innovation, Strategic Planning, Organizational Strategy, Spreadsheet Software, Leadership
Intermediate · Guided Project · Less Than 2 Hours

Alex Genadinik
Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Blogs, Social Media Marketing, Product Knowledge, Lead Generation, Marketing, Pay Per Click Advertising, Content Marketing, Marketing Strategies, Email Marketing, WordPress, Target Audience
Mixed · Course · 1 - 3 Months