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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    Packt

    The User Experience Team of One

    Skills you'll gain: User Research, Usability Testing, Stakeholder Engagement, User Experience Design, User Experience, Experience Design, Persona (User Experience), Workflow Management, Human Centered Design, User Centered Design, UI/UX Strategy, Wireframing, Prototyping, Design Thinking, Cross-Functional Collaboration, Information Architecture, Storytelling

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Google Cloud

    Kodlayıcı-Kod Çözücü Mimarisi

    Skills you'll gain: Keras (Neural Network Library), Tensorflow, Recurrent Neural Networks (RNNs), Natural Language Processing, Applied Machine Learning, Deep Learning, Text Mining

    Advanced · Course · 1 - 4 Weeks

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    Packt

    The Simplest Guide™ to Base SAS & Advanced SAS

    Skills you'll gain: SAS (Software), Data Visualization, Data Manipulation, Data Analysis, Data Import/Export, Data Visualization Software, SQL, Statistical Analysis, Data Cleansing, Data Transformation, Exploratory Data Analysis

    Intermediate · Course · 1 - 3 Months

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    Packt

    JTBD Playbook: Align Strategy with Customer Needs

    Skills you'll gain: Design Thinking, Customer experience strategy (CX), Agile Product Development, Product Strategy, Product Management, User Research, Service Design, Value Propositions, Product Roadmaps, Customer Insights, User Story, Innovation, Market Opportunities, Customer Retention, Growth Strategies, Market Analysis

    Intermediate · Course · 1 - 3 Months

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    Google Cloud

    Gemini for Data Scientists and Analysts - Français

    Skills you'll gain: Gemini, Marketing Analytics, Analytics, Customer Analysis, Generative AI, Data Analysis, Analytical Skills, Customer Insights, Google Cloud Platform, Customer Data Management, Marketing Strategies, Predictive Modeling, Forecasting

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Applied Natural Language Processing in Engineering Part 1

    Skills you'll gain: Natural Language Processing, Model Evaluation, Embeddings, Text Mining, Artificial Intelligence, Recurrent Neural Networks (RNNs), Artificial Neural Networks, Deep Learning, Machine Learning, Unsupervised Learning, Dimensionality Reduction

    Mixed · Course · 1 - 3 Months

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    Packt

    Asking Great Sales Questions

    Skills you'll gain: Sales Development, General Sales Practices, Phone Sales, Verbal Communication Skills, Communication, Communication Strategies, Marketing Psychology, Drive Engagement, Customer Engagement

    Intermediate · Course · 1 - 3 Months

  • Status: New
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    Status: Free Trial
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    LearnQuest

    Core Sales Techniques and Customer Engagement

    Skills you'll gain: Closing (Sales), Overcoming Objections, Consultative Selling, Sales, Solution Selling, Sales Presentations, Sales Strategy, Sales Process, Communication, Sales Prospecting, Negotiation, Customer Engagement, Business Ethics, Customer Relationship Management (CRM) Software, Relationship Building, Personalized Service

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Crie seu primeiro funil de conversão e CRM com Hubspot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Sales Process, Sales Pipelines, Customer Relationship Management, Closing (Sales), Sales Strategy, Organizational Skills, Sales Management, Relationship Management, Statistical Analysis

    Beginner · Guided Project · Less Than 2 Hours

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    Google Cloud

    Designing and Querying Bigtable Schemas

    Skills you'll gain: Database Design, Google Cloud Platform, NoSQL, Data Access, Big Data, Command-Line Interface

    Beginner · Project · Less Than 2 Hours

  • Status: New
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    Status: Free Trial
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    Skillshare

    Learn Non-Scary Adobe After Effects: Timing & Expressions

    Skills you'll gain: Adobe After Effects, Animations, Motion Graphics, Musical Composition, Video Editing, Video Production, Timelines, Typography, Scripting, Performance Tuning

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    كيفية الإستفادة من قاعدة العملاء بتحميل جهات اتصال البريد الإلكتروني على تويتر

    Skills you'll gain: Social Media Management, Email Marketing, Advertising Campaigns, Campaign Management, Social Media, Customer Insights, Professional Networking, Professional Development

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • The User Experience Team of One: Packt
  • Kodlayıcı-Kod Çözücü Mimarisi: Google Cloud
  • The Simplest Guide™ to Base SAS & Advanced SAS: Packt
  • JTBD Playbook: Align Strategy with Customer Needs: Packt
  • Gemini for Data Scientists and Analysts - Français: Google Cloud
  • Applied Natural Language Processing in Engineering Part 1: Northeastern University
  • Asking Great Sales Questions: Packt
  • Core Sales Techniques and Customer Engagement: LearnQuest
  • Crie seu primeiro funil de conversão e CRM com Hubspot: Coursera
  • Designing and Querying Bigtable Schemas: Google Cloud

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