Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Dashboard, Looker (Software), Data Analysis, Data Cleansing, Data-Driven Decision-Making, Analytics, Big Data, Business Analytics, Data Preprocessing, Data Storytelling, Google Cloud Platform, Data Warehousing, Data Storage, SQL
Mixed · Course · 1 - 3 Months

Skills you'll gain: Cascading Style Sheets (CSS), Responsive Web Design, HTML and CSS, LESS, UI Components, Web Design, Bootstrap (Front-End Framework), Web Design and Development, Front-End Web Development, User Interface (UI), Web Content Accessibility Guidelines, Typography, Web Components, Interactive Design, Animations, Web Development, Browser Compatibility, Maintainability, Web Analytics and SEO, Web Development Tools
Beginner · Specialization · 3 - 6 Months

Board Infinity
Skills you'll gain: Natural Language Processing, LLM Application, Generative AI, Text Mining, Performance Tuning, Cloud API, Application Development, Application Programming Interface (API), Artificial Intelligence, Systems Integration, Responsible AI, Data Ethics, Internet Of Things, Analysis, Big Data, Analytics, Scalability
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Presentations, Business Writing, Sales Presentation, Marketing Materials, Business Planning, Product Demonstration, Price Negotiation, Marketing Design, Business Strategy, Entrepreneurship
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Product Management, Climate Change Adaptation, Market Opportunities, Competitive Analysis, Market Analysis
Beginner · Course · 1 - 3 Months

University of Pennsylvania
Skills you'll gain: Financial Modeling, Business Planning, Operations Management, Market Opportunities, Business Strategy, Go To Market Strategy, Production Planning, Marketing Planning, Risk Analysis, Business Communication, Entrepreneurship, Business Analysis, Cash Flow Forecasting, New Product Development
Beginner · Course · 1 - 3 Months

LearnQuest
Skills you'll gain: Teradata SQL, SQL, Data Store, Database Design, Database Management, Relational Databases, Query Languages, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Rmarkdown, Knitr, Exploratory Data Analysis, Dimensionality Reduction, Ggplot2, Plotly, Data Visualization, Data Visualization Software, Statistical Visualization, Data Storytelling, Statistical Analysis, Generative AI, R Programming, Correlation Analysis, Data Analysis, Tidyverse (R Package), Scatter Plots, Descriptive Statistics, Data Cleansing, Data Preprocessing
Beginner · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Data Presentation, Matplotlib, Analytics, Probability Distribution, Data Processing, Statistical Methods, Exploratory Data Analysis, Statistical Analysis, Probability, Data Cleansing, Computer Programming Tools, Data Collection, Performance Measurement, Python Programming, Technical Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Apache Hive, Apache Mahout, NoSQL, Apache Hadoop, Extract, Transform, Load, Big Data, Data Warehousing, Cloud Management, Databases, Application Deployment, SQL, Performance Tuning, Data Processing, File Systems, Real Time Data, Query Languages, Database Management, Data Transformation, Scalability, Distributed Computing
Beginner · Specialization · 3 - 6 Months

CertNexus
Skills you'll gain: Customer experience improvement, Data Strategy, Data Modeling, Marketing Analytics, Customer Insights, Business Analytics, Business Intelligence, Marketing Strategies, Data Science, Operational Efficiency, Marketing, Data Ethics, Analytics, Customer Service, Big Data, Descriptive Analytics, Business Strategy, Data Collection, Predictive Analytics, Governance
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Diagram Design, Process Mapping, Data Visualization, Brainstorming, User Accounts, Collaborative Software, Project Planning, Data Analysis
Beginner · Guided Project · Less Than 2 Hours