Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Model Evaluation, Exploratory Data Analysis, Data Preprocessing, Predictive Modeling, Decision Tree Learning, Credit Risk, Random Forest Algorithm, Feature Engineering, Financial Modeling, Logistic Regression, Data Analysis, Statistical Machine Learning, Applied Machine Learning, Scikit Learn (Machine Learning Library), Pandas (Python Package), Machine Learning Methods, Classification Algorithms
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Analytics, Data Analysis, Applied Machine Learning, Data-Driven Decision-Making, Google Cloud Platform, Machine Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sampling (Statistics), Data Mining, Statistical Hypothesis Testing, Probability, Linear Algebra, Statistical Analysis, Statistical Inference, Data Analysis, Probability Distribution, Statistics, Machine Learning Algorithms, Machine Learning, Python Programming
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Integration, Data Pipelines, Data Processing, Java, Data Import/Export, Data Transformation, Software Documentation, Data Storage Technologies, Debugging
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Data Ethics, Applied Machine Learning, Data Analysis, Artificial Intelligence, Machine Learning, Model Deployment
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Content Management Systems, Authentications, Role-Based Access Control (RBAC), Application Deployment, Authorization (Computing), Cloud Deployment, Web Components, Content Management, Restful API, Continuous Deployment, TypeScript, Application Programming Interface (API), Web Analytics and SEO, Query Languages, Web Applications, Business Logic, Web Development Tools, Package and Software Management, Node.JS, Software Architecture
Intermediate · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Infographics, Presentations, Data Visualization, Content Creation, User Accounts, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Sampling (Statistics), Statistical Reporting, Statistical Methods, Probability & Statistics, Statistical Analysis, Experimentation, Data Analysis, Data Presentation, Estimation
Mixed · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Matplotlib, Box Plots, Data Analysis, Data Visualization, Descriptive Statistics, Scatter Plots, Data Visualization Software, Histogram, Seaborn, Statistical Analysis, Correlation Analysis, Statistical Methods
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Google Cloud Platform, Big Data, Generative AI, Customer Relationship Management, Predictive Modeling, Advanced Analytics, Artificial Intelligence and Machine Learning (AI/ML), SQL, Prompt Engineering, Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Web Analytics and SEO, Web Content, Prompt Engineering, Google Cloud Platform, User Experience, User Experience Design
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Jira (Software), User Story, Agile Software Development, Agile Project Management, Sprint Planning, Agile Methodology, Backlogs, Collaborative Software, Issue Tracking, GitHub, User Accounts
Mixed · Course · 1 - 4 Weeks