Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Sharing, Customer Data Management, Data Integration, Big Data, Data Access, Business Intelligence, Google Cloud Platform, Data Visualization, Data Management, Cloud Computing
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Salesforce, Data Mapping, Advanced Analytics, Data Integration
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Multimodal Prompts, Generative AI, OpenAI API, Generative Model Architectures, AI Workflows, Business Process Automation, Tool Calling, AI Enablement, Application Programming Interface (API), AI Personalization, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), File I/O
Intermediate · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Descriptive Statistics, Statistical Inference, Sampling (Statistics), Histogram, Data Analysis, Probability & Statistics, Data Presentation, Statistical Analysis, Quantitative Research, Microsoft Excel, Statistical Methods, Probability Distribution, Graphing, Influencing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Model Deployment, Generative AI, Cloud Deployment, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, MLOps (Machine Learning Operations), AI Workflows, System Monitoring, Feature Engineering, Continuous Monitoring, Applied Machine Learning, Data Preprocessing, Advanced Analytics, Artificial Intelligence, Deep Learning, Data Processing, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Slack (Software), Collaborative Software, Team Building, Productivity Software, Internal Communications, Business Software, Team Management, Business Communication
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Generative AI, Prompt Engineering, Google Cloud Platform, MLOps (Machine Learning Operations), Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Big Data, Model Deployment, Machine Learning, Data Preprocessing, Natural Language Processing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Looker (Software), Business Intelligence, Data Analysis Expressions (DAX), Dashboard, Ad Hoc Analysis, SQL, Data Analysis, Google Cloud Platform
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: OpenAI API, Prompt Engineering, Responsible AI, LLM Application, Image Analysis, Text Mining, Application Programming Interface (API), Generative AI, Artificial Intelligence, Natural Language Processing, Computer Vision, Development Environment
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Predictive Analytics, Big Data, Predictive Modeling, Advanced Analytics, Google Cloud Platform, MLOps (Machine Learning Operations), Data Analysis, Machine Learning Methods, Data Modeling
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Driving engagement, Collaboration, Cooperation, Smart Goals
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Pipelines, Data Warehousing, SQL, Google Cloud Platform, Data Processing, Data Quality, Apache Spark, Generative AI, Big Data, Serverless Computing, Model Evaluation, Machine Learning, Exploratory Data Analysis, Time Series Analysis and Forecasting, Classification Algorithms
Intermediate · Course · 1 - 4 Weeks