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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    Google Cloud

    Preparing for Professional Data Engineer Journey - Português

    Skills you'll gain: Data Pipelines, Data Processing, Google Cloud Platform, Data Warehousing, Data Maintenance, Data Storage, Cloud Engineering, Data Analysis, Data Architecture, Data Preprocessing, Automation, Data Security

    Advanced · Course · 1 - 3 Months

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    Google Cloud

    Creating Measures and Dimensions Using LookML

    Skills you'll gain: Looker (Software), Dashboard, Data Analysis Expressions (DAX), Ad Hoc Analysis, Data Analysis, Exploratory Data Analysis, Data Visualization Software

    Beginner · Project · Less Than 2 Hours

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    Google Cloud

    Getting Started with Vertex AI Gemini 1.5 Flash

    Skills you'll gain: Google Gemini, Generative AI, Google Cloud Platform, Data Analysis, Image Analysis, Multimodal Prompts, Data Processing, Text Mining

    Beginner · Project · Less Than 2 Hours

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    O.P. Jindal Global University

    Introduction to Data Science (Public Policy)

    Skills you'll gain: Web Scraping, Research Design, Matplotlib, Research, Data Ethics, Data Collection, Seaborn, Text Mining, Data Science, Data Visualization Software, JSON, Data Manipulation, Data Analysis, Python Programming, Natural Language Processing, Data Structures, Data Preprocessing, Programming Principles

    Build toward a degree

    Beginner · Course · 1 - 3 Months

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    AI CERTs

    Blockchain for Leaders

    Skills you'll gain: Blockchain, Business Leadership, FinTech, Strategic Leadership, Leadership, Business Transformation, Emerging Technologies, Business, Health Technology, Regulatory Compliance, Business Planning, Legal Risk, Supply Chain Management, Compliance Management, Payment Systems, Cloud Computing, Cryptography, Distributed Computing, Cloud Computing Architecture, Artificial Intelligence

    Intermediate · Course · 3 - 6 Months

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    Coursera

    Cómo vincular cuentas de anuncios de Meta Business

    Skills you'll gain: Facebook, Online Advertising, Advertising Campaigns, Paid media, Digital Advertising, Advertising, Social Media Marketing, Social Media, Payment Processing

    Beginner · Guided Project · Less Than 2 Hours

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    Johns Hopkins University

    Reliability, Cloud Computing and Machine Learning

    Skills you'll gain: Data Warehousing, Apache Hadoop, Databases, Transaction Processing, Distributed Computing, Database Systems, Database Management Systems, Relational Databases, Database Management, Database Architecture and Administration, Cloud Computing, Big Data, Machine Learning Software, Data Processing, Machine Learning, Scalability, Data Integrity, Disaster Recovery

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Exploratory Data Analysis & Core ML Algorithms

    Skills you'll gain: Exploratory Data Analysis, Predictive Modeling, Decision Tree Learning, Data Analysis, Regression Analysis, Classification Algorithms, Supervised Learning, Machine Learning Algorithms, Model Evaluation, Scikit Learn (Machine Learning Library), Data Preprocessing, Statistical Machine Learning, Feature Engineering

    Intermediate · Course · 1 - 3 Months

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    Coursera

    ETL pipelines con Python: recopila datos de Spotify

    Skills you'll gain: Interactive Data Visualization, Data Transformation, Data Presentation, Data Visualization Software, Business Intelligence, Data Analysis, Extract, Transform, Load, Exploratory Data Analysis, Pandas (Python Package), Data Collection, Data Pipelines, Development Environment, Python Programming

    Intermediate · Guided Project · Less Than 2 Hours

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    Google Cloud

    Reconciling Account Data with Cloud Spanner Change Streams

    Skills you'll gain: Reconciliation, Dataflow, Google Cloud Platform, Big Data, Financial Data, Data Pipelines, Data Integration, Event Monitoring

    Intermediate · Project · Less Than 2 Hours

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    Packt

    Data Storytelling - From Insight to Impact

    Skills you'll gain: Data Presentation, Verbal Communication Skills, Presentations, Dashboard, Infographics, Storytelling, Data Visualization Software, Persuasive Communication, Communication, Non-Verbal Communication, Target Audience, Decision Making

    Intermediate · Course · 3 - 6 Months

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    Google Cloud

    Machine Learning in the Enterprise - 日本語版

    Skills you'll gain: Data Management, Data Governance, Model Deployment, MLOps (Machine Learning Operations), Model Evaluation, AI Workflows, Forecasting, Google Cloud Platform, Enterprise Modeling, Workflow Management, Data Preprocessing, Data Pipelines, Predictive Analytics, Machine Learning, Performance Tuning

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Preparing for Professional Data Engineer Journey - Português: Google Cloud
  • Creating Measures and Dimensions Using LookML: Google Cloud
  • Getting Started with Vertex AI Gemini 1.5 Flash: Google Cloud
  • Introduction to Data Science (Public Policy): O.P. Jindal Global University
  • Blockchain for Leaders: AI CERTs
  • Cómo vincular cuentas de anuncios de Meta Business: Coursera
  • Reliability, Cloud Computing and Machine Learning: Johns Hopkins University
  • Exploratory Data Analysis & Core ML Algorithms: Packt
  • ETL pipelines con Python: recopila datos de Spotify: Coursera
  • Reconciling Account Data with Cloud Spanner Change Streams: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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