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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    J

    Johns Hopkins University

    Der Werkzeugkasten des Data Scientist

    Skills you'll gain: Rmarkdown, Data Science, Version Control, R (Software), Big Data, R Programming, Data Visualization Software, General Science and Research, GitHub, Statistical Programming, Git (Version Control System), Data Analysis, Exploratory Data Analysis, Integrated Development Environments, Software Installation

    Mixed · Course · 1 - 4 Weeks

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    G

    Google Cloud

    Encoder-Decoder Architecture - Español

    Skills you'll gain: Model Deployment, Tensorflow, Recurrent Neural Networks (RNNs), Keras (Neural Network Library), Natural Language Processing, Applied Machine Learning, Text Mining

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Design infographics with Prezi

    Skills you'll gain: Infographics, Presentations, Data Visualization, Graphic and Visual Design, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

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    P

    Pearson

    Generative AI for Developers: Unit 2

    Skills you'll gain: Prompt Engineering, Generative AI, ChatGPT, Scripting, Python Programming, Application Development, Test Script Development, Web Applications, AI Workflows, Jupyter, Data Analysis, Pandas (Python Package), Software Documentation, Debugging

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Product Reviews Text-based Search - OpenAI Text Embedding

    Skills you'll gain: OpenAI API, Embeddings, Dimensionality Reduction, OpenAI, Application Development, Exploratory Data Analysis, Application Programming Interface (API), Text Mining, Python Programming, Data Analysis, Data Manipulation

    Intermediate · Guided Project · Less Than 2 Hours

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    E

    EDUCBA

    Python Case Studies: Build Chatbots, Apps & Systems

    Skills you'll gain: Data Visualization, Object Oriented Programming (OOP), Databases, Natural Language Processing, SQL, Python Programming, Matplotlib, Business Process Automation, Text Mining, Data Processing, Development Environment, Document Management

    5
    Rating, 5 out of 5 stars
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    10 reviews

    Mixed · Course · 1 - 3 Months

  • G

    Google Cloud

    Creating dynamic SQL derived tables with LookML and Liquid

    Skills you'll gain: Data Manipulation, Looker (Software), Data Analysis, SQL, Database Development, Query Languages, Google Cloud Platform

    Intermediate · Project · Less Than 2 Hours

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    Packt

    Intro to NumPy

    Skills you'll gain: NumPy, Scientific Visualization, Data Visualization, Jupyter, Time Series Analysis and Forecasting, Graphing, Data Structures, Python Programming, Numerical Analysis, Data Manipulation, Mathematical Software, Data Analysis

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    Facebook Planning: Manage Content Like a Pro

    Skills you'll gain: Facebook, Content Strategy, Social Media Content, Content Creation, Social Media Management, Drive Engagement, Content Management, Calendar Management, Social Media, Google Workspace, Content Performance Analysis, Workflow Management, Scheduling, Live Streaming

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Analyze Customer Reviews with Gemini Using SQL

    Skills you'll gain: Google Gemini, Customer Analysis, Text Mining, Customer Insights, Google Cloud Platform, Data Management, Image Analysis, Big Data, Customer experience improvement, Unstructured Data, SQL, Data Analysis, Statistical Reporting, Machine Learning

    Intermediate · Project · Less Than 2 Hours

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    Packt

    Generative AI and its Impact on Cybersecurity

    Skills you'll gain: MITRE ATT&CK Framework, AI Security, Cyber Threat Intelligence, Cyber Security Strategy, Cybersecurity, Threat Modeling, Threat Detection, Responsible AI, Artificial Intelligence, Anomaly Detection, Data Ethics, Innovation

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    R: Design & Evaluate Random Forests for Attrition

    Skills you'll gain: Model Evaluation, Data Preprocessing, Workforce Management, Advanced Analytics, Classification Algorithms

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Der Werkzeugkasten des Data Scientist: Johns Hopkins University
  • Encoder-Decoder Architecture - Español: Google Cloud
  • Design infographics with Prezi : Coursera
  • Generative AI for Developers: Unit 2: Pearson
  • Product Reviews Text-based Search - OpenAI Text Embedding: Coursera
  • Python Case Studies: Build Chatbots, Apps & Systems: EDUCBA
  • Creating dynamic SQL derived tables with LookML and Liquid: Google Cloud
  • Intro to NumPy: Packt
  • Facebook Planning: Manage Content Like a Pro: Coursera
  • Analyze Customer Reviews with Gemini Using SQL: Google Cloud

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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