• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free
    Free
    J

    Johns Hopkins University

    The People, Power, and Pride of Public Health

    Skills you'll gain: Public Health, Community Health, Health Policy, Public Health and Disease Prevention, Health Promotion, Media and Communications, Infectious Diseases, Advocacy, Data Collection, Injury Prevention, Nutrition and Diet, Child Health

    4.7
    Rating, 4.7 out of 5 stars
    ·
    255 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Neural Basis of Imagination, Free Will, and Morality

    Skills you'll gain: Creativity, Culture, Liberal Arts, Neurology, Research, Psychology, Social Sciences, Science and Research, Ethical Standards And Conduct, Anthropology, Sociology, Cultural Diversity, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Product Strategy: Lifecycle, Data Insights, Collaboration

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Product Management, Product Marketing, Case Studies, Market Data, Organizational Leadership, Market Research, Data-Driven Decision-Making, Cross-Functional Collaboration, Digital Media Strategy, Strategic Thinking, Innovation, Market Analysis, Data Analysis

    3.9
    Rating, 3.9 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    AI for Lawyers: Obstacles and Opportunities

    Skills you'll gain: Legal Technology, Responsible AI, AI Enablement, Artificial Intelligence, Critical Thinking, Experimentation, Advocacy, Legal Strategy, AI Workflows, Generative AI, ChatGPT, Prompt Engineering, Creativity, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Rochester

    Community Engagement in Research and Population Health

    Skills you'll gain: Health Disparities, Social Determinants Of Health, Health Equity, Community Health, Public Health, Public Health and Disease Prevention, Health Systems, Community Outreach, Data Collection, Research, Program Evaluation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Macquarie University

    Storytelling et influence : Communiquer pour convaincre

    Skills you'll gain: Persuasive Communication, Overcoming Objections, Influencing, Rapport Building, Storytelling, Meeting Facilitation, Leadership, Presentations, Communication, Public Speaking, Relationship Building, Verbal Communication Skills, Trustworthiness, Target Audience, Non-Verbal Communication, Empathy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    108 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Canva Design Essentials Pt. 3: Docs, Video & AI Tools

    Skills you'll gain: Content Creation, Layout Design, Image Quality

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Introduction to Ethical Hacking

    Skills you'll gain: Penetration Testing, MITRE ATT&CK Framework, Open Web Application Security Project (OWASP), Cyber Security Assessment, Metasploit, Public Key Infrastructure, Exploit development, Exploitation techniques, Threat Modeling, Cybersecurity, Distributed Denial-Of-Service (DDoS) Attacks, Cryptography, Cyber Threat Intelligence, Mobile Security, Security Testing, Brute-force attacks, Vulnerability Scanning, Network Security, Operating Systems, Encryption

    3.9
    Rating, 3.9 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    ESADE Business and Law School

    La gestión en la empresa familiar

    Skills you'll gain: Succession Planning, Governance, Business Management, Systems Thinking, Organizational Development, Business Risk Management, Leadership, Business Systems, Relationship Management, Conflict Management, Communication, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    149 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a no-code one page SMB website with Carrd

    Skills you'll gain: Content Strategy, Content Development and Management, Web Content, No-Code Development, Marketing Collateral, Web Design, Driving engagement, Web Development, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create a Customer Satisfaction Survey with Typeform

    Skills you'll gain: Survey Creation, User Feedback, Customer experience improvement, Customer Insights, User Accounts, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    A

    American Museum of Natural History

    Genetics and Society: A Course for Educators

    Skills you'll gain: Healthcare Ethics, Research, Education and Training, General Medicine, Teaching, Social Impact, Ethical Standards And Conduct, Biotechnology, Medical Privacy, Biology, Food and Beverage

    4.6
    Rating, 4.6 out of 5 stars
    ·
    174 reviews

    Mixed · Course · 1 - 4 Weeks

1…337338339…458

In summary, here are 10 of our most popular social media marketing courses

  • The People, Power, and Pride of Public Health: Johns Hopkins University
  • Neural Basis of Imagination, Free Will, and Morality: Dartmouth College
  • Product Strategy: Lifecycle, Data Insights, Collaboration: Coursera
  • AI for Lawyers: Obstacles and Opportunities: University of Michigan
  • Community Engagement in Research and Population Health: University of Rochester
  • Storytelling et influence : Communiquer pour convaincre: Macquarie University
  • Canva Design Essentials Pt. 3: Docs, Video & AI Tools: Skillshare
  • Introduction to Ethical Hacking: Johns Hopkins University
  • La gestión en la empresa familiar: ESADE Business and Law School
  • Create a no-code one page SMB website with Carrd: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok