• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    MYSQL Workbench إنشاء و تصميم قواعد البيانات باستخدام

    Skills you'll gain: MySQL Workbench, Database Design, Database Development, Database Systems, Relational Databases, Database Management, SQL, Data Manipulation, Data Analysis, Data Science

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Análise de oportunidade de Blockchain

    Skills you'll gain: Blockchain, Business Analysis, Emerging Technologies, Solution Design, Entrepreneurship, Market Opportunities, Case Studies, Market Analysis, Competitive Analysis, Business Modeling, Proposal Development, Value Propositions, Target Audience, Presentations

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Monitoring and Backup in Azure

    Skills you'll gain: Microsoft Azure, Virtual Networking, Cloud Services, System Monitoring, Network Monitoring, Application Performance Management, Cloud Management, Cloud Infrastructure, Virtual Machines, Disaster Recovery, Containerization, Data Storage

    4.1
    Rating, 4.1 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    How to Describe Data

    Skills you'll gain: Histogram, Data Visualization, Data Literacy, Data Presentation, Descriptive Statistics, Data Storytelling, Statistics, Data Analysis, Statistical Visualization, Sampling (Statistics), Data Validation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    Exam Prep DP-100: Microsoft Azure Data Scientist Associate

    Skills you'll gain: Model Deployment, Responsible AI, Statistical Modeling, Microsoft Azure, MLOps (Machine Learning Operations), Statistical Methods, Prompt Engineering, Data Science, Cloud Deployment, Retrieval-Augmented Generation, Artificial Intelligence and Machine Learning (AI/ML), Cloud Management, Model Evaluation, Data Management, AI Workflows, Azure Synapse Analytics, Cloud Computing, Data Pipelines, Continuous Monitoring, Machine Learning

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    B

    Board Infinity

    AI-Driven Attribution Testing

    Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, AI Enablement, Data Ethics, Marketing Analytics, Trend Analysis, Case Studies, Artificial Intelligence, Strategic Planning, Marketing Strategies, Business Ethics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Keras Deep Learning & Generative Adversarial Networks (GAN)

    Skills you'll gain: Generative Adversarial Networks (GANs), Exploratory Data Analysis, Model Deployment, Keras (Neural Network Library), NumPy, Transfer Learning, PyTorch (Machine Learning Library), Predictive Modeling, Matplotlib, Data Analysis, Artificial Intelligence, Data Preprocessing, Development Environment, Pandas (Python Package), Deep Learning, Classification And Regression Tree (CART), Artificial Neural Networks, Image Analysis, Machine Learning, Data Science

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Building Trust: Ethics for AI-powered Chatbots

    Skills you'll gain: Data Ethics, Business Ethics, Ethical Standards And Conduct, Responsible AI, Artificial Intelligence, Information Privacy, Informed Consent, Personally Identifiable Information, Accountability, Generative AI Agents, Data Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    أساسيات تحليل البيانات باستخدام بايثون وباندا

    Skills you'll gain: Pandas (Python Package), Data Analysis, Data Cleansing, Exploratory Data Analysis, Data Manipulation, Matplotlib, Jupyter, Data Visualization, NumPy, Python Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    36 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crea tu tarjeta de presentación con canva

    Skills you'll gain: Logo Design, Canva (Software), Image Quality, Marketing Materials, Graphic Design, Creative Design

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Power Pages for Beginners: Create Website for Your Company

    Skills you'll gain: Microsoft Power Platform, Hypertext Markup Language (HTML), No-Code Development, Microsoft 365, UI Components, Development Environment, Web Content, Web Design and Development, Web Design, Content Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Logistic Regression and Prediction for Health Data

    Skills you'll gain: Logistic Regression, Model Evaluation, Statistical Inference, Predictive Analytics, R Programming, Statistical Modeling, Statistical Methods, Biostatistics, Regression Analysis, Statistical Analysis, Statistics, Statistical Hypothesis Testing, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

Searches related to marketing analytics

marketing analytics foundation
marketing analytics: know your customers
marketing analytics with meta
marketing analytics: data predictions and dashboards
marketing analytics capstone project
meta marketing analytics
digital marketing analytics
text marketing analytics
1…325326327…402

In summary, here are 10 of our most popular marketing analytics courses

  • MYSQL Workbench إنشاء و تصميم قواعد البيانات باستخدام: Coursera
  • Análise de oportunidade de Blockchain: INSEAD
  • Monitoring and Backup in Azure : Whizlabs
  • How to Describe Data: University of Michigan
  • Exam Prep DP-100: Microsoft Azure Data Scientist Associate: Whizlabs
  • AI-Driven Attribution Testing: Board Infinity
  • Keras Deep Learning & Generative Adversarial Networks (GAN): Packt
  • Building Trust: Ethics for AI-powered Chatbots: Coursera
  • أساسيات تحليل البيانات باستخدام بايثون وباندا: Coursera
  • Crea tu tarjeta de presentación con canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok