• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Linear Regression Modeling for Health Data

    Skills you'll gain: Statistical Modeling, Statistics, Regression Analysis, Statistical Methods, Statistical Inference, Probability & Statistics, Correlation Analysis, Data Analysis, Statistical Analysis, Statistical Hypothesis Testing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dell

    Dell Technologies Becoming An Effective Seller

    Skills you'll gain: Sustainable Business, Sales Territory Management, Corporate Sustainability, Solution Selling, Sales, Sales Strategy, Customer Relationship Building, Sales Process, Sales Prospecting, Market Opportunities, Information Technology, Technology Strategies, Business Acumen, Customer Relationship Management, AI Product Strategy, Complex Problem Solving, Business Relationship Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    Python per la Data Science

    Skills you'll gain: PyTorch (Machine Learning Library), Convolutional Neural Networks, NumPy, Image Analysis, Pandas (Python Package), Matplotlib, Artificial Neural Networks, Deep Learning, Computer Vision, Transfer Learning, Keras (Neural Network Library), Jupyter, Data Manipulation, Machine Learning Methods, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Scikit Learn (Machine Learning Library), Data Transformation, Model Evaluation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    宇宙之旅:对话 (Journey of the Universe: Weaving Knowledge and Action)

    Skills you'll gain: Environmental Science, Liberal Arts, Environment, Natural Resource Management, Anthropology, Teaching, Sustainable Development, World History, Research, Systems Thinking, Biology, Storytelling, Physics, Economics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Foundations of Sales Success

    Skills you'll gain: Active Listening, Prospecting and Qualification, Sales Prospecting, Sales, Rapport Building, Value Propositions, Sales Pipelines, User Research, Sales Process, Persona Development, Communication, Interpersonal Communications, Customer Analysis, Cultural Responsiveness, Resilience

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Introducción al marketing con Google Ads

    Skills you'll gain: Google Ads, Advertising Campaigns, Pay Per Click Advertising, Marketing, Marketing Effectiveness, Search Engine Marketing, Online Advertising, Campaign Management, Digital Marketing, Marketing Strategies, Keyword Research, Product Marketing, Target Audience

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Advanced Techniques for Strategic Account Management

    Skills you'll gain: Account Management, Account Strategy, Cross Selling, Upselling, Cross-Functional Collaboration, Virtual Teams, Sales Strategy, Business Relationship Management, Customer Relationship Management, Stakeholder Management, Market Intelligence, Relationship Building, Customer Analysis, Business Solutions, AI Personalization, Data-Driven Decision-Making, Negotiation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Understanding the Healthcare Innovation Process I

    Skills you'll gain: Product Development, New Product Development, Risk Management, Innovation, Healthcare Industry Knowledge, Industrial Design, Stakeholder Engagement, User Requirements Documents, Market Opportunities, Market Analysis, Cost Benefit Analysis, Return On Investment, Health Technology, Regulatory Requirements, Project Management, Forecasting, Financial Analysis, Agile Methodology, Project Planning, Waterfall Methodology

    Build toward a degree

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Hacking COVID-19 — Course 5: Tracing SARS-CoV-2's Evolution

    Skills you'll gain: Bioinformatics, Infectious Diseases, Network Analysis, Tree Maps, Molecular Biology, Biology, Science and Research

    Beginner · Course · 1 - 4 Weeks

  • A

    Alfaisal University | KLD

    النمو الاقتصادي | Economic Growth

    Skills you'll gain: Economic Development, Economics, Economics, Policy, and Social Studies, Socioeconomics, Public Policies, Human Development, Policty Analysis, Research, and Development, International Relations

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Politècnica de València

    Introduction to interdisciplinary sustainable architecture

    Skills you'll gain: Sustainable Architecture, Systems Thinking, Architectural Engineering, Sustainable Systems, Architectural Design, Sustainable Design, Building Design, Architecture and Construction, Civil and Architectural Engineering, Sustainable Development, Landscape Architecture, Environmental Engineering, Sustainable Engineering, Structural Analysis, Environmental Regulations, Policty Analysis, Research, and Development, Environment and Resource Management, Materials science, Thermal Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Content Strategy

    Skills you'll gain: Content Strategy, Content Marketing, Content Performance Analysis, Web Content, Social Media Content, Paid media, Digital Content, Marketing Strategies, Content Creation, Email Marketing, Copywriting, Search Engine Optimization, Digital Advertising, Business-To-Consumer, Target Audience, Key Performance Indicators (KPIs), Customer Engagement, B2B Sales

    3.8
    Rating, 3.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

1…325326327…383

In summary, here are 10 of our most popular market research courses

  • Linear Regression Modeling for Health Data: University of Michigan
  • Dell Technologies Becoming An Effective Seller: Dell
  • Python per la Data Science: Università di Napoli Federico II
  • 宇宙之旅:对话 (Journey of the Universe: Weaving Knowledge and Action): Yale University
  • Foundations of Sales Success: LearnQuest
  • Introducción al marketing con Google Ads: UBITS
  • Advanced Techniques for Strategic Account Management: LearnQuest
  • Understanding the Healthcare Innovation Process I: University of Illinois Urbana-Champaign
  • Hacking COVID-19 — Course 5: Tracing SARS-CoV-2's Evolution: University of California San Diego
  • النمو الاقتصادي | Economic Growth: Alfaisal University | KLD

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok