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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics: Capstone Project

    Skills you'll gain: Bayesian Statistics, Technical Communication, Data Presentation, R Programming, Statistical Analysis, Statistical Modeling, Data Analysis, Time Series Analysis and Forecasting, Statistical Inference, Sampling (Statistics), Model Evaluation, Probability Distribution

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Cómo combinar y analizar datos complejos

    Skills you'll gain: Data Integration, Data Ethics, R Programming, Surveys, Informed Consent, Statistical Methods, Statistical Analysis, Sampling (Statistics), Regression Analysis, Descriptive Statistics, Logistic Regression

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Sensory Science: Conducting Tests

    Skills you'll gain: Experimentation, Product Testing, Laboratory Testing, Laboratory Experience, Case Studies, Research Design, Consumer Behaviour, Target Market, Data Collection, Research Reports, Data Analysis, Recruitment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Value-Based Selling

    Skills you'll gain: Selling Techniques, Consultative Selling, Value Propositions, Business Strategies, Marketing Strategies, Thought Leadership, Branding, Client Services, Innovation, Target Audience, Intellectual Property, Communication, Content Creation

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Getting Started with BigQuery GIS for Data Analysts

    Skills you'll gain: Spatial Data Analysis, Geographic Information Systems, Geospatial Information and Technology, Geospatial Mapping, Data Analysis, Big Data, Data Visualization, Analytics, Google Cloud Platform, Network Analysis, Cloud Management, Data Access, Query Languages

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Case Western Reserve University

    Basic Principles of Geostatistical Geospatial Modeling

    Skills you'll gain: Geostatistics, Exploratory Data Analysis, Spatial Data Analysis, Spatial Analysis, Geospatial Mapping, Geospatial Information and Technology, Statistical Modeling, R Programming, Statistical Analysis, Probability & Statistics, Data Analysis, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Data Validation, Histogram, Box Plots, Simulation and Simulation Software, Model Evaluation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Select Topics in Python

    Skills you'll gain: Matplotlib, Text Mining, GitHub, Large Language Modeling, Django (Web Framework), Git (Version Control System), Package and Software Management, Platform As A Service (PaaS), Plot (Graphics), Application Deployment, Natural Language Processing, Data Visualization Software, Unit Testing, Cloud Deployment, Jupyter, Database Development, Data Processing, Virtual Environment, Dependency Analysis, Python Programming

    3.9
    Rating, 3.9 out of 5 stars
    ·
    23 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Global Logistics: A Strategic Supply Chain Case

    Skills you'll gain: Transportation Operations, Business Planning, Market Analysis, Process Design, Supplier Management, Cost Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    DP-900 Azure Data Fundamentals

    Skills you'll gain: Relational Databases, Power BI, Microsoft Azure, NoSQL, Azure Synapse Analytics, Database Architecture and Administration, Data Integration, Data Visualization Software, SQL, Database Management Systems, Data Storage, Data Modeling, Data Warehousing, Cloud Storage, Infrastructure As A Service (IaaS), Platform As A Service (PaaS), Analytics, Cloud Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Classification Analysis

    Skills you'll gain: Classification Algorithms, Data Analysis, Model Evaluation, Logistic Regression, Supervised Learning, Machine Learning Algorithms, Predictive Modeling, Feature Engineering, Data Preprocessing, Bayesian Statistics, Probability & Statistics

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Market Research Case Study: Apply & Analyze

    Skills you'll gain: Market Research, Market Analysis, Competitive Analysis, Business Research, Market Intelligence, Global Marketing, Business Strategy, Strategic Marketing, Target Market, Consumer Behaviour, Performance Measurement, Report Writing, Analysis, Financial Acumen

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Grundlagen der Geschäftsstrategie

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Planning, Market Analysis, Business Analytics, Organizational Strategy, Strategic Decision-Making, Market Dynamics, Value Propositions, Communication

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Bayesian Statistics: Capstone Project: University of California, Santa Cruz
  • Cómo combinar y analizar datos complejos: University of Maryland, College Park
  • Sensory Science: Conducting Tests: University of California, Davis
  • Value-Based Selling: Packt
  • Getting Started with BigQuery GIS for Data Analysts: Google Cloud
  • Basic Principles of Geostatistical Geospatial Modeling: Case Western Reserve University
  • Select Topics in Python: Codio
  • Analyze Global Logistics: A Strategic Supply Chain Case: EDUCBA
  • DP-900 Azure Data Fundamentals: EDUCBA
  • Classification Analysis: University of Colorado Boulder

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Market (economics) (28)
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Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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