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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    U

    University of Michigan

    Data Science Ethics

    Skills you'll gain: Data Ethics, Informed Consent, Information Privacy, Personally Identifiable Information, Data Security, Data Governance, Ethical Standards And Conduct, Big Data, Responsible AI, Intellectual Property, Data Analysis, Social Studies, Sampling (Statistics)

    4.7
    Rating, 4.7 out of 5 stars
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    1.3K reviews

    Beginner · Course · 1 - 3 Months

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    U

    Università Bocconi

    Arts and Heritage Management

    Skills you'll gain: Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Brand Strategy, Innovation, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience improvement

    4.8
    Rating, 4.8 out of 5 stars
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    1.5K reviews

    Mixed · Course · 1 - 3 Months

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    U

    Universidad Nacional Autónoma de México

    Marketing en redes sociales desde cero

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Target Audience, Digital Marketing, Performance Analysis, Content Creation, Marketing, Marketing Strategies, Campaign Management, Customer Engagement, Instagram, Performance Metric, Brand Management, Facebook, Trend Analysis, LinkedIn, Business Metrics, Crisis Management

    Beginner · Course · 1 - 3 Months

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    C

    Coursera

    Technical Publication - Diagramming Standards

    Skills you'll gain: Diagram Design, Technical Documentation, Technical Drawing, Software Design Documents, Unified Modeling Language, Technical Communication, Data Flow Diagrams (DFDs), Document Management, Style Guides, Image Quality, File Management, Software Versioning, Graphic and Visual Design, Web Content Accessibility Guidelines, Version Control, Typography

    Intermediate · Course · 1 - 4 Weeks

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    Packt

    Top 20 Most Powerful Life Coaching Questions

    Skills you'll gain: Empowerment, Coaching, Personal Development, Optimism, Accountability, Journals, Positivity, Mentorship, Lifelong Learning, Self-Awareness, Empathy, Resilience, Goal Setting, Relationship Building, Creativity

    Beginner · Course · 1 - 3 Months

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    L

    Ludwig-Maximilians-Universität München (LMU)

    Advanced Competitive Strategy

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Compliance Management, Competitive Analysis, Strategic Partnership, Product Strategy, New Business Development, Market Dynamics, Market Analysis, Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    881 reviews

    Mixed · Course · 1 - 3 Months

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    Coursera

    OpenTelemetry for Unified Observability

    Skills you'll gain: .NET Framework, Prometheus (Software), Cloud-Native Computing, Site Reliability Engineering, Kubernetes, Data Import/Export, Application Programming Interface (API), Data Analysis Software

    Intermediate · Course · 1 - 4 Weeks

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    E

    Edureka

    Optimizing and Deploying LLM Systems

    Skills you'll gain: LangChain, LLM Application, Prompt Engineering, Model Deployment, Large Language Modeling, OpenAI API, Application Programming Interface (API), Application Deployment, Retrieval-Augmented Generation, LangGraph, OpenAI, Containerization, CI/CD, Continuous Deployment, Postman API Platform, Artificial Intelligence, Continuous Integration, Amazon Web Services, Authentications, Performance Analysis

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Pennsylvania

    Lending, Crowdfunding, and Modern Investing

    Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Lending and Underwriting, Financial Services, Risk Analysis, Investments, Fundraising and Crowdsourcing, Financial Market, Asset Management, Case Studies, Wealth Management

    4.7
    Rating, 4.7 out of 5 stars
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    589 reviews

    Beginner · Course · 1 - 4 Weeks

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    T

    Tecnológico de Monterrey

    ¿Cómo funcionan las marcas?

    Skills you'll gain: Brand Management, Branding, Brand Strategy, Brand Awareness, Brand Loyalty, Marketing Management, Consumer Behaviour, Internal Communications, Performance Measurement, Target Audience, Market Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    157 reviews

    Beginner · Course · 1 - 4 Weeks

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    B

    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

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    Alberta Machine Intelligence Institute

    Introduction to Generative AI: Concepts and Techniques

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, Generative AI, Generative Model Architectures, Large Language Modeling, ChatGPT, OpenAI API, Open Source Technology, Responsible AI, Embeddings, Artificial Intelligence, Data Ethics, Natural Language Processing, Information Privacy

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • Data Science Ethics: University of Michigan
  • Arts and Heritage Management: Università Bocconi
  • Marketing en redes sociales desde cero: Universidad Nacional Autónoma de México
  • Technical Publication - Diagramming Standards: Coursera
  • Top 20 Most Powerful Life Coaching Questions: Packt
  • Advanced Competitive Strategy: Ludwig-Maximilians-Universität München (LMU)
  • OpenTelemetry for Unified Observability: Coursera
  • Optimizing and Deploying LLM Systems: Edureka
  • Lending, Crowdfunding, and Modern Investing: University of Pennsylvania
  • ¿Cómo funcionan las marcas?: Tecnológico de Monterrey

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Arts and Humanities
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