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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Create a buyer persona diagram for businesses with Creately

    Skills you'll gain: Diagram Design, Persona Development, User Accounts, Target Audience, Graphic Design, Collaborative Software, Productivity Software, Market Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alfaisal University | KLD

    تجربة العملاء وخلق القيمة

    Skills you'll gain: Market Dynamics, Product Knowledge, Customer experience strategy (CX), Team Oriented, Product Lifecycle Management, Value Propositions, Customer Insights, Competitive Analysis, Innovation, Cost Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    96 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Innovation for Impact (i4i) The Carlson-Polizzotto Method of Value Creation

    Skills you'll gain: Value Propositions, Business Strategy, Innovation, Strategic Marketing, Customer Insights, New Product Development, Entrepreneurship, Continuous Improvement Process, Competitive Analysis, Case Studies, Problem Solving, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Peking University

    社会调查与研究方法 (下)Methodologies in Social Research (Part 2)

    Skills you'll gain: Survey Creation, Interviewing Skills, Statistical Analysis, Data Quality, Research Methodologies, Data Cleansing, Data Collection, Research Design, Scientific Methods, Social Sciences, Case Studies, Data Mining, Quantitative Research, Qualitative Research, Research Reports, Big Data

    4.9
    Rating, 4.9 out of 5 stars
    ·
    25 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    AI Workflow: Feature Engineering and Bias Detection

    Skills you'll gain: Feature Engineering, Data Ethics, Unsupervised Learning, Dimensionality Reduction, Responsible AI, Text Mining, Data Preprocessing, Data Transformation, MLOps (Machine Learning Operations), Anomaly Detection, Exploratory Data Analysis, Machine Learning Methods, Machine Learning, Model Evaluation, Natural Language Processing, Data Science, Quality Assurance, Data Pipelines, Data Visualization, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    76 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data Visualization

    Skills you'll gain: Data Visualization Software, Scientific Visualization, Interactive Data Visualization, Geospatial Information and Technology, Data Presentation, Color Theory, Graphic and Visual Design, Data Visualization, Tree Maps, Visualization (Computer Graphics), Data Storytelling, Design Elements And Principles, Plot (Graphics), Data Literacy, Heat Maps, Computer Displays, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Mapping, Display Devices

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Project Finance Fundamentals: Analyze & Structure Deals

    Skills you'll gain: Project Finance, Feasibility Studies, Cost Estimation, Financial Analysis, Project Risk Management, Risk Analysis, Return On Investment, Financial Statements, Financial Modeling, Case Studies, Stakeholder Analysis, Due Diligence, Loans, Cash Flows, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    Howard University

    Business Problem Solving

    Skills you'll gain: Regression Analysis, Correlation Analysis, Financial Modeling, Spreadsheet Software, Business Analysis, Business Modeling, Business Analytics, Microsoft Excel, Data Modeling, Statistical Analysis, Analysis, Forecasting, Risk Analysis, Data Analysis, Product Assortment, Complex Problem Solving, Predictive Modeling, Business Mathematics, Price Negotiation, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    33 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    CRM Strategies: Analyze, Design & Implement

    Skills you'll gain: Customer Relationship Management, Customer experience strategy (CX), Brand Loyalty, Customer Data Management, Customer Analysis, Customer Engagement, Organizational Strategy, Business Strategy, Competitive Analysis, Business Analysis, Analysis, Auditing, Market Analysis

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica del Perú

    Fundamentos de analítica de datos educativos

    Skills you'll gain: Data Collection, Data Ethics, Data-Driven Decision-Making, Data Visualization, Data Literacy, Analytics, Looker (Software), Data Analysis, Responsible AI, Data Management, Pivot Tables And Charts, Data Visualization Software, Information Privacy, Strategic Decision-Making, Informed Consent

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Fundamentals of Machine Learning for Supply Chain

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Data Preprocessing, Operations Research, NumPy, Data Manipulation, Supply Chain, Data Transformation, Pandas (Python Package), Data Analysis, Data Cleansing, Data Science, Jupyter, Programming Principles, Python Programming, Pivot Tables And Charts, Applied Machine Learning, Plot (Graphics), Data Structures, Scripting

    3.7
    Rating, 3.7 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Moneyball and Globalization

    Skills you'll gain: Labor Relations, Labor Law, World History, Economic Development, Socioeconomics, Economics, Global Marketing, International Relations, Business Economics, Demography, Market Opportunities, Cultural Diversity, Culture, Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 4 Weeks

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1…261262263…406

In summary, here are 10 of our most popular marketing analytics courses

  • Create a buyer persona diagram for businesses with Creately: Coursera
  • تجربة العملاء وخلق القيمة: Alfaisal University | KLD
  • Innovation for Impact (i4i) The Carlson-Polizzotto Method of Value Creation: Northeastern University
  • 社会调查与研究方法 (下)Methodologies in Social Research (Part 2): Peking University
  • AI Workflow: Feature Engineering and Bias Detection: IBM
  • Data Visualization: Johns Hopkins University
  • Project Finance Fundamentals: Analyze & Structure Deals: EDUCBA
  • Business Problem Solving: Howard University
  • CRM Strategies: Analyze, Design & Implement: EDUCBA
  • Fundamentos de analítica de datos educativos: Pontificia Universidad Católica del Perú

Skills you can learn in Marketing

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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