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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    The Analyze Phase for the 6 σ Black Belt

    Skills you'll gain: Six Sigma Methodology, Lean Six Sigma, Statistical Hypothesis Testing, Statistical Analysis, Analysis, Statistical Inference, Process Analysis, Correlation Analysis, Data Analysis, Probability & Statistics, Risk Analysis, Regression Analysis, Sample Size Determination, Sampling (Statistics)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    53 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Airbus Beyond

    Procurement Strategies

    Skills you'll gain: Procurement, Strategic Sourcing, Supplier Relationship Management, Contract Management, Supplier Performance Management, Negotiation, Contract Negotiation, Process Optimization, Value Propositions, Risk Management, Market Research, Market Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    AI Workflow: Data Analysis and Hypothesis Testing

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Data Presentation, Probability Distribution, Statistical Hypothesis Testing, Dashboard, Data Analysis, Data Science, Probability & Statistics, Statistical Analysis, Jupyter, Matplotlib, Data Preprocessing, Data Cleansing, Pandas (Python Package), Statistical Inference, Statistics, Data Manipulation, Python Programming, Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    127 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    L

    LearnQuest

    Scrum Certification with AI

    Skills you'll gain: Responsible AI, Backlogs, AI Product Strategy, Data Ethics, Scrum (Software Development), AI Enablement, Sprint Planning, Sprint Retrospectives, Risking, Scaled Agile Framework, Artificial Intelligence, AI Personalization, Prompt Engineering, Agile Software Development, Agile Methodology, AI Workflows, Agile Project Management, Agile Product Development, Generative AI, Predictive Analytics

    Beginner · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Visualizing Data with Google Data Studio

    Skills you'll gain: Data Visualization Software, Data Visualization, Dashboard, Interactive Data Visualization, SQL Server Reporting Services, Google Cloud Platform, Big Data

    4.1
    Rating, 4.1 out of 5 stars
    ·
    17 reviews

    Intermediate · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Artificial Intelligence with Python: Foundations to Projects

    Skills you'll gain: Unsupervised Learning, Seaborn, Matplotlib, Predictive Modeling, Data Preprocessing, Supervised Learning, NumPy, Model Evaluation, Applied Machine Learning, Predictive Analytics, Dimensionality Reduction, PyTorch (Machine Learning Library), Deep Learning, Keras (Neural Network Library), Scatter Plots, Statistical Visualization, Python Programming, Data Science, Machine Learning, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    18 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Erste Schritte in Visme

    Skills you'll gain: Graphic and Visual Design Software, Infographics, Graphic Design, Design, Visualization (Computer Graphics), User Accounts, Google Workspace, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Financial Data Analysis

    Skills you'll gain: Generative AI, Responsible AI, Financial Data, Complex Problem Solving, Microsoft Copilot, ChatGPT, Data-Driven Decision-Making, Data Analysis, Financial Analysis, Business Ethics, Data Visualization Software

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا

    Skills you'll gain: Canva (Software), Logo Design, Marketing Materials, Marketing Strategy and Techniques, Graphic Design, Branding, Color Theory, Product Design

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    AI & ML Applications in Oil and Gas Industry

    Skills you'll gain: Oil and Gas, Petroleum Industry, Big Data, Data Management, Data Processing, Artificial Intelligence and Machine Learning (AI/ML), Process Engineering, Geostatistics, Anomaly Detection, Image Analysis, Production Process, Machine Learning, Artificial Intelligence, Physical Science, Natural Resource Management, Exploratory Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    52 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    Data Visualization: Analisi dei dati con Tableau

    Skills you'll gain: Interactive Data Visualization, Tableau Software, Dashboard, Data Storytelling, Data Visualization Software, Peer Review, Data Presentation, Data Integration, Data Visualization, Geographic Information Systems, Spatial Analysis, Business Intelligence, Data Manipulation, Data Preprocessing, Data Transformation, Data Sharing, Data Analysis, Business Analytics, Data Cleansing, Data Access

    4.6
    Rating, 4.6 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    I

    IBM

    DataOps Methodology

    Skills you'll gain: Data Governance, Data Strategy, Data Management, Data Modeling, Data Quality, Data Literacy, Data Integration, Metadata Management, Data Transformation, Data-Driven Decision-Making, Taxonomy, Business Priorities, Data Pipelines, Sprint Retrospectives, Process Improvement, Sprint Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • The Analyze Phase for the 6 σ Black Belt: Kennesaw State University
  • Procurement Strategies: Airbus Beyond
  • AI Workflow: Data Analysis and Hypothesis Testing: IBM
  • Scrum Certification with AI: LearnQuest
  • Visualizing Data with Google Data Studio: Google Cloud
  • Artificial Intelligence with Python: Foundations to Projects: EDUCBA
  • Erste Schritte in Visme: Coursera
  • GenAI for Financial Data Analysis: Coursera
  • إنشاء حقيبة الهدايا لتسويق أعمالك باستخدام كانفا: Coursera
  • AI & ML Applications in Oil and Gas Industry: L&T EduTech

Skills you can learn in Marketing

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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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