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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Beer Quality: Color & Clarity

    Skills you'll gain: Water Quality, Microbiology, Laboratory Testing, Analytical Chemistry, Systems Of Measurement, Process Analysis, Process Control, Scientific Methods, Chemistry, Qualitative Research

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Mapping the Mission: User Personas & Journey Design in Figma

    Skills you'll gain: Design Research, UI/UX Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    How to Describe Data

    Skills you'll gain: Histogram, Data Visualization, Data Literacy, Data Presentation, Descriptive Statistics, Data Storytelling, Statistics, Data Analysis, Statistical Visualization, Sampling (Statistics), Data Validation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Gestión de Operaciones

    Skills you'll gain: Operations Management, Process Design, Process Improvement, Business Operations, Operational Analysis, Operational Efficiency, Inventory Management, Workflow Management, Process Management, Performance Improvement, Continuous Improvement Process, Organizational Strategy, Service Improvement, Inventory Management System, Inventory Control, Process Analysis, Capacity Management, Service Level, Resource Utilization, Decision Making

    5
    Rating, 5 out of 5 stars
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    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Starweaver

    Business Writing & Technical Writing Immersion

    Skills you'll gain: Business Writing, Concision, Writing, Persuasive Communication, Technical Writing, Business Communication, Grammar, Target Audience, Writing and Editing, Report Writing, Editing, Technical Communication, Proofreading, AI Enablement, Productivity

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Glasgow

    Generative Pre-trained Transformers (GPT)

    Skills you'll gain: Large Language Modeling, ChatGPT, LLM Application, OpenAI, Generative AI, Natural Language Processing, Model Evaluation, Responsible AI, Data Ethics, Deep Learning, Artificial Neural Networks, Artificial Intelligence

    4.4
    Rating, 4.4 out of 5 stars
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    33 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Procesamiento de Lenguaje Natural

    Skills you'll gain: Web Scraping, Natural Language Processing, Data Integration, Data Processing, MLOps (Machine Learning Operations), Data Preprocessing, Data Cleansing, Artificial Neural Networks, Data Manipulation, Artificial Intelligence and Machine Learning (AI/ML), Tensorflow, Applied Machine Learning, Text Mining, Jupyter, Pandas (Python Package), Application Lifecycle Management, Systems Architecture, Analysis, Deep Learning, Python Programming

    4.2
    Rating, 4.2 out of 5 stars
    ·
    56 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
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    Status: Preview
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    M

    Macquarie University

    Excel for Business with AI: Essentials

    Skills you'll gain: Data Visualization, Microsoft Excel, Interactive Data Visualization, Dashboard, Excel Formulas, Spreadsheet Software, Productivity Software, Data-Driven Decision-Making, Data Management, Microsoft 365, Microsoft Copilot, AI Enablement, Cloud Storage, Generative AI

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Data Augmented Technology Assisted Medical Decision Making

    Skills you'll gain: Healthcare Ethics, Diagnostic Tests, Statistical Methods, Patient Communication, Health Care Procedure and Regulation, Clinical Research, Model Evaluation, Data Ethics, Healthcare Industry Knowledge, Probability & Statistics, Health Technology, Clinical Assessment, Health Informatics, Medical Equipment and Technology, Responsible AI, Applied Machine Learning, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Health Disparities

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    L

    Ludwig-Maximilians-Universität München (LMU)

    Estratégia competitiva

    Skills you'll gain: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Market Dynamics, Strategic Decision-Making, New Product Development, Market Analysis, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
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    C

    Coursera

    Analyzing and Underwriting Corporate Credit in India

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Business Risk Management, Credit Risk, Financial Analysis, Lending and Underwriting, Financial Modeling, Commercial Lending, Risk Analysis, Financial Acumen, Corporate Finance, Operational Risk, Analysis, Income Statement, Balance Sheet, Banking, Market Analysis, Cash Flows

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
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    E

    EDUCBA

    Predictive Analytics with SPSS: Analyze & Apply

    Skills you'll gain: SPSS, Correlation Analysis, SPSS (Software), Logistic Regression, Regression Analysis, Predictive Modeling, Predictive Analytics, Descriptive Statistics, Statistical Methods, Statistical Modeling, Case Studies, Statistical Analysis, Data Import/Export, Data Manipulation, Analysis, Model Evaluation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Beer Quality: Color & Clarity: University of California, Davis
  • Mapping the Mission: User Personas & Journey Design in Figma: Coursera
  • How to Describe Data: University of Michigan
  • Gestión de Operaciones: IESE Business School
  • Business Writing & Technical Writing Immersion: Starweaver
  • Generative Pre-trained Transformers (GPT): University of Glasgow
  • Procesamiento de Lenguaje Natural: Universidad Austral
  • Excel for Business with AI: Essentials: Macquarie University
  • Data Augmented Technology Assisted Medical Decision Making : University of Michigan
  • Estratégia competitiva : Ludwig-Maximilians-Universität München (LMU)

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