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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Competitive Strategy

    Skills you'll gain: Business Strategy, Competitive Analysis, Business Strategies, Strategic Thinking, Cost Reduction, Organizational Strategy, Product Strategy, Market Analysis, Value Propositions, Strategic Decision-Making, Cost Benefit Analysis, Cost Accounting, Market Opportunities, Business Analysis, Analysis, Operations Management, Resource Management, Case Studies

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    78 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigQuery for Data Analysts

    Skills you'll gain: Looker (Software), Big Data, SQL, Data Pipelines, Data Transformation, Extract, Transform, Load, Data Warehousing, Data Cleansing, Data Analysis, Data Visualization Software, Google Sheets, Google Cloud Platform, Data Import/Export

    4.4
    Rating, 4.4 out of 5 stars
    ·
    74 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Power BI Fundamentals

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Dashboard, Business Intelligence, Data Import/Export, Business Reporting, Interactive Data Visualization, Data Storytelling, Data Modeling, Data Transformation, Data Visualization Software, Data Analysis, Data Sharing, Sales, Key Performance Indicators (KPIs)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    216 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Customer Service Survey in Microsoft Forms

    Skills you'll gain: User Feedback, Employee Surveys, Customer Insights, Customer experience improvement, Microsoft 365, Market Research, User Research, Target Audience, Key Performance Indicators (KPIs), Data Analysis Software, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Data Warehousing and Business Intelligence

    Skills you'll gain: Extract, Transform, Load, Data Warehousing, Data Mining, Business Intelligence, Star Schema, Snowflake Schema, Data Modeling, Unsupervised Learning, Business Analytics, Data-Driven Decision-Making, Predictive Modeling, Cloud Computing, Market Analysis, Supervised Learning, Classification Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    129 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain and Business

    Skills you'll gain: Intellectual Property, Blockchain, Business Transformation, Business Leadership, Governance, Strategic Leadership, FinTech, Technology Strategies, Corporate Sustainability, Business, Business Modeling, Business Strategy, Emerging Technologies, New Business Development, Innovation, Organizational Structure, Cyber Governance, Business Technologies, Data Governance, Executive Presence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    426 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Practice Exam for AIPMM Certified Product Manager (CPM)

    Skills you'll gain: Test Planning, Registration, Product Management, Product Lifecycle Management, Product Development, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    55 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Fundamentos de Negócios

    Skills you'll gain: Business Strategy, Business Management, People Management, Corporate Finance, Organizational Structure, Business Planning, Financial Analysis, Leadership and Management, Marketing, Competitive Analysis, Go To Market Strategy, Branding, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Data mining of Clinical Databases - CDSS 1

    Skills you'll gain: Health Informatics, ICD Coding (ICD-9/ICD-10), Clinical Data Management, Data Mining, Medical Records, Clinical Informatics, Descriptive Analytics, Database Design, Electronic Medical Record, Precision Medicine, Analytics, Relational Databases, Patient Flow, Exploratory Data Analysis, Descriptive Statistics, Predictive Analytics, Predictive Modeling, SQL, Interoperability, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Cree Increíbles Diseños de Mercadeo usando Canva

    Skills you'll gain: Canva (Software), Social Media Marketing, Social Media Content, Marketing Design, Social Media, Content Creation, Style Guides, Graphic and Visual Design, Branding, Presentations, User Accounts

    4.5
    Rating, 4.5 out of 5 stars
    ·
    149 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The Business Intelligence (BI) Analyst Capstone Project

    Skills you'll gain: Presentations, Business Intelligence, Dashboard, Tableau Software, IBM Cognos Analytics, Statistical Analysis, Business Analytics, Data Analysis, Looker (Software), Regression Analysis, Data Visualization, PostgreSQL, Interactive Data Visualization, Pivot Tables And Charts, Data Visualization Software, Data Cleansing, Microsoft Excel, SQL, Data Preprocessing, Data Manipulation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    41 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    SkillUp

    Power BI Data Analyst Prep

    Skills you'll gain: Data Storytelling, Dashboard, Power BI, Data Visualization, Interactive Data Visualization, Data Analysis, Data Modeling, Data Visualization Software, Data Analysis Expressions (DAX), Star Schema, Data Cleansing, Data Transformation, Data Import/Export, Data Security

    4.6
    Rating, 4.6 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Competitive Strategy: Illinois Tech
  • BigQuery for Data Analysts: Google Cloud
  • Power BI Fundamentals: Corporate Finance Institute
  • Create a Customer Service Survey in Microsoft Forms: Coursera
  • Data Warehousing and Business Intelligence: University of California, Irvine
  • Blockchain and Business: INSEAD
  • Practice Exam for AIPMM Certified Product Manager (CPM): SkillUp
  • Fundamentos de Negócios: Fundação Instituto de Administração
  • Data mining of Clinical Databases - CDSS 1: University of Glasgow
  • Cree Increíbles Diseños de Mercadeo usando Canva: Coursera

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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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