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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Organizational Concepts and Language

    Skills you'll gain: Business Analytics, Business Analysis, Business Strategy, Accounting, Organizational Structure, Organizational Strategy, Strategic Communication, Business Communication, Marketing, Financial Accounting, Marketing Strategies, Innovation, Product Lifecycle Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer un compte de gestionnaire d'entreprise Facebook

    Skills you'll gain: Facebook, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, Marketing Analytics, Online Advertising, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Java Programming: Build a Recommendation System

    Skills you'll gain: Software Design, Java, Java Programming, AI Personalization, Data Processing, Data Analysis, Data Structures, Algorithms, Hypertext Markup Language (HTML)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    656 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Cloudera

    Modern Big Data Analysis with SQL

    Skills you'll gain: Database Design, SQL, Apache Hive, Relational Databases, Databases, Database Management, Big Data, Database Systems, MySQL, Data Management, Amazon S3, Apache Hadoop, Data Storage, NoSQL, Operational Databases, Data Warehousing, Cloud Storage, Performance Tuning, File Systems, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Evaluating Large-Scale Health Programs

    Skills you'll gain: Surveys, Program Evaluation, Survey Creation, Health Policy, Sampling (Statistics), Health Systems, Health Assessment, Health Equity, Data Collection, Quantitative Research, Maternal Health, Data Management, Statistical Analysis, Analysis, Nutrition and Diet, Public Health, Research Design, Nutritional Assessment, Data Cleansing, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    76 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Crea una Declaración de Misión y Visión con Canva

    Skills you'll gain: Presentations, Canva (Software), Graphic Design, Graphic and Visual Design, Marketing Materials, Marketing, User Accounts, Business

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    GenAI for Supply Chain Optimization

    Skills you'll gain: Responsible AI, Inventory Management System, Supply Chain Management, Supply Chain, Generative AI, Operational Efficiency, Data Ethics, Logistics Management, AI Enablement, Customer Demand Planning, Business Ethics, Operations, Forecasting, Artificial Intelligence, Emerging Technologies, Predictive Analytics, Automation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Database Design and Operational Business Intelligence

    Skills you'll gain: Extract, Transform, Load, Decision Support Systems, Data Warehousing, Data Mining, Database Design, Business Intelligence, Dashboard, Star Schema, Relational Databases, Database Management, Data Visualization Software, Snowflake Schema, Data Visualization, Business Reporting, Database Management Systems, SAS (Software), Data Modeling, Interactive Data Visualization, SQL, Descriptive Statistics

    4.5
    Rating, 4.5 out of 5 stars
    ·
    238 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Develop Linkedin designs with Visme

    Skills you'll gain: Promotional Materials, Marketing Materials, LinkedIn, Content Creation, Social Media Content, Social Media, Graphic Design, Content Marketing, Digital Content, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Getting Started with R

    Skills you'll gain: R (Software), Data Import/Export, Package and Software Management, R Programming, Data Structures, Data-oriented programming, Statistical Programming, Data Analysis Software, Data Analysis, Data Science

    4.3
    Rating, 4.3 out of 5 stars
    ·
    383 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Introducción a Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Data Skills for Excel Professionals

    Skills you'll gain: Dashboard, Microsoft Excel, Pivot Tables And Charts, Star Schema, Spreadsheet Software, Data Transformation, Data Analysis Expressions (DAX), Data Storytelling, Data Analysis, Excel Formulas, Extract, Transform, Load, Consolidation, Data Visualization Software, Data Presentation, Data Modeling, Business Intelligence, Competitive Analysis, Data Manipulation, Data Cleansing, Data Integration

    4.7
    Rating, 4.7 out of 5 stars
    ·
    182 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Organizational Concepts and Language: University of Illinois Urbana-Champaign
  • Créer un compte de gestionnaire d'entreprise Facebook: Coursera
  • Java Programming: Build a Recommendation System: Duke University
  • Modern Big Data Analysis with SQL: Cloudera
  • Evaluating Large-Scale Health Programs: Johns Hopkins University
  • Crea una Declaración de Misión y Visión con Canva: Coursera
  • GenAI for Supply Chain Optimization: Coursera
  • Database Design and Operational Business Intelligence: University of California, Irvine
  • Develop Linkedin designs with Visme : Coursera
  • Getting Started with R: Coursera

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