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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


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    G

    Georgia Institute of Technology

    Speak English Professionally: In Person, Online & On the Phone

    Skills you'll gain: Verbal Communication Skills, Cultural Sensitivity, Public Speaking, English Language, Vocabulary, Language Learning, Business Communication, Communication, Interpersonal Communications, Professionalism, Active Listening

    4.7
    Rating, 4.7 out of 5 stars
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    10K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    I

    IESE Business School

    Claves de la Dirección de Empresas

    Skills you'll gain: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, Marketing Planning, People Management, Accounting, Balance Sheet, Target Market, Financial Accounting, Marketing, Financial Acumen, Accrual Accounting, Working Capital, Financial Analysis, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Case Studies, Market Share

    4.8
    Rating, 4.8 out of 5 stars
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    3.5K reviews

    Beginner · Specialization · 3 - 6 Months

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    M

    Michigan State University

    Interdisciplinarity in Thought and Practice

    Skills you'll gain: Video Editing, Creative Thinking, Multimedia, Cognitive flexibility, Photo Editing, Music, Storytelling, Brainstorming, Open Mindset, Critical Thinking, Liberal Arts, Aesthetics, Systems Thinking, Design Elements And Principles, Communication

    Beginner · Course · 1 - 3 Months

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    U

    University of Virginia

    The Modern World, Part One: Global History from 1760 to 1910

    Skills you'll gain: European History, World History, International Relations, Social Sciences, Political Sciences, Economics, Socioeconomics, Cultural Diversity, Governance

    4.8
    Rating, 4.8 out of 5 stars
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    3.1K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    B

    Berklee

    Writing and Producing Music in Your Home Studio

    Skills you'll gain: Musical Composition, Music, Music Theory, Peer Review, Music Performance, Post-Production, Storytelling, Media Production, Editing, Performing Arts, Organizational Skills, Writing, Technology Solutions

    4.8
    Rating, 4.8 out of 5 stars
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    3.2K reviews

    Beginner · Specialization · 3 - 6 Months

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    C

    Coursera

    Boost Your Brand's SEO Visibility

    Skills you'll gain: Search Engine Marketing, Google Ads, Content Creation, Performance Metric, Key Performance Indicators (KPIs), Competitive Intelligence

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Erste Schritte in Canva

    Skills you'll gain: Canva (Software), Graphical Tools, Graphic Design, Graphic and Visual Design, Design, Data Sharing, Design Software, Content Creation, User Accounts, Social Media, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Wie erstellen Sie einen Facebook-Geschäftsführer

    Skills you'll gain: Facebook, Social Media Management, Account Management, Social Media, Resource Allocation, User Accounts, Social Media Marketing, Asset Management, Business Management, Content Creation, Content Marketing, Social Work

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    E

    ESSEC Business School

    Hotel Management: Distribution, Revenue and Demand Management

    Skills you'll gain: Revenue Management, Hospitality Management, Competitive Analysis, Digital Marketing, Data-Driven Decision-Making, Stakeholder Communications, Forecasting, Budgeting, Demand Generation, Hotel Operations, Asset Management, Hospitality, Marketing, Financial Forecasting, Strategic Marketing, Target Market, Financial Analysis, Strategic Planning, Marketing Channel, Business Modeling

    4.6
    Rating, 4.6 out of 5 stars
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    2.2K reviews

    Beginner · Specialization · 3 - 6 Months

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    C

    Coursera

    Creating Engaging Content for TikTok

    Skills you'll gain: TikTok, Social Media Content, Content Performance Analysis, Content Creation, Video Editing, Social Media Marketing, Social Media Strategy, Storytelling, Drive Engagement, Content Strategy, Social Media Campaigns, Brand Awareness, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

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    U

    University of Michigan

    Successful Negotiation: Essential Strategies and Skills

    Skills you'll gain: Contract Negotiation, Negotiation, Mediation, Arbitration, Communication, Business Communication, Conflict Management, Cultural Sensitivity, Business Ethics, Decision Making, Planning

    4.8
    Rating, 4.8 out of 5 stars
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    20K reviews

    Beginner · Course · 1 - 3 Months

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    M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Generative AI Agents, Online Advertising, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export

    4.3
    Rating, 4.3 out of 5 stars
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    11 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Speak English Professionally: In Person, Online & On the Phone: Georgia Institute of Technology
  • Claves de la Dirección de Empresas: IESE Business School
  • Interdisciplinarity in Thought and Practice: Michigan State University
  • The Modern World, Part One: Global History from 1760 to 1910: University of Virginia
  • Writing and Producing Music in Your Home Studio: Berklee
  • Boost Your Brand's SEO Visibility: Coursera
  • Erste Schritte in Canva: Coursera
  • Wie erstellen Sie einen Facebook-Geschäftsführer: Coursera
  • Hotel Management: Distribution, Revenue and Demand Management: ESSEC Business School
  • Creating Engaging Content for TikTok: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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