• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


Popular Market Research Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    Fundamentals of Technology Sales

    Skills you'll gain: Closing (Sales), Sales Process, Sales Presentation, Technical Sales, Sales, Sales Development, Sales Management, Sales Strategy, Solution Sales Engineering, Prospecting and Qualification, Emerging Technologies, Outside Sales, Inside Sales, Needs Assessment, Consultative Approaches, Negotiation, Overcoming Objections, Cloud Computing, Cybersecurity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Copenhagen

    Understanding Patient Perspectives on Medications

    Skills you'll gain: Pharmacology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    175 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Indian School of Business

    Creating a Portfolio

    Skills you'll gain: Portfolio Management, Investment Management, Performance Analysis, Market Dynamics, Text Mining, Technical Analysis, Risk Management, Financial Regulation, Compliance Management, Benchmarking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    321 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Comércio Internacional

    Skills you'll gain: Transportation, Supply Chain, and Logistics, International Finance, Transportation Operations, International Relations, Transportation Management, Tax, General Shipping and Receiving, Logistics, Global Marketing, Logistics Management, Export Control, Competitive Analysis, Insurance, Business Risk Management, Risk Management, Strategic Partnership, Strategic Decision-Making, Strategic Thinking, Market Dynamics, Economics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    138 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Shanghai Jiao Tong University

    离散数学

    Skills you'll gain: Graph Theory, Theoretical Computer Science, Combinatorics, Logical Reasoning, Computational Thinking, Data Structures, Computer Science, Applied Mathematics, Algorithms, Operations Research, Network Model, Computer Networking

    4.3
    Rating, 4.3 out of 5 stars
    ·
    29 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Entertainment and Sports Marketing

    Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Content Marketing, Marketing Strategies, Brand Marketing, Innovation, Business Strategies, Influencing, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    495 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Business Model Innovation for Sustainable Landscape Restoration

    Skills you'll gain: Stakeholder Analysis, Market Opportunities, Business Modeling, Sustainable Development, New Business Development, Key Performance Indicators (KPIs), Sustainable Business, Systems Analysis, Financial Analysis, Systems Thinking, Business Architecture, Innovation, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Measurement – Turning Concepts into Data

    Skills you'll gain: Survey Creation, Sampling (Statistics), Quantitative Research, Research Methodologies, Data Analysis, Data Quality, Research Design, Model Evaluation, Data Transformation, Statistical Analysis, Data Modeling, Statistical Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    X

    Xi'an Jiaotong University

    有机化学

    Skills you'll gain: Biochemistry, Chemistry, Chemical Engineering, Analytical Chemistry, Laboratory Experience, Pharmacy, Structural Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    83 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Fire and Life Safety Systems

    Skills you'll gain: Fire And Life Safety, Building Codes, Pump Stations, Blueprint Reading, Process Flow Diagrams, Construction, Hydraulics, Construction Inspection, Safety Assurance, Safety Standards, Building Services Engineering, Building Design, Hazard Analysis, Safety Training, Engineering Drawings, System Requirements, Safety and Security, System Monitoring, Facility Management and Maintenance, Structural Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    105 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Twitter, LinkedIn, and YouTube Marketing

    Skills you'll gain: LinkedIn, Social Media Marketing, Social Media, Digital Advertising, Marketing, B2B Sales, Professional Networking, Advertising Campaigns, Social Media Strategy, Marketing Analytics, Video Production, Advertising, Selling Techniques, Branding, Content Creation, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    96 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Writing Skills for University Success

    Skills you'll gain: Writing, Research, Grammar, Editing, Organizational Skills, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 4 Weeks

Searches related to market research

market research and consumer behavior
market research and competitive analysis
market research and analysis for tech industries
market research essentials for marketing management
market research methods and data analysis certificate
market research & business intelligence mastery
market research: analyze, apply & evaluate
market research: analyze, forecast & apply
1…159160161…348

In summary, here are 10 of our most popular market research courses

  • Fundamentals of Technology Sales: University of Maryland, College Park
  • Understanding Patient Perspectives on Medications: University of Copenhagen
  • Creating a Portfolio : Indian School of Business
  • Comércio Internacional: Fundação Instituto de Administração
  • 离散数学: Shanghai Jiao Tong University
  • International Entertainment and Sports Marketing: Yonsei University
  • Business Model Innovation for Sustainable Landscape Restoration: Erasmus University Rotterdam
  • Measurement – Turning Concepts into Data: Johns Hopkins University
  • 有机化学: Xi'an Jiaotong University
  • Fire and Life Safety Systems: L&T EduTech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok