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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Customer Data Analytics for Marketers

    Skills you'll gain: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Optimization: Grow Your Presence

    Skills you'll gain: Content Performance Analysis, Search Engine Optimization, Keyword Research, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Content Strategy, Analytics, Marketing Channel, Key Performance Indicators (KPIs), Social Media Strategy, Data-Driven Decision-Making, Revenue Management, Social Media Management, Brand Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Coursera

    Navigating Generative AI: A CEO Playbook

    Skills you'll gain: Responsible AI, Workforce Development, Operational Efficiency, Thought Leadership, Technology Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    94 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI for Leaders

    Skills you'll gain: Succession Planning, Business Writing, Generative AI, Leadership, Meeting Facilitation, Organizational Leadership, AI Enablement, Business Leadership, Proposal Writing, Thought Leadership, Prompt Engineering, Human Resource Strategy, Business Transformation, Artificial Intelligence, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    626 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Business Ethics

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Corporate Sustainability, Stakeholder Management, Stakeholder Analysis, Cultural Sensitivity, Decision Making, Sustainable Business, Cultural Diversity, International Relations, Corporate Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    536 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica de Chile

    Evaluación de Proyectos de Inversión

    Skills you'll gain: Financial Analysis, Capital Budgeting, Project Finance, Return On Investment, Financial Modeling, Investment Management, Cash Flows, Project Risk Management, Feasibility Studies, Risk Analysis, Corporate Strategy, Business Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    572 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Why Smart Executives Fail: Common Mistakes & Warning Signs

    Skills you'll gain: Strategic Leadership, Business Leadership, Leadership, Organizational Leadership, Leadership Development, Strategic Decision-Making, Culture Transformation, Accountability, Strategic Thinking, Organizational Change, Business Strategy, Compensation Management, Change Management, Company, Product, and Service Knowledge, Industrial and Organizational Psychology, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
    ·
    412 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Analíticas en Redes Sociales

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Key Performance Indicators (KPIs), Social Network Analysis, Facebook, Pinterest, LinkedIn, Instagram, TikTok, Dashboard, Analytics, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Supply Chain Excellence

    Skills you'll gain: Supply Chain Management, Supply Chain Systems, Cash Flows, Business Metrics, Logistics Management, Inventory Management System, Working Capital, Project Implementation, Financial Analysis, Financial Statements, Emerging Technologies

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    488 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Advancing Women in Tech

    Real-World Product Management

    Skills you'll gain: Product Roadmaps, Product Management, Customer Retention, Cross-Functional Team Leadership, Technical Product Management, Professional Networking, Financial Analysis, Product Strategy, Product Requirements, Engineering Management, Product Development, Product Lifecycle Management, New Product Development, Innovation, Team Leadership, Artificial Intelligence and Machine Learning (AI/ML), User Experience Design, Design, Performance Management, Interviewing Skills

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    931 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Advanced Cybersecurity Concepts and Capstone Project

    Skills you'll gain: Threat Modeling, MITRE ATT&CK Framework, Threat Management, Cybersecurity, Cyber Security Strategy, Application Security, Threat Detection, Security Strategy, Microsoft Azure, Cloud Security, Internet Of Things, Secure Coding, Network Security, Vulnerability Assessments, Identity and Access Management, Asset Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    93 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Digital Health

    Skills you'll gain: Health Technology, Data Visualization Software, Telehealth, Agile Methodology, Health Disparities, Health Informatics, Health Care, Health Care Procedure and Regulation, Health Systems, Electronic Medical Record, digital literacy, Interoperability, Clinical Data Management, Public Health, Tableau Software, Model Evaluation, Data Ethics, Digital Transformation, User Centered Design, Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    346 reviews

    Intermediate · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Customer Data Analytics for Marketers: University of Colorado System
  • YouTube Optimization: Grow Your Presence: Coursera
  • Navigating Generative AI: A CEO Playbook: Coursera
  • Generative AI for Leaders: Vanderbilt University
  • Global Impact: Business Ethics: University of Illinois Urbana-Champaign
  • Evaluación de Proyectos de Inversión: Pontificia Universidad Católica de Chile
  • Why Smart Executives Fail: Common Mistakes & Warning Signs: Dartmouth College
  • Analíticas en Redes Sociales: Tecnológico de Monterrey
  • Supply Chain Excellence: Rutgers the State University of New Jersey
  • Real-World Product Management: Advancing Women in Tech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
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425 courses
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145 courses
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471 courses
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137 courses
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Certificates & Programs

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