Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Universidad Nacional Autónoma de México
Skills you'll gain: Videography, Photo/Video Production and Technology, Video Production, Video Editing, Cinematography, Educational Materials, Post-Production, Education and Training, Pedagogy
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Account Management
Beginner · Guided Project · Less Than 2 Hours

Erasmus University Rotterdam
Skills you'll gain: Empathy, Collaboration, Organizational Leadership, Initiative and Leadership, Sustainable Systems, Governance, Corporate Sustainability
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Developing Training Materials, Educational Materials, Needs Assessment, Goal Setting, Virtual Environment, Instructional Design, Organizational Skills, Content Management, Planning, Digital pedagogy
Intermediate · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Automation, Interactive Learning, Economics, Policy, and Social Studies, Electric Power Systems, Augmented and Virtual Reality (AR/VR), Transportation Operations, Policy Analysis, Emerging Technologies, Sustainable Technologies, Health Equity, Social Impact, Environmental Issue, Socioeconomics, Sustainable Development, Climate Change Mitigation, Safety and Security
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Creation, Crisis Management, Digital Communications, Strategic Communication, Digital Media Strategy, Communication Strategies, Social Media, Digital Marketing, Digital Content, Target Audience, Customer Engagement, Email Marketing, Ethical Standards And Conduct, Presentations, Emerging Technologies, Forecasting
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Advertising, Social Media Marketing, Marketing Design, Social Media Content, Facebook, Social Media, Graphic Design, Instagram, Branding, Design, Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: A/B Testing, Google Analytics, Customer Insights, Marketing Analytics, Target Audience, Digital Advertising, Online Advertising, Social Media Campaigns, Advertising Campaigns, Performance Measurement, Business Metrics, Key Performance Indicators (KPIs), Consumer Behaviour, AI Enablement, Data Analysis
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Social Media, LinkedIn, Facebook, Social Media Strategy, Social Network Analysis, Professional Networking, Digital Media Strategy, Cross-Channel Marketing, Business Strategies, Customer Engagement, Digital Communications
Mixed · Course · 1 - 4 Weeks

The Museum of Modern Art
Skills you'll gain: Art History, Performing Arts, Photography, Liberal Arts, Aesthetics, Creativity, Electronic Media, Culture, Cultural Diversity, Media and Communications, Public History, Design, Content Creation, Storytelling, Social Impact, Multimedia, Social Justice, Photo/Video Production and Technology, Sustainability Standards, Research
Beginner · Specialization · 3 - 6 Months

O.P. Jindal Global University
Skills you'll gain: Econometrics, Regression Analysis, Probability & Statistics, Statistical Modeling, Statistical Analysis, Correlation Analysis, Time Series Analysis and Forecasting, Economics, Statistical Inference, Probability Distribution, Logistic Regression, Model Evaluation
Build toward a degree
Beginner · Course · 1 - 3 Months

Universidad de los Andes
Skills you'll gain: Digital pedagogy, Education Software and Technology, User Centered Design, Requirements Analysis, digital literacy, Virtual Environment
Intermediate · Course · 1 - 4 Weeks