Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Florida
Skills you'll gain: Nutrition and Diet, Preventative Care, Care Management, Behavior Management, Anatomy, Vital Signs, Physiology, Infectious Diseases, Pharmacology, First Aid, Psychology
Mixed · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Keyword Research, Target Audience, Branding, Target Market, Digital Marketing, Social Media Strategy, Content Strategy, Brand Awareness, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Advertising, Media and Communications, Digital Advertising, Culture, Art History, Creativity, Consumer Behaviour, Business Ethics, Diversity and Inclusion
Mixed · Course · 1 - 3 Months

Erasmus University Rotterdam
Skills you'll gain: Consumer Behaviour, Market Dynamics, Financial Market, Economics, Market Analysis, Tax, Economics, Policy, and Social Studies, Public Policies, Environmental Issue, Socioeconomics, Sustainable Development, Supply And Demand, Behavioral Economics, Decision Making
Beginner · Course · 1 - 3 Months
Emory University
Skills you'll gain: Pivot Tables And Charts, Marketing Analytics, Descriptive Statistics, Microsoft Excel, Regression Analysis, Data Analysis, Data-Driven Decision-Making, Marketing, Marketing Effectiveness, Exploratory Data Analysis, Consumer Behaviour, Statistical Analysis, Data Manipulation
Intermediate · Course · 1 - 3 Months
IE Business School
Skills you'll gain: Brand Strategy, Branding, Brand Awareness, Logo Design, Brand Management, Target Audience, Target Market, Consumer Behaviour, Value Propositions, Marketing, Customer Insights, Marketing Psychology, Marketing Strategies, Advertising, Competitive Analysis, Typography, Storytelling, Color Theory
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Business Research, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Quantitative Research, Consumer Behaviour, Global Marketing, Market Trend, Surveys, Customer Analysis, Analytical Skills, Case Studies, Report Writing, Business Strategy
Beginner · Specialization · 1 - 3 Months

Copenhagen Business School
Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Development, Environmental Regulations, Sustainability Standards, Business Transformation, Innovation, Consumer Behaviour, Business Modeling, Strategic Partnership, Supply Chain Management, Product Lifecycle Management, Materials Management, Case Studies
Beginner · Course · 1 - 3 Months

Yonsei University
Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality, Brand Management, B2B Sales, Customer Service, Innovation, Customer experience strategy (CX), Promotional Strategies, Strategic Marketing, Business-To-Consumer, Consumer Behaviour, Healthcare Industry Knowledge, Target Market, Marketing Management, Growth Strategies, Digital Marketing
Beginner · Specialization · 3 - 6 Months
University of Pennsylvania
Skills you'll gain: Game Design, Project Design, Social Impact, Drive Engagement, Design Thinking, Employee Engagement, Motivational Skills, Training and Development, Behavior Management, Customer Engagement, Psychology, Behavioral Economics, Marketing
Mixed · Course · 1 - 3 Months

Skills you'll gain: Paid media, Social Media Marketing, Social Media Management, Content Performance Analysis, Social Media, Marketing Analytics, Target Audience, Marketing Budgets, Smart Goals, Social Media Strategy, Social Media Campaigns, Instagram, Content Creation, Campaign Management, Marketing Effectiveness, Online Advertising, Marketing, Performance Analysis, Brand Management, Digital Marketing
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Global Marketing, Sustainable Business, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Cultural Sensitivity, Sustainable Development, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Product Development, Environmental Issue, Market Analysis, Solution Design, Diversity Awareness, Culture, Brand Strategy
Build toward a degree
Beginner · Specialization · 3 - 6 Months