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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Map Org Structures

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Task & Time Management

    Beginner · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Policy Analysis, Behavioral Economics, Business Operations, Price Negotiation, Socioeconomics, Consumer Behaviour, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Resource Allocation, Decision Making, Market Analysis, Cost Benefit Analysis, Environmental Issue, Critical Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3.4K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Apply Neural Networks for Car Price Prediction

    Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Data Analysis, Data Preprocessing, Model Evaluation, Data Cleansing, Data Transformation, Predictive Modeling, Pandas (Python Package), Applied Machine Learning, Statistical Methods, Regression Analysis, Scikit Learn (Machine Learning Library), Artificial Neural Networks

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Microsoft

    Microsoft Public Relations and Communications Associate

    Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Web Content, Performance Reporting, Storytelling, Content Management Systems, Press Releases, Content Strategy, Social Media Content, Marketing Effectiveness, Communication Strategies, Campaign Management, Generative AI

    4.7
    Rating, 4.7 out of 5 stars
    ·
    224 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    No-Code AI Essentials: Master AI Concepts & Use Cases

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Análisis de Datos de Google

    Skills you'll gain: Data Storytelling, Presentations, Rmarkdown, Data Presentation, Data Cleansing, Data Visualization, Ggplot2, Data Validation, Spreadsheet Software, Data Visualization Software, Data Ethics, Data Analysis, Data-Driven Decision-Making, Tableau Software, Data Literacy, Data Processing, Dashboard, Business Analysis, Stakeholder Communications, Databases

    4.8
    Rating, 4.8 out of 5 stars
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    12K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Capstone: Retrieving, Processing, and Visualizing Data with Python

    Skills you'll gain: Data Processing, Data Visualization, Interactive Data Visualization, Data Cleansing, Data Collection, Data Visualization Software, Python Programming, Exploratory Data Analysis, Algorithms, Data Analysis, Web Scraping, Email Automation

    4.7
    Rating, 4.7 out of 5 stars
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    14K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Strategic Supply Chain Leadership: A Holistic Overview

    Advanced · Course · 1 - 4 Weeks

  • Status: Free
    Free
    Status: Free Trial
    Free Trial
    C

    Coursera

    Create a Promotional Video using Canva

    Skills you'll gain: Customer Engagement, Canva (Software), Selling Techniques, Video Production, Presentations, Promotional Materials, Copywriting, Promotional Strategies, Multimedia, Marketing, Social Media Marketing, Value Propositions, Content Creation, Animations

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.1K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics

    Skills you'll gain: Bayesian Statistics, Time Series Analysis and Forecasting, Statistical Inference, Statistical Methods, R Programming, Forecasting, Probability & Statistics, Statistical Modeling, Technical Communication, Data Presentation, Probability, Statistics, Statistical Analysis, Statistical Software, Probability Distribution, Data Analysis, Markov Model, Model Evaluation, Mathematical Modeling, Data Science

    4.6
    Rating, 4.6 out of 5 stars
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    3.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Eyes on AI - Computer Vision Engineering

    Skills you'll gain: Model Evaluation, Transfer Learning, PyTorch (Machine Learning Library), Model Deployment, Data Preprocessing, Technical Communication, MLOps (Machine Learning Operations), Image Analysis, Computer Vision, AI Workflows, Convolutional Neural Networks, Verification And Validation, Tensorflow, Dataflow, Performance Tuning, Performance Metric, Data Analysis, Deep Learning, Exploratory Data Analysis, Process Optimization

    Intermediate · Professional Certificate · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Map Org Structures: Coursera
  • Task & Time Management: Coursera
  • Microeconomics Principles: University of Illinois Urbana-Champaign
  • Apply Neural Networks for Car Price Prediction: EDUCBA
  • Microsoft Public Relations and Communications Associate: Microsoft
  • No-Code AI Essentials: Master AI Concepts & Use Cases: Board Infinity
  • Análisis de Datos de Google: Google
  • Capstone: Retrieving, Processing, and Visualizing Data with Python: University of Michigan
  • Strategic Supply Chain Leadership: A Holistic Overview: Coursera
  • Create a Promotional Video using Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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