Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Coursera
Skills you'll gain: Web Analytics and SEO, Data Storytelling, Analytics, Statistical Methods, Statistical Analysis, Performance Reporting
Beginner · Course · 1 - 4 Weeks

University of Illinois at Urbana-Champaign
Skills you'll gain: Data Visualization, Data Storytelling, Management Accounting, Fund Accounting, Operations Management, Mergers & Acquisitions, Financial Statement Analysis, Credit Risk, Project Closure, Machine Learning Algorithms, Business Strategy, Risk Management, Social Determinants Of Health, Revenue Recognition, Financial Auditing, Entrepreneurship, Data Governance, Generative AI, Supply And Demand, Statistical Inference
Credit offered
Graduate Certificate · 6 - 12 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Analytics, AI Personalization, Predictive Analytics, Customer Engagement, Advanced Analytics, Data-Driven Decision-Making, Predictive Modeling, AI Enablement, Marketing Strategies, Emerging Technologies, Revenue Management, Loyalty Programs, Brand Marketing, Digital Media Strategy, Media Strategy, Digital Transformation, Drive Engagement, Media Planning, Media Relations, Price Negotiation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Contract Negotiation, Productivity Software, Financial Management, Negotiation, Administrative Support, Sales Process, Customer Relationship Management (CRM) Software, Key Performance Indicators (KPIs), Account Management, Data Quality, Customer Service, Microsoft Copilot, Sales Prospecting, Budgeting, Client Services, Content Management, AI Personalization, Microsoft 365, Relationship Building, Generative AI
Advanced · Professional Certificate · 3 - 6 Months

Skills you'll gain: Cyber Security Assessment, Endpoint Security, IT Security Architecture, Information Technology, Data Security, Network Security, Cloud Security, Information Privacy, Firewall, Cybersecurity, Linux, System Configuration, Security Controls, Cyber Threat Intelligence, Cyber Security Strategy, Microsoft Windows, Identity and Access Management, Risk Management Framework, Encryption, Good Clinical Practices (GCP)
Beginner · Course · 3 - 6 Months

Google Cloud
Skills you'll gain: Prompt Engineering, Responsible AI, Google Gemini, Generative AI, Google Cloud Platform, AI Workflows, Google Workspace, AI Enablement, AI Orchestration, AI Product Strategy, AI Security, Agentic Workflows, Large Language Modeling, Strategic Planning, Artificial Intelligence, Unstructured Data, Cloud Platforms, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, Collaboration
Beginner · Specialization · 3 - 6 Months

Copenhagen Business School
Skills you'll gain: Technology Strategies, FinTech, Digital Transformation, Business Technologies, Financial Services, Financial Regulation, Business Strategies, Market Dynamics, Competitive Analysis, Business Modeling, Innovation, Governance
Beginner · Course · 1 - 3 Months

Skills you'll gain: Business Leadership, Strategic Decision-Making, Business Strategy, Corporate Strategy, Business Transformation, Organizational Strategy, Artificial Intelligence, Leadership, Organizational Structure, Digital Transformation, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Sales Management, Sales Strategy, Sales Process, Sales, Business Planning, Business Strategy, Cross-Functional Collaboration, Customer Relationship Building, Key Performance Indicators (KPIs), Goal Setting
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Process Mapping, Process Analysis, Web Analytics, Dashboard, Process Design, Customer experience improvement, Driving engagement, Process Improvement and Optimization, User Feedback, Marketing Analytics, Customer Insights, Customer Analysis, Key Performance Indicators (KPIs), Analysis, Business Metrics, Data-Driven Decision-Making
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Sales Strategy, Sales Management, Case Studies, Sales Process, Strategic Marketing, B2B Sales, Business Strategies, Business Analysis, Competitive Analysis, Market Analysis, Peer Review
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Microsoft Power Platform, Excel Formulas, Process Flow Diagrams, Business Process Modeling, User Story, Business Requirements, Stakeholder Management, Data Modeling, Microsoft Excel, Software Development Life Cycle, Requirements Analysis, Requirements Elicitation, Quality Management, Diagram Design, Pivot Tables And Charts, Microsoft Visio, Power BI, Microsoft Power Automate/Flow, Business Analysis, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months