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Consumer Behavior Courses

Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.


More to explore:

Popular Consumer Behavior Courses and Certifications


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    U

    University of Rochester

    The Power of Markets III: Input Markets and Promoting Efficiency

    Skills you'll gain: Market Dynamics, Supply And Demand, Economics, Policty Analysis, Research, and Development, Price Negotiation, Public Policies, Market Analysis, Competitive Analysis, Consumer Behaviour, Strategic Thinking

    4.9
    Rating, 4.9 out of 5 stars
    ·
    42 reviews

    Intermediate · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Cultural Psychology

    Skills you'll gain: Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Diversity, Brand Awareness, Cultural Sensitivity, Culture, Intercultural Competence, Marketing Strategies, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    178 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Maryland, College Park

    Selecting the Right Customer & Channel

    Skills you'll gain: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Health Impacts of Chemicals in Consumer Products

    Skills you'll gain: Health Assessment, Chemistry, Risk Analysis, Sustainable Engineering, Personal Care, Environmental Engineering, Product Lifecycle Management, Environmental Regulations, Environmental Science, Child Health

    5
    Rating, 5 out of 5 stars
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    9 reviews

    Intermediate · Course · 1 - 4 Weeks

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    N

    National Taiwan University

    實驗經濟學 (Experimental Economics: Behavioral Game Theory)

    Skills you'll gain: Game Theory, Negotiation, Behavioral Economics, Experimentation, Decision Making, Research Design, Social Sciences, Economics, Science and Research, Econometrics, Economics, Policy, and Social Studies, Business Research, Strategic Decision-Making, Data Collection, Peer Review

    4.8
    Rating, 4.8 out of 5 stars
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    81 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of California, Davis

    Sensory Science: Conducting Tests

    Skills you'll gain: Experimentation, Product Testing, Laboratory Testing, Laboratory Experience, Case Studies, Research Design, Consumer Behaviour, Target Market, Data Collection, Research Reports, Data Analysis, Recruitment

    4.9
    Rating, 4.9 out of 5 stars
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    19 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
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    M

    MedCerts

    Applied Behavior Analysis (ABA) Introduction

    Skills you'll gain: Applied Behavior Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    L

    Lund University

    Cities and Consumption: Urban Sustainability and the Sharing Economy

    Skills you'll gain: Sustainable Development, Socioeconomics, Community Development, Sustainable Business, Social Impact, Governance, Systems Thinking, Multimedia, Case Studies, Innovation, Stakeholder Engagement, Analysis, Consumer Behaviour

    4.7
    Rating, 4.7 out of 5 stars
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    185 reviews

    Beginner · Course · 1 - 3 Months

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    N

    Northeastern University

    Understanding & Influencing Workplace Behavior

    Skills you'll gain: Organizational Change, Change Management, Organizational Leadership, Business Leadership, Organizational Development, Team Leadership, Leadership, Communication Strategies, Organizational Effectiveness, Organizational Structure, Strategic Leadership, Cross-Functional Team Leadership, Team Management, Influencing, Empowerment, Culture, Innovation, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

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    U

    Universiteit Leiden

    Population Health: Health & Health Behaviour

    Skills you'll gain: Patient-centered Care, Health Promotion, Patient Education And Counseling, Behavioral Health, Health Technology, Health Care, Chronic Diseases, Social Determinants Of Health, Health Assessment, Public Health and Disease Prevention, Healthcare Project Management, Program Evaluation

    4.1
    Rating, 4.1 out of 5 stars
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    36 reviews

    Intermediate · Course · 1 - 3 Months

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    U

    University of Pennsylvania

    Network Dynamics of Social Behavior

    Skills you'll gain: Social Network Analysis, Network Analysis, Social Sciences, Sociology, Systems Thinking, Economics, Policy, and Social Studies, Simulations, Culture, Graph Theory, Complex Problem Solving, Innovation

    4.6
    Rating, 4.6 out of 5 stars
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    399 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of North Texas

    Management Foundations in the Hospitality Industry

    Skills you'll gain: Hospitality Management, Hospitality, Employee Training, Human Resources Management and Planning, Performance Appraisal, Leadership and Management, Team Motivation, Training Programs, Human Resources, Customer experience improvement, Recruitment, Employee Performance Management, Human Resource Strategy, Legal Risk, Employee Onboarding, Talent Acquisition, Job Analysis, Interviewing Skills

    4.4
    Rating, 4.4 out of 5 stars
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    83 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular consumer behavior courses

  • The Power of Markets III: Input Markets and Promoting Efficiency: University of Rochester
  • Global Impact: Cultural Psychology: University of Illinois Urbana-Champaign
  • Selecting the Right Customer & Channel : University of Maryland, College Park
  • Health Impacts of Chemicals in Consumer Products: University of Michigan
  • 實驗經濟學 (Experimental Economics: Behavioral Game Theory): National Taiwan University
  • Sensory Science: Conducting Tests: University of California, Davis
  • Applied Behavior Analysis (ABA) Introduction: MedCerts
  • Cities and Consumption: Urban Sustainability and the Sharing Economy: Lund University
  • Understanding & Influencing Workplace Behavior: Northeastern University
  • Population Health: Health & Health Behaviour: Universiteit Leiden

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Digital Marketing (13)
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Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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