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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    O

    O.P. Jindal Global University

    Supervised Learning and Its Applications in Marketing

    Skills you'll gain: Marketing Analytics, Supervised Learning, Customer Analysis, Customer Retention, Applied Machine Learning, Predictive Analytics, Marketing, Scikit Learn (Machine Learning Library), Marketing Strategies, Machine Learning, Model Deployment, Predictive Modeling, Python Programming, Personalized Service, Data Preprocessing, Model Evaluation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Online Marketing: Social Media, Ads & E-commerce Certificate

    Skills you'll gain: Social Media Management, Social Media, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Online Advertising, Social Media Campaigns, Pay Per Click Advertising, Content Creation, Customer Retention, Instagram, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, TikTok, Keyword Research, Strategic Marketing, Brand Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Design Thinking and Predictive Analytics for Data Products

    Skills you'll gain: Supervised Learning, Feature Engineering, Predictive Modeling, Predictive Analytics, Data Manipulation, Classification Algorithms, Applied Machine Learning, Design Thinking, Machine Learning Algorithms, Scikit Learn (Machine Learning Library), Data Cleansing, Data Preprocessing, Regression Analysis, Tensorflow, Statistical Methods, Logistic Regression

    4.5
    Rating, 4.5 out of 5 stars
    ·
    111 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Best Practices for Marketing with Facebook Messenger

    Skills you'll gain: Facebook, Customer experience improvement, Customer Engagement, Personalized Service, Social Media Management, Social Media Campaigns, Social Media Marketing, Customer Relationship Building, Event Marketing, Customer Inquiries, Marketing, Communication Strategies, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    14 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Yelp Marketing: Organic Yelp Ranking & Ads For Local Search

    Skills you'll gain: Growth Strategies, Advertising Campaigns, Marketing Strategies, Search Engine Marketing, Advertising, Marketing, Facebook, Instagram, Online Advertising, Digital Advertising, Lead Generation, Customer Engagement

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Machine Learning for Predictive Business Analytics

    Skills you'll gain: Model Evaluation, Feature Engineering, Data Preprocessing, Financial Data, Predictive Modeling, Customer Demand Planning, Data-Driven Decision-Making, Exploratory Data Analysis, R Programming, Customer Analysis, Predictive Analytics, Profit and Loss (P&L) Management, Risk Modeling, Inventory Management System, Analytics, Advanced Analytics, Supply Chain Management, Business Analytics, Machine Learning, Business

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Marketing with Pictory.AI: Create and Edit Videos

    Skills you'll gain: Video Editing, Video Production, Marketing Materials, Content Creation, Marketing Design, Marketing, Storytelling, Multimedia, Branding, Generative AI, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    Northeastern University

    Engaging in Improving Patient Experience Through Analytics

    Skills you'll gain: Decision Support Systems, Customer experience improvement, Resource Allocation, Health Informatics, Patient-centered Care, Stakeholder Analysis, Operational Analysis, Predictive Analytics, Business Analysis, Analytics, Data-Driven Decision-Making, Personalized Service, Process Development, Systems Integration, Innovation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Machine Learning Algorithms with Python in Business Analytics

    Skills you'll gain: Classification Algorithms, Business Analytics, Data Preprocessing, Regression Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Unsupervised Learning, Business Intelligence, Predictive Modeling, Machine Learning, Python Programming, Decision Tree Learning, Supervised Learning, Model Evaluation

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    41 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Marketing Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Marketing Budgets, Marketing Effectiveness, Marketing Planning, Brand Management, Campaign Management, Competitive Analysis, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Marketing Analytics, Brand Loyalty, Customer experience strategy (CX), Performance Measurement, Digital Marketing

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    Edureka

    Applied Data Analytics with Python and SQL

    Skills you'll gain: Data Visualization, Web Scraping, SQL, Data Visualization Software, Pandas (Python Package), NumPy, Data Analysis, Databases, Data Manipulation, Python Programming, Data Processing, Jupyter, Data Wrangling, Data Cleansing, Data Structures

    4.2
    Rating, 4.2 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    W

    Whizlabs

    Exam Prep DP-600: Microsoft Fabric Analytics Engineer

    Skills you'll gain: Power BI, Microsoft Azure, Data Lakes, Data Analysis Expressions (DAX), Azure Synapse Analytics, Data Modeling, Data Governance, Data Warehousing, Microsoft SQL Servers, Data Analysis, Analytics, Extract, Transform, Load, Data Integration, Data Import/Export, Real Time Data, Data Mart, Data Transformation, Data Management, Data Architecture, Data Pipelines

    3.1
    Rating, 3.1 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Supervised Learning and Its Applications in Marketing: O.P. Jindal Global University
  • Online Marketing: Social Media, Ads & E-commerce Certificate: SkillUp
  • Design Thinking and Predictive Analytics for Data Products: University of California San Diego
  • Best Practices for Marketing with Facebook Messenger: Coursera
  • Yelp Marketing: Organic Yelp Ranking & Ads For Local Search: Alex Genadinik
  • Apply Machine Learning for Predictive Business Analytics: EDUCBA
  • Marketing with Pictory.AI: Create and Edit Videos: Coursera
  • Engaging in Improving Patient Experience Through Analytics: Northeastern University
  • Machine Learning Algorithms with Python in Business Analytics: University of Illinois Urbana-Champaign
  • Master Marketing Strategy: Analyze, Design & Evaluate: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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