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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Process Mapping, Statistical Methods, Integrated Marketing Communications, Advertising, Innovation, Mergers & Acquisitions, Training and Development, Virtual Teams, Databases, Cost Accounting, International Finance, Research, Team Management, Economic Development, Cultural Diversity

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Social Network Analysis, Data Presentation, Statistical Machine Learning, Statistical Hypothesis Testing, Classification And Regression Tree (CART), Data Storytelling, Exploratory Data Analysis, Bayesian Statistics, Dimensionality Reduction, Data Analysis, Data Visualization, Statistical Visualization, Supervised Learning, Network Analysis, Unsupervised Learning, Data Preprocessing, Web Scraping, Statistical Modeling, Python Programming

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of North Texas

    Bachelor of Science in General Business

    Skills you'll gain: Operations Management, Mediation, Model Evaluation, Leadership Studies, Compensation and Benefits, Organizational Change, Event Management, Grammar, Sales Process, Data Visualization, Marketing Planning, Design Thinking, Public Policies, Probability & Statistics, Global Marketing, Cultural Diversity, Digital Media Strategy, Music History, Social Justice, Nutrition and Diet

    Earn a degree

    Degree · 1 - 4 Years

  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Network Analysis, Predictive Modeling, Financial Data, Marketing Analytics, Financial Modeling, Data Preprocessing, Advertising, New Product Development, Time Series Analysis and Forecasting, Machine Learning, Strategic Decision-Making, Blockchain, Operations Research, Model Deployment, Natural Language Processing, Mathematical Modeling, Random Forest Algorithm, Network Model, Systems Analysis

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de Palermo

    Administración de Empresas Certificado MasterTrack®

    Skills you'll gain: Performance Measurement, Human Resource Strategy, Human Resources Management and Planning, Talent Management, Strategic Leadership, Key Performance Indicators (KPIs), Branding, Organizational Change, IT Management, Organizational Strategy, Marketing Planning, Technology Strategies, Information Systems, Business Technologies, People Development, Performance Management, Business Intelligence, Strategic Marketing, Brand Strategy, Marketing Strategies

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    Universidad de los Andes

    Principios de ingeniería de software automatizada y ágil Certificado MasterTrack®

    Skills you'll gain: Software Testing, Test Automation, Usability, Unit Testing, Acceptance Testing, Web Content Accessibility Guidelines, Test Script Development, Regression Testing, Test Data, Functional Testing, Test Planning, Angular, Agile Software Development, Test Tools, Sprint Retrospectives, Quality Assurance, Software Engineering, User Interface and User Experience (UI/UX) Design, Continuous Integration, Web Development

    Credit offered

    Mastertrack · 6 - 12 Months

  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Integrated Marketing Communications, Research Methodologies, Strategic Decision-Making, Negotiation, Stakeholder Management, Intercultural Competence, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Campaign Management, Leadership and Management, Team Leadership, Collaboration, Organizational Strategy, Organizational Change

    Earn a degree

    Degree · 1 - 4 Years

  • Status: Preview
    Preview
    G

    Google Cloud

    BigQuery ML を推論に使用する

    Skills you'll gain: Data Analysis, Applied Machine Learning, Model Deployment, Machine Learning, Predictive Modeling, Machine Learning Algorithms

    Beginner · Course · 1 - 4 Weeks

  • U

    University of North Texas

    Bachelor of Applied Arts and Sciences

    Skills you'll gain: Operations Management, Exploratory Data Analysis, Business Writing, Mediation, Model Evaluation, Change Management, Leadership Studies, Compensation and Benefits, Consumer Behaviour, Organizational Change, Stakeholder Management, Event Management, Grammar, Social Media Strategy, Business Ethics, Google Cloud Platform, Sales Process, Diversity Awareness, Conflict Management, Research

    Earn a degree

    Degree · 1 - 4 Years

  • U

    University of Colorado Boulder

    Data Science Graduate Certificate

    Skills you'll gain: Model Evaluation, Data Mining, Supervised Learning, Unsupervised Learning, Service Level, Dimensionality Reduction, Deep Learning, Statistical Modeling, Probability, Applied Machine Learning, Anomaly Detection, Machine Learning Algorithms, Statistical Inference, Statistical Hypothesis Testing, Data Warehousing, Recurrent Neural Networks (RNNs), Regression Analysis, Performance Testing, Bash (Scripting Language), Data Science

    Credit offered

    Graduate Certificate · 6 - 12 Months

  • G

    Google Cloud

    Usar o BigQuery ML para inferência

    Skills you'll gain: Data Analysis, Big Data, Applied Machine Learning, Statistical Inference, Model Evaluation, Google Cloud Platform, Machine Learning Methods, SQL

    Beginner · Course · 1 - 4 Weeks

  • U

    Universidad de los Andes

    Maestría en Inteligencia Artificial

    Skills you'll gain: Real-Time Operating Systems, Semantic Web, Supervised Learning, LLM Application, Cloud-Native Computing, Continuous Deployment, Reinforcement Learning, Classification Algorithms, Deep Learning, Computer Vision, Biomedical Engineering, Natural Language Processing, Artificial Intelligence, Technical Communication, Financial Data, Marketing Analytics, Data Ethics, Recurrent Neural Networks (RNNs), Probability & Statistics, Control Systems

    Earn a degree

    Degree · 1 - 4 Years

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In summary, here are 10 of our most popular marketing analytics courses

  • Bachelor of Science in Business Administration: University of London
  • Master of Science in Data Science (Statistics): University of Leeds
  • Bachelor of Science in General Business: University of North Texas
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • Administración de Empresas Certificado MasterTrack®: Universidad de Palermo
  • Principios de ingeniería de software automatizada y ágil Certificado MasterTrack®: Universidad de los Andes
  • MSc Management: University of Huddersfield
  • BigQuery ML を推論に使用する: Google Cloud
  • Bachelor of Applied Arts and Sciences: University of North Texas
  • Data Science Graduate Certificate: University of Colorado Boulder

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