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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
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    EDUCBA

    Predictive Analytics: Apply, Analyze & Interpret

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Predictive Analytics, Data Analysis, Minitab, Statistical Methods, Forecasting, Business Analytics, Quantitative Research, Data-Driven Decision-Making, Descriptive Statistics, Case Studies, Financial Analysis, Microsoft Excel

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Kibana Projects: Data Analytics & Visualization

    Skills you'll gain: Dashboard, Kibana, Interactive Data Visualization, Business Analytics, Data-Driven Decision-Making, Data Presentation, System Monitoring, Web Analytics, Exploratory Data Analysis, Data Visualization Software, Trend Analysis, Data Analysis, Automation, Business Intelligence, Data Wrangling, Retail Sales, Scripting, Devops Tools, Python Programming, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Planning, Audience Insights, and KPI Measurement

    Skills you'll gain: Key Performance Indicators (KPIs), Marketing Planning, Sprint Retrospectives, Marketing Effectiveness, Marketing Strategies, Strategic Marketing, Performance Measurement, Marketing Operations, Marketing Strategy and Techniques, Cross-Channel Marketing, Marketing, Marketing Analytics, Persona Development, Workflow Management, Market Research, Market Analysis, Business Analysis, Analytical Skills, Data Visualization, Data Analysis

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Manage Enterprise Data Analytics Systems

    Skills you'll gain: Dashboard, Splunk, Role-Based Access Control (RBAC), Data Transformation, Data Analysis, Statistical Visualization, Infrastructure Architecture, Data Visualization Software, Statistical Analysis, Anomaly Detection, Exploratory Data Analysis, Configuration Management, Data Manipulation, Security Information and Event Management (SIEM), Scatter Plots, Distributed Computing, Authentications, Real Time Data, Software Installation, Query Languages

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Data Using R for Statistical Analytics

    Skills you'll gain: Analytical Skills, Statistical Methods, Exploratory Data Analysis, Business Analytics, Data Analysis, Statistical Analysis, R Programming, Visualization (Computer Graphics), Predictive Analytics, Statistical Modeling, Data Structures, Time Series Analysis and Forecasting, Regression Analysis, Programming Principles, Decision Tree Learning

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Sqoop for HR Data Analytics Projects

    Skills you'll gain: Apache Hadoop, Data Import/Export, Extract, Transform, Load, Big Data, Data Pipelines, Data Processing, Data Migration, SQL, Analytics, Data Manipulation, MySQL, Data Quality, Scalability, Data Security, Scheduling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Introducing Data Analytics and Analytical Thinking

    Skills you'll gain: Business Analytics, Data Quality, Root Cause Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    37 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Power BI Projects for Data Analytics

    Skills you'll gain: Ad Hoc Reporting, Customer Analysis, Management Reporting, Real Time Data, Marketing Analytics, Trend Analysis, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SAS

    Getting Started with SAS Visual Analytics

    Skills you'll gain: SAS (Software), Data Quality, Data Analysis, Exploratory Data Analysis, Virtual Environment, Data Manipulation, Interactive Data Visualization, Data Access, Data Preprocessing, Business Analysis, Business Reporting, Statistical Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    890 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Apply Data Analytics Using Python and Pandas

    Skills you'll gain: NumPy, Pandas (Python Package), Model Evaluation, Jupyter, Data Analysis, Applied Machine Learning, Analytical Skills, Data Manipulation, Matplotlib, Business Analytics, Exploratory Data Analysis, Data Visualization Software, Python Programming, Descriptive Statistics, Linear Algebra

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Developing Effective Sports Marketing Strategies

    Skills you'll gain: Loyalty Programs, Marketing Analytics, Branding, Customer Engagement, Brand Management, Marketing, Marketing Strategy and Techniques, Digital Transformation, Social Media Strategy, Content Strategy, Strategic Partnership, Customer experience improvement, Customer Relationship Management, Personalized Service, Data Analysis, Technology Strategies, Innovation, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Building Custom Regional Reports with Google Analytics

    Skills you'll gain: Google Analytics, Ad Hoc Reporting, Marketing Analytics, Email Automation, Data-Driven Decision-Making, Web Analytics, Dashboard, Geospatial Information and Technology, Marketing, Data Analysis, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    274 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Predictive Analytics: Apply, Analyze & Interpret: EDUCBA
  • Kibana Projects: Data Analytics & Visualization: EDUCBA
  • Marketing Planning, Audience Insights, and KPI Measurement: Coursera
  • Analyze and Manage Enterprise Data Analytics Systems: EDUCBA
  • Analyze Data Using R for Statistical Analytics: EDUCBA
  • Apply Sqoop for HR Data Analytics Projects : EDUCBA
  • Introducing Data Analytics and Analytical Thinking: Google
  • Apply Power BI Projects for Data Analytics: EDUCBA
  • Getting Started with SAS Visual Analytics : SAS
  • Apply Data Analytics Using Python and Pandas: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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