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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Meta

    Measure and Optimize Social Media Marketing Campaigns

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Online Advertising, Marketing Analytics, Advertising Campaigns, Digital Advertising, Performance marketing, Campaign Management, Marketing Budgets, Data Analysis, Digital Marketing, Data Presentation, A/B Testing, Key Performance Indicators (KPIs), Return On Investment, Performance Reporting, Business Metrics, Presentations, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Edureka

    Gen AI for Fraud Detection Analytics

    Skills you'll gain: Generative AI, Generative Adversarial Networks (GANs), AI Enablement, Recurrent Neural Networks (RNNs), Data Preprocessing, Model Evaluation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    30 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Power BI Analytics & Dashboards with DAX

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Dashboard, Data Modeling, Data Import/Export, Interactive Data Visualization, Microsoft Power Platform, Data Cleansing, Business Intelligence, Data Transformation, Data Visualization Software, Data Sharing, Role-Based Access Control (RBAC), Security Strategy, Key Performance Indicators (KPIs)

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Simplilearn

    Social Media Marketing and Brand Advocacy

    Skills you'll gain: Social Media Marketing, Social Media Management, Social Media Strategy, Social Media Campaigns, Marketing Strategies, Brand Management, Campaign Management, Marketing, Instagram, Content Creation, Performance Analysis, Email Marketing, Marketing Analytics, Web Analytics, Digital Marketing, Marketing Psychology, Customer Relationship Management, UI/UX Strategy, Digital Advertising, Marketing Strategy and Techniques

    4.5
    Rating, 4.5 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Introduction to Data Analytics in Google Cloud

    Skills you'll gain: Cloud Infrastructure, Data Management, Data Governance, Cloud Computing, Google Cloud Platform, Cloud Computing Architecture, Cloud Technologies, Big Data, Cloud Storage, Data Analysis, Data Warehousing, Data Processing, Digital Transformation, Data Collection, Data Structures

    4.6
    Rating, 4.6 out of 5 stars
    ·
    161 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Storytelling in Branding and Content Marketing

    Skills you'll gain: Storytelling, Content Marketing, Brand Strategy, Content Creation, Branding, Marketing Communications, Social Media Content, Brand Awareness, Advertising, Content Strategy, Journalism, Customer Engagement, Presentations, Target Audience

    4.4
    Rating, 4.4 out of 5 stars
    ·
    346 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Planejamento Estratégico de Marketing Digital

    Skills you'll gain: Campaign Management, Advertising Campaigns, Marketing Effectiveness, Consumer Behaviour, Key Performance Indicators (KPIs), Digital Marketing, Marketing Strategies, Marketing Analytics, Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Performance Analysis, Strategic Marketing, Target Market, Performance Measurement, Return On Investment, Media Planning, Customer Insights, Content Strategy, Marketing Planning

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Persona-Based Content for Marketing Success

    Skills you'll gain: Content Performance Analysis, Persona Development, Content Marketing, Customer Insights, Target Audience, Content Strategy, Persona (User Experience), Social Media Content, Data Storytelling, Marketing Analytics, Performance Measurement, Scheduling, Drive Engagement, Key Performance Indicators (KPIs), Return On Investment, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Social Media & Marketing - Jagdish Sheth

    Skills you'll gain: Marketing, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Advertising, Social Media, Social Media Strategy, Branding, Digital Media Strategy, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    What Can AI Do for Marketing?

    Skills you'll gain: Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Marketing, AI Enablement, Marketing Effectiveness, Responsible AI, Customer experience improvement, Artificial Intelligence, Customer Insights, Data Collection

    4.5
    Rating, 4.5 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    The Future of Sports Marketing

    Skills you'll gain: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Measure and Optimize Social Media Marketing Campaigns: Meta
  • Gen AI for Fraud Detection Analytics: Edureka
  • Master Power BI Analytics & Dashboards with DAX: EDUCBA
  • Social Media Marketing and Brand Advocacy: Simplilearn
  • Introduction to Data Analytics in Google Cloud: Google Cloud
  • Storytelling in Branding and Content Marketing : IE Business School
  • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
  • Optimize Persona-Based Content for Marketing Success: Coursera
  • Social Media & Marketing - Jagdish Sheth: Kennesaw State University
  • Marketing deportivo: La fórmula tecnológica: Real Madrid Graduate School Universidad Europea

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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