Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Recurrent Neural Networks (RNNs), Embeddings, Time Series Analysis and Forecasting, Tensorflow, Natural Language Processing, Forecasting, Image Analysis, Deep Learning, Artificial Neural Networks, Predictive Analytics, Predictive Modeling, Technical Analysis, Data Preprocessing, Supervised Learning, Data Science, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Pandas (Python Package), NumPy, Data Wrangling, Data Transformation, Data Manipulation, Pivot Tables And Charts, Data Preprocessing, Data Cleansing, Data Analysis, Numerical Analysis, Statistical Analysis, Data Structures, Descriptive Statistics
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Real Time Data, Dataflow, Data Pipelines, Command-Line Interface, Google Cloud Platform, Databases, Data Processing, Big Data
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Sheets, Data Sharing, Google Cloud Platform, Spreadsheet Software, Big Data, Data Import/Export, Data Analysis, Real Time Data, Cloud Computing
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Lakes, Google Cloud Platform, Data Management, Cloud Management, Cloud API, Data Infrastructure, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Facebook, Social Media Content, Social Media, Social Media Marketing, Marketing Materials, Advertising Campaigns, Promotional Materials, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Convolutional Neural Networks, Transfer Learning, Recurrent Neural Networks (RNNs), Model Evaluation, Image Analysis, Artificial Neural Networks, Text Mining, Computer Vision, Data Preprocessing, Tensorflow, Deep Learning, Model Deployment, Applied Machine Learning, Google Cloud Platform, Jupyter, Matplotlib
Beginner · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Supply Chain Management, Supply Chain Planning, Business Transformation, Business Strategies, Value Propositions, Digital Transformation, Cloud Computing, Cloud Applications, Business Modeling, Big Data, Automation, Internet Of Things, Systems Integration, Machine Learning, Blockchain
Beginner · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Innovation, Product Lifecycle Management, New Product Development, Design Thinking, Agile Product Development, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Lean Methodologies
Beginner · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Linux Commands, Linux, Unix Commands, Linux Administration, Data Processing, Text Mining, Command-Line Interface, Data Manipulation, Unix, Scripting, Automation, File Management
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Facebook, Target Audience, Customer Insights, Social Media, Social Media Marketing, Content Performance Analysis, Market Analysis, Customer Engagement, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Strategic Leadership, Leadership, Adaptability, Resilience, Teamwork, Team Building, Professional Development, Diversity and Inclusion, Business, Productivity, Personal Development, Problem Solving, Change Management, Self-Awareness, Decision Making
Beginner · Course · 1 - 3 Months