Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Coursera
Skills you'll gain: Branding, Marketing Design, Style Guides, Digital Marketing, Operational Excellence, Marketing Materials, Graphic Design
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Revenue Recognition, Peer Review, Credit Risk, Mergers & Acquisitions, Financial Analysis, Accrual Accounting, Financial Statement Analysis, Cash Flows, Accounting, Corporate Finance, Financial Statements, Financial Accounting, Finance, Financial Modeling, Investments, Return On Investment, Generally Accepted Accounting Principles (GAAP), Financial Management, Portfolio Management, Risk Management
Build toward a degree
Intermediate · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Stakeholder Management, Product Management, Product Development, New Product Development, Wireframing, Financial Statements, Product Design, User Experience Design, Team Leadership, Prototyping, Competitive Analysis, Commercialization, Product Lifecycle Management, Financial Modeling, Value Propositions, Proposal Writing, Innovation, Target Market, Market Opportunities, Ideation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Prompt Patterns, AI Product Strategy, Generative AI, New Product Development, Product Management, Product Lifecycle Management, Generative Model Architectures, Product Development, Innovation, ChatGPT, Product Roadmaps, Usability Testing, Product Planning, Responsible AI, Commercialization, Generative Adversarial Networks (GANs), Artificial Intelligence, Product Strategy, Project Management Life Cycle
Beginner · Professional Certificate · 3 - 6 Months

University of Michigan
Skills you'll gain: Database Design, Data Processing, Web Scraping, Data Visualization, Relational Databases, Restful API, Web Services, SQL, Databases, Data Visualization Software, JSON, Interactive Data Visualization, Extensible Markup Language (XML), Data Structures, Programming Principles, Data Cleansing, Network Protocols, Data Analysis, Python Programming, Computer Programming
Build toward a degree
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Talent Management, Goal Setting, Team Building, Teamwork, Team Management, Talent Pipelining, Influencing, Visionary, Team Leadership, People Development, Motivational Skills, Smart Goals, Employee Onboarding, Employee Performance Management, Employee Coaching, Conflict Management, Interviewing Skills, Persuasive Communication, Leadership, Business Leadership
Beginner · Specialization · 3 - 6 Months

University of Minnesota
Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Workforce Planning, Human Resource Strategy, Human Resources, Employee Onboarding, Recruitment, Employee Performance Management, Recruitment Strategies, Human Capital, Full Cycle Recruitment, Talent Acquisition, Human Resources Management and Planning, Compensation Analysis, People Management
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: Press Releases, Strategic Communication, Public Relations, Media Relations, Crisis Management, Marketing and Public Relations, Marketing Communications, Corporate Communications, Communication Strategies, Corporate Sustainability, Social Media, Target Audience, Journalism, Media Strategy, Content Performance Analysis, Writing, Branding, Business Ethics, Persuasive Communication, Organizational Strategy
Beginner · Specialization · 3 - 6 Months

University of Colorado Boulder
Skills you'll gain: User Story, Supplier Management, Project Schedules, Project Closure, Engineering Management, Milestones (Project Management), Team Leadership, Stakeholder Management, Scheduling, Agile Project Management, Scrum (Software Development), Procurement, Quality Management, Team Management, Project Planning, Agile Methodology, Project Scoping, Project Management, Risk Management, Stakeholder Communications
Build toward a degree
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data Storytelling, Dashboard, Data Warehousing, Database Design, SQL, Data Presentation, Data Visualization, Interactive Data Visualization, Data Security, Data Migration, Data Governance, Descriptive Statistics, Data Store, Data Management, MySQL, Databases, Exploratory Data Analysis, Data Architecture, Excel Formulas, Business Intelligence
Beginner · Professional Certificate · 3 - 6 Months

Yale University
Skills you'll gain: Investment Banking, Risk Management, Financial Market, Financial Regulation, Financial Services, Finance, Business Risk Management, Securities (Finance), Financial Policy, Enterprise Risk Management (ERM), Capital Markets, Behavioral Economics, Banking, Corporate Finance, Governance, Investments, Insurance, Underwriting, Derivatives, Market Dynamics
Beginner · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Value Propositions, Brand Management, Financial Statements, Marketing, Financial Statement Analysis, Leadership Development, Business Analytics, Marketing Strategies, Income Statement, Business Analysis, Strategic Marketing, Intercultural Competence, Financial Analysis, Accounting, Conflict Management, Financial Management, Financial Acumen, Financial Data, Leadership, Finance
Beginner · Specialization · 3 - 6 Months