Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: AI Workflows, Salesforce, AI Security, Responsible AI, Data Ethics, AI Enablement, Customer Relationship Management, Generative AI, Predictive Modeling, Data Security, Data Modeling, Large Language Modeling
Intermediate · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Data Manipulation, Data Preprocessing, Data Analysis, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Exploratory Data Analysis, Model Evaluation, Data Preprocessing, Regression Analysis, Applied Machine Learning, Scikit Learn (Machine Learning Library), Data Analysis, Matplotlib, Random Forest Algorithm, Machine Learning, Data Visualization, Decision Tree Learning, Artificial Neural Networks, Deep Learning, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Pontificia Universidad Católica del Perú
Skills you'll gain: User Story, User Experience Design, Usability, Functional Requirement, System Requirements, User Experience, Requirements Analysis, Persona (User Experience), User Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Recurrent Neural Networks (RNNs), Embeddings, Time Series Analysis and Forecasting, Tensorflow, Natural Language Processing, Forecasting, Image Analysis, Deep Learning, Artificial Neural Networks, Predictive Analytics, Predictive Modeling, Technical Analysis, Data Preprocessing, Supervised Learning, Data Science, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Workspace, Google Docs, Collaborative Software, Gmail, Google Sheets, Internal Communications, Productivity Software, Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Retail Management, Case Studies, Retail Store Operations, Competitive Analysis, Market Analysis, Strategic Planning, Market Intelligence, Business Strategy, Business, Business Management, Organizational Strategy, Analysis, Geographic Information Systems
Mixed · Course · 1 - 4 Weeks
Johns Hopkins University
Skills you'll gain: Health Policy, Data Presentation, Health Disparities, Health Equity, Health Informatics, Data Literacy, Epidemiology, Data Quality, Public Health, Data-Driven Decision-Making, Policy Analysis, Data Analysis, Data Visualization Software
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Planning, Process Flow Diagrams, Diagram Design, Business Strategy, Strategic Thinking, Strategic Planning, User Accounts, Productivity Software, Collaborative Software, Graphic Design, Market Analysis
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Data Analysis, Data Presentation, Data Storytelling, Analytics, SQL, Data Preprocessing, Google Cloud Platform, Big Data, Data Visualization Software, Data Warehousing
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: TikTok, Video Production, Content Strategy, Social Media Content, Content Performance Analysis, Content Creation, Drive Engagement, Social Media Strategy, Social Media
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, User Interface and User Experience (UI/UX) Design, User Experience Design, Artificial Intelligence, Design Thinking, UI/UX Research, Experience Design, Persona (User Experience), User Centered Design, Design Reviews, User Interface (UI), Design Research, User Interface (UI) Design, Wireframing, Prompt Patterns, Prototyping, Presentations, User Story, Professional Development, Storyboarding
Advanced · Course · 1 - 3 Months