Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Johns Hopkins University
Skills you'll gain: R Programming, Statistical Programming, Statistical Analysis, Debugging, Data Analysis, Simulations, Programming Principles, Integrated Development Environments, Data Import/Export, Data Structures, Data Manipulation, Computer Programming, Performance Tuning, Software Installation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Market Research, Market Analysis, Business Research, Research Reports, Market Intelligence, Competitive Analysis, Quantitative Research, Analytical Skills, Case Studies, Report Writing, Analysis, Strategic Decision-Making, Business Strategy, Business Acumen
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Kibana, Dashboard, Interactive Data Visualization, Web Analytics, Data Visualization Software, Exploratory Data Analysis, Data Analysis, Business Intelligence, Data Wrangling, Data Import/Export
Mixed · Course · 1 - 4 Weeks

Empower School of Health
Skills you'll gain: Health Informatics, Health Technology, Emerging Technologies, Digital Transformation, Health Systems, Big Data, Health Care, Robotics, Telehealth, Value-Based Care, Blockchain, Artificial Intelligence, Automation, Predictive Analytics, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Query Languages, Google Cloud Platform, NoSQL, Cloud Storage, Exploratory Data Analysis, Data Import/Export, Cloud Computing, Data Analysis
Beginner · Project · Less Than 2 Hours

University of Glasgow
Skills you'll gain: Innovation, Market Research, Strategic Leadership, Business Transformation, Leadership Development, Business Development, Business Leadership, Competitive Analysis, Leadership, Organizational Leadership, Business Modeling, Business Strategy, Strategic Decision-Making, Leadership and Management, Business Planning, Corporate Strategy, Digital Transformation, Growth Strategies, Business, Business Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: TikTok, Storytelling, Content Creation, Storyboarding, Video Production, Scripting, Concision, Writing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Business Planning, Process Flow Diagrams, Diagram Design, Business Strategy, Strategic Thinking, Strategic Planning, User Accounts, Productivity Software, Collaborative Software, Graphic Design, Market Analysis
Beginner · Guided Project · Less Than 2 Hours

MathWorks
Skills you'll gain: Plot (Graphics), Scripting, Matlab, Data Manipulation, Mathematical Modeling, Data Analysis, Data Visualization, Data Visualization Software, Descriptive Statistics, Interactive Data Visualization, Exploratory Data Analysis, Data Mapping, Data Cleansing, File Management, Technical Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Packaging and Labeling, Competitive Analysis, Presentations, Product Design, Design Strategies, Design, Marketing Design, Adobe Illustrator, Graphic Design, Branding, Adobe Photoshop, Creative Thinking
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Git (Version Control System), Version Control, GitHub, Jupyter, Python Programming, Data Science, Generative AI, Development Environment, Computer Programming, Data Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Financial Data, Financial Analysis, Data-Driven Decision-Making, Financial Statements, Text Mining, Market Intelligence, Unstructured Data, Financial Market, Artificial Intelligence, Analysis, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks