Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Customer Analysis, Market Analysis, Sales Strategy, Market Research, Customer Retention, Business Modeling, Entrepreneurship, B2B Sales, Business-To-Consumer, Technology Strategies, Customer Acquisition Management, Business Strategy
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Governance, Extract, Transform, Load, Data Warehousing, Data Integration, DevOps, Data Pipelines, CI/CD, Data Architecture, Infrastructure as Code (IaC), Data Quality, Amazon Redshift, Cloud Computing, Database Architecture and Administration, Cloud Computing Architecture, Analytics, Data Transformation, Amazon S3, Scalability
Mixed · Course · 1 - 3 Months

Skills you'll gain: Interactive Data Visualization, Heat Maps, Data Visualization, Data Visualization Software, Matplotlib, Plotly, Data Storytelling, Data Access, Correlation Analysis, Scatter Plots, Exploratory Data Analysis, Data Preprocessing, Data Science, Data Analysis, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Predictive Modeling, Matplotlib, Applied Machine Learning, Seaborn, Data Visualization, Regression Analysis, Pandas (Python Package), Statistical Machine Learning, Statistical Analysis, Machine Learning, Supervised Learning, Data Science, Scikit Learn (Machine Learning Library), Probability & Statistics, Python Programming, Unsupervised Learning, Data Analysis, Decision Tree Learning, NumPy, Data Manipulation
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: TikTok, Video Production, Content Strategy, Social Media Content, Content Performance Analysis, Content Creation, Drive Engagement, Social Media Strategy, Social Media
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Equities, Capital Markets, Investment Banking, Business Valuation, Financial Modeling, Global Marketing, Market Share, Financial Forecasting, Financial Analysis, Market Dynamics, Financial Statements, International Finance, Financial Regulations, Underwriting, Fundraising
Mixed · Course · 1 - 3 Months

Case Western Reserve University
Skills you'll gain: Geostatistics, Exploratory Data Analysis, Spatial Analysis, Spatial Data Analysis, Descriptive Statistics, Box Plots, Statistical Modeling, R Programming, Plot (Graphics), Rmarkdown, Data Analysis, Data Cleansing, Statistical Methods, Simulations
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Social Media Content, Social Media Campaigns, Fundraising, Brand Awareness, Promotional Materials, Content Creation, Social Impact, Graphic and Visual Design, Marketing Materials, Sustainable Business, Social Justice, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Wrangling, Unstructured Data, Query Languages, Data Manipulation, Data Import/Export, Big Data, SQL, Database Administration
Beginner · Project · Less Than 2 Hours
Skills you'll gain: AI Enablement, Business Leadership, Strategic Leadership, Data Ethics, Strategic Decision-Making, Responsible AI, Predictive Analytics, Business Strategy, Business Intelligence, Artificial Intelligence, Technical Communication, Culture Transformation, Risk Management, Ethical Standards And Conduct, Communication
Beginner · Course · 1 - 4 Weeks

Packt
Skills you'll gain: Stata, STATA (Software), Scripting, Graphing, Data Visualization Software, Data Manipulation, Statistical Methods, Data Analysis, Data Management, Statistical Programming, Data Presentation, Debugging, Data Import/Export, Data Integrity
Beginner · Course · 1 - 3 Months

Skills you'll gain: HTML and CSS, Responsive Web Design, Web Design, User Experience Design, Usability, User Centered Design, User Interface (UI) Design, Persona (User Experience), Adobe Photoshop, Figma (Design Software)
Intermediate · Guided Project · Less Than 2 Hours