Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Minnesota State University, Mankato
Skills you'll gain: Research, Usability Testing, Usability, Research Methodologies, User Research, Writing and Editing, User Feedback, Report Writing, Web Content Accessibility Guidelines, User Experience Design, AI Enablement, Persona (User Experience), User Experience, Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: User Interface (UI), User Experience, Persona (User Experience), User Interface (UI) Design, User Flows, User Interface and User Experience (UI/UX) Design, User Experience Design, UI Components, Visualization (Computer Graphics), User Centered Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Overcoming Objections, Sales Development, Oral Expression, Lead Generation, Consultative Selling, Verbal Communication Skills, Prospecting and Qualification, Inside Sales, Phone Sales, Cold Calling, Sales, Emotional Intelligence, Sales Strategy, Target Audience, Sales Prospecting, Sales Process, Empathy, Rapport Building, Cross-Channel Marketing, Active Listening
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Preprocessing, Model Evaluation, Applied Machine Learning, Big Data, Google Cloud Platform, Data Manipulation, Predictive Analytics, Machine Learning, Exploratory Data Analysis, SQL
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Ggplot2, Tidyverse (R Package), Data Visualization, Data Analysis, Exploratory Data Analysis, R Programming, Data Visualization Software, Data Manipulation, R (Software)
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Drive Engagement, Customer Engagement, Social Media Marketing, Social Media Content, Social Media, Social Media Strategy, Brand Awareness, Growth Strategies
Beginner · Guided Project · Less Than 2 Hours

Real Madrid Graduate School Universidad Europea
Skills you'll gain: AI Personalization, Artificial Intelligence, Governance, Data Governance, Emerging Technologies, Automation, Cognitive flexibility, Augmented and Virtual Reality (AR/VR), Advanced Analytics, Innovation, Robotic Process Automation, Law, Regulation, and Compliance, Ethical Standards And Conduct, Predictive Analytics, Performance Appraisal, Decision Making, Consumer Behaviour, Product Roadmaps, Investment Management, Private Cloud
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pivot Tables And Charts, Microsoft Excel, Spreadsheet Software, Excel Macros, Data Analysis, Data Visualization Software, Data Security, Data Integrity, Automation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Research Reports, Report Writing, Case Studies, Business Writing, Market Data, Analysis, Data Analysis, Financial Analysis, Concision, Proofreading, Financial Statements, Target Audience
Mixed · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Program Evaluation, Health Equity, Quantitative Research, Data Analysis, Statistical Analysis, Analysis, Health Policy, Statistical Reporting, Data Collection, Sampling (Statistics), Public Health and Disease Prevention, STATA (Software), Maternal Health, Data Quality
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Social Network Analysis, Network Analysis, Data Analysis, Exploratory Data Analysis, Analytics, Statistical Analysis, Social Sciences, Behavioral Economics, Research, Data Collection, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Media and Communications, Substance Abuse, Psychology
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Diagram Design, Brainstorming, User Accounts, Business Process Modeling, Strategic Thinking, Team Building
Beginner · Guided Project · Less Than 2 Hours